Page
WEDNESDAY, JANUARY 14, 1931.
'Phone 20022
FOR
CLASSIFIED ADVERTISING
-
Twenty-five Words three inser tlons prepaid $1. Every addi-
tional word four cents for tree, insertions,
All replies under this heading Bust be called for.
TO LET.
TO LET-Furnished Room to let at $50 per month. 13. Wing Lok Build- ing, Kowloon. Telephone 568-11.
TO LET-Ground Fluor of No. Bu, Des Voeux Road Central; at present in the occupation of the Netherlands India Commercial Bank, available from 1st Apr 1; 1931. Apply to David Sassoon & Co., Ild.
TO LET.-To prospective visitors to England den! accommodation in the West End of London. Centre of theatre land, etc. Good English fure. Moderate charges. 61, Clarendor Road, Holland Park, London, W.11. G. B. Golson.
TUITION GIVEN
LESSONS FOR CHILDREN given in Modern Bal Room Dancing "by the Expert Teachers, the MISSES AILEEN and DORIS WOODS,-23, Humphrey's Buliding, Kowloon 'Phone 56051.
HOME TUITION.
WESTOVER-STEVENAGE,
Within from Lande, An hour
In healthy neighbourhoodL SCHOOL for GIRLS and 'SMALL BOYS. A few Boarders received in the House of the Principal Individual care und attention. For Particulars apply to:
MISS RUTH CULLEY
(Camb. Higher Local), Camb. Teachers' Diploma). MISS GERTRUDE TURNER,
(National Frode Higher Certificate).
MISCELLANEOUS
YOUR VISITING CARDS neatly and promptly printed."China” Mali" Oce, No. 3A, Wyndham St. Tele- phone 20022,
ALEXANDER'S INSTITUT DE
BEAUTE
For the best Permanent Finger and Martel Waves. Hair Cutting and Manicure for Ladies and Gentlemen.
Pedder Blok. 1st floor. Room 5. Tel. 25169.
Opposite entrance II.K. Hotel.
PHOTO - SUPPLIES
Kodake and Cameras, Films, Plates and Papers, etc. Developing. Printing and Enlarging.
ZIESS and BUSCH FIELD GLASSES
Price Moderate.
A Trial Order is Solicited.
A. SEK & CO.
Tel. No. 23159. 26A, Des Voeux Road, C. Hong Kong.
FOR SALE
China Postage Stamp
of
1 cent où 3 cents blue green
overprinted on old die (1913) instead of on
current type redrawn die at $2 each.
GRACA & CO.,
No. 10, WYNDHAM STREET, P.O. Box No. 620.
CLAREMONT
PRIVATE HOTEL Austin Road, Kowloon. (Facing the Kowloon Cricket Club. Four minutes from ferry
by bus.)
Suites of rooms (single and double), hot and cold water system, all modern sanitation, private bathrooms attached.
EXCLUSIVE TABLE entirely under European management.
Hotel hana splendid aspect in one of the finest locations In Kowloon, away from noise, yet easily accessible. Torms very moderate. Resor valions by letter or cable.
CLAREMONT
Tel.: 57380 & 57385 (Private). Telegraphic Add.: "Fern" H.K. Our motto in "SERVICE."
The question of Silks for Winter can be answered to your satisfaction by 23 inspection of the goods we are now showing.
They have just arrived and you really owe it to yourself to come and inspect them.
KASHMIR
SILK STORE
36A, Queen's Road, C. Opposite Queen's Theatre.
LOVELY SILK STORE THE PALACE OF SILKS
LADIES'
KIMONOS HOURI COATS SHAWLS
GENTLEMEN'S
SOCKS SHIRTS PYJAMAS
No. 2, Stanley Street. Tel. 22100.
DONT RUN FOR A DOCTOR
Pop an EVANS' PASTILLE into your mouth instead. Their antiseptic vapours will soon relieve you of
that cold.
EVANS
ANTIBIOTIC THEDAY
Pastilles
From Chemists everywḥeru Mada In England to u formula of the Liverpool Throat Hospital
THE CHINA MAIL.
GENERAL NOTICES
INDUSTRIAL & COMMERCIAL
BANK. LTD.
(In Liquidation.)
REDITORS in the above mat- ter who wish to participate
in any DIVIDEND which may be dcclared are reminded that they must lodge their proofs of debt with the Liquidators.
Forms of Proof may be obtain-
THE ROMANCE OF ADVERTISING.
Sidelights on Life in 17th Century,
"TAY ALIAS TEE."
This is the third of a series of
ed at the Offices of Messrs. Percy articles on the History and Curlo- Smith, Seth & Fleming, 6, Dessities of Advertising, in the Morn
Voeux Road Central.
J. HENNESSEY SETH, S. HAMPDEN ROSS.
Joint Liquidators. Hong Kong, 6th January, 1991.
COMPANY MEETINGS
THE HONG KONG LAND INVESTMENT & AGENCY CO., LTD.
ing Post.
The first English newspapers ap- peared at the time of the Spanish Armada; but it was not until 1652 that they became a vehicle for ad- vertisements. Booksellers were the first to take advantage of this medium and the early advertise- ments found in the "Mercurius Politicus" were principally of reli-j gious publications.
One of the first books to be thus advertised bore the appetising title NOTICE GON followed by another book, called A TOTICE IS HEREBY GIVEN "Gospel Marrow;" it was closely DINARY GENERAL MEETING of SHAREHOLDERS in the Com pany will be held at the Offices of Mesars. Jardine, Matheson & Co., Ltd.. on TUESDAY, 10th Febru ary, 1931, at 12.30 p.m.
for the
Few Sighs from Hall, or the Groans of a Damned Soul" and in 1659 there appeared an
advertisement for Milton's work: "Considerations touching the likeliest means to re- move Hirelings out of the Church."
But already the use of news.
| purpose of receiving the Report of
the Directors together with State-paper advertising had spread to ment of Accounts for the year other trades. In 1658 the follow- ending 31st December, 1930,
ing advertisement had appeared in The REGISTER OF SHARES of the Mercurius Politicus: the Company will be CLOSED from FRIDAY, 23rd January to TUESDAY, 10th February, both days inclusive. during which period no transfer of shares can be registered.
By Order of the Board of Directors.
L. S. GREENHILL,
Secretary, Hong Kong, 12th January, 1931.
SPORT NOTICES
ANNOUNCING
A SPECIAL
BOXING
CONTEST
to be held at THE CITY HALL
од
WEDNESDAY, January 21, 1931 FINALS
uf the
ARMY
INDIVIDUAL Boxing Championship Booking plans at Moutries will be opened on January 15. Further details will be announced later.
AN INTRODUCTORY HISTORY
by •
A. EL CROOK, O.B.E., M.A. W. KAY, M.A.
W. L. HANDYSIDE, M.A., B.Sc.
PRICE $2.00.
NOW ON SALE AT THE PUBLISHERS
"That Excellent and by Ali Physitians approved China Drink called by the Chineans Tcha, and by other nations Tay alias Tee, 1s sold at the Sultaness Cophee- House."
This is the Arst advertisement for tea; but from the mention of doctors' recommendations, it is to be presumed that the beverage had beeg in use for some time.
Gradually, as the power of news- papers increased, they became the accepted medium for every form of advertisement. St. Paul's Cathedral) had once bees the clearing house
Boring Under The Heart Of A City
3000000
20000000
31
GRA MEA SC
CAR PIERD
PARBENT LINE TO
BALSE
FALSE CREEK
BURRARD
INLE!
Iminating a surfaco line at present connecting of 86,000 cubic yards of soll will be necessitated its main yards on Burrard falot, where the by the new tunnel, which will be 22% foot high trans-Paelfie Hiners berth, with the storage yards and vars from 16 to 19 feet in width. and industrial sidings at False Creek, Vancouver,companying drawing shows detalls of the project,
The ac B.C., the Canadian Facific Raliway la just about to the heavy dotted line boing the bore of the tunnel provide work for 300 men, throughout the water. through the heart of the city. Inset the new
by beginning work on a great tunnel, nearly com mille long.
Seven cross-town streets will be freed Canadian Pacifle record-breaking liner "Empress and much valuable bullding-land made available of Japan" above: downtown Vancouver, showing by the disappearance of the ground-level line, fadlefty the now Marine building, and fright) the addition to which faster connection will be made Royal Bank hullding; below: a close-up of lacomo- for the railway between the waterfront and the ve 5910, one of the new giants operating in Brit- False Creek aren. It is calculated that excavation lah Columbia,
for miscellaneous advertisements; which they are willing privately to AMERICAN BREWERS' and one of its walls, nicknamed "Si make public, may send 'em by the Quis," because of the notices fixed post to Isaac Bickerstaff, Esq., " to it which began with these words, The present age may be shame- had served the combined duties of less in certain respects; but it is
Century news-
registry office, information bureau, difficult to imagine Mr. Bickerstaff's and stock exchange. But when St. advertisements finding publication Paul's was burnt to the ground in in any Twentieth the great Fire of London in 1666, paper. advertisers tansferred their patron-: age to the newspapers.
From the middle of the Seven- teenth Century onwards, the adver- tisement columns of London's news- papers provide the modern reader with continuous sidelights on the history of the times. In 1663 3 "Perrywigge-maker," trying hard to keep pace with the contemporary demand for flowing wigs, gave
notice that:
Dryden's Appeal.
WAR SECRET REVEALED.
W
Submarine Parts as Motor-car "Spares."
Earl Jellicae, who arrived in Belfast recently to carry out number of engagements in connec- tion with the British Legion, dia- "Anyone having long flaxen hair closed a War secret when speak- to sell may repayre to him, and theying at the Lord Mayor's luncheon. shall have 10s. the ounce and for He said that, following the any other long fine kayr after the sinking of Audacious, he met Mr. Rate of 5s, or 78, the ounce."
Charles Schwab, head of the Bethlehem Steel Corporation, on board the Olympic. London, however, had its unplea of the interview, Mr. Schwab saw As a result sant aide, as is shown by an adverLord Fisher, who gave him orders tisement in the London Gazette for
for submarines. 1679, asking for information re-
When he went back to the Unit garding an attack on the poet, ed States Mr. Schwab
was mot had been "at night, with the news that he would not Dryden, who barbarously assaulted and wounded in Rose Street in Covent Garden by allowed to build submarines one of the Powers at About this time appear the first
Not to be outdone he bought advertisements of the trade
in Vickers' shipyard at Montreal, blackamoors, which developed to auch proportions that by the middle submarines in the States, sent manufactured the parts of the of the Eighteenth Century "a well-them to Canada as motor-cars, had
divers men unknown."
there for War.
The Newspaper Enterprise Ltd. made, good-tempered, black-boy" them assembled at the Montreal
China Mail Offices.
STANDARD TIMES.
Sunrise and Sunset in Colony,
was habitually offered for sale in works, and delivered the sub- the same lot as chestnut geldinga, marines in five months-the time barrels of brandy, and other goods in which he had guaranteed to do and chattels.
the job.
In the Seventeenth Century the "Strange to say," added Lord advertisement columns of the Press Jellicoe, "Mr. Schwab was after- and in the "Public Intelligencer" of the world, in Belfast, because of were frequently used by Royalty; warda arrested, of all places in
1664, Charles II. announced that he his name. He telegraphed to Lon- would be "at home" throughout the don, and steps were taken for his Sunrise and Sunset in Hong the Royal Touch on those of his
month of May for the bestowal of immediate release." Kong for January 1931, (Standard subjects as were suffering from the time of the 12th Meridian, East of King'e Evil. In the same year we Greenwich) are as follow:-
have evidence of the popular love Sunrise Sunset, for the strange and the marvellous
.7.06
In an announcement that:
GALLI-CURCH'S LOSS.
£5,000 Coat Vanishes During Train Journey From London.
Mme, Galli-Curel, the famous
which a choyce Egyptian Mummy, prima donna, has lost a 55,000 with Hieroglyphicks, the Ant-Beare]ermine coat.
Ján.
14
15
5.59 7.06 6.00
"At the Mitre, near the west end
of St. Paul's, Is to be scen a rare
16
7.06 4,00
| Collection of Curiosityes —- ainong
7.06 1.01
18
7.05
4.02
COASTWISE
10
7.05
6.02
20
7.05 8.03
TONG KONG
21
7.05 4.04
of Braall, a Remora, a Torpedo, She travelled from Euston the Huge Thigh-bone of a glant, a Sheffield by the. 12.15, train, Moon-fish, a Tropic Bird, etc. .'
to
and
by
22
7.05
0.04
The Sneak-Guest.
everal trunks of luggage were placed in the guard's van.
7:05
0.055
“ALGIE" BENNETÍ.
24
7.05 0.06
25
1.056.08
An interesting book
26
7.04 6.07
of Cartoons depicting
27
7.04 6.08
"Happenings" on the
28
7.04 6.09
China Coast
80
$1
7.03
7.04 6.10 7.03 0.10 6.11
PRICE $1.00.
Now on sale at
GET Frères
PIPPERMINT
The Queen
Cremed Menthe
Kins gecat act digestiv lakaw evind
The most refreshing
long drink when
taken with
Soda Water
né). France
BREWERS
WHITEAWAY; LAIDLAW":
EXCELSIOR BOOK STORE. and at the Publishers
The Newspaper Enterprise, Ltd.
China Mall Building
At SheMald one trunk was miss-
The early years of the Eighteenth Century saw the first theatroad-ed, and in it was the £5,000 coat, vertisements, and the rise of the
The whole train was searched "Tatler," the "Spectator," and the and telegrams were sent to every Guardian. Much space was given stopping place on the journey from. in these three papers to advertise Euston, but there was no trace of ment matter; and it la possible the trunk.
from, these to gain some notion of The police have not yet been the craze for lotteries which at this able to establish whether the time swept England. Every con-trunk was accidentally put out at ceivable article was lotteried; and one of the Intermediate stations the advertisements Included "A or whether it has been stolen.. Six-penny Safe of Lace," "A Penny
LAMMERT BROS. Adventure for a Grost Ple, and
AUCTIONEERS, APPRAISERS AND SURVEYORS
- Public Auctions
"Threepenny Sales of Houses,"
An announcement in the "Tatler for May 8, 1709, reveals for the first
time the existence of that most sought-after and most shunned "in- dividual, the "sneakguest;"
Bring Your ́ PRINTING Problems to Us
MINE, NEWSPAPEN ENTERPRIKE LTD. Any ladies who have any parti-panina Maru MADE, JO, DA JVIDICĂNE MY. cular stories of their acquaintance,
ACTIVITY.
3
campaign will be necessary to re- store beer to popularity and wean the American public from the hard liquor of 'speakeasies.' We have become a nation of hard liquor
Hopes for Return of Pre- drinkers. Beer of at least 3.75
Prohibition Beer.
per cent. alcoholic content would be needed, in addition to extensive health campaigns, to curb bootleg liquor drinking.",
New York, Nov. 12. Some time ago representatives of Simultaneously with the brew- the Anheuser-Busch interests visiters' convention, Milwaukee is the ed Washington, and after confor- scene of a test case on the question ences with political and Admin of a form of grape julce essence stration leaders--to whom they are which manufacturers guarantee understood to have pointed out the will turn into wine in 60 days by advantages of reopening bre- the simple process of allowing air werles on the old lines as an aid to to enter the keg. The sale of this decreasing unemployment-left the product is arousing the opposition. capital so confident of the early of the Federal Government, since return of pre-prohibition' beer that the manufacturers openly announce they undertook extensive construc- that it may be sold in order that tion work in their factorles. Soon
the customer may turn it into after agents of, the breweries were wine,
labelled and the kogs are in New Orleans inquiring as to the with the name of the wine into possibilities of acquiring factory which it will eventually turn. sites there. The Pabst interests It would appear that, as sold in Milwaukee have also been spend by the manufacturer, the essence tion and improvement of ing large sums on the reconstrue. is a perfectly legal liquid.
breweries.
their
An engagement is announced Mr. Windmueller, representing between Sheena, elder daughter of at a brewers' convention At Mil- Paisley, the Anheuser-Busch interests, said! Col. and Mrs. Cook of Innisfail, Scotland and Douglas waukee to-day that "every brewery William Gourlay of Imperial in the country is ready to start pre- Chemical Industries (China), Ltd., prohibition operations on a few second son of Mr. and Mrs. days' notice." He added, how. Francis Gourlay
Kirland, ever, that a "gigantic advertising | Tynron, Dumfriesshire, Scotland.
Not So Well!
of
Your
Child's
Safeguard
Analysi's Certificate.
Montreal Tar
Laboratory. Montreal. Į Keraky certify that Į have made * Draf alomfool analysis of Doby's Own Tableta, which I personally puri chand at a drug alera: My analysis provid that: The tabista contain
absolutely NO ooties pr eplica. TÂN ĐỐI BỊ
with perfect anļoti to the youngest ba funt.
Thay an cỚC NHÀ efficient medicina for the troubles they are indiested to relies and cars.
(wow) Milton D. Hererý HA ES, CHS Analyst., Formerly Demonstrator in Chemistry, Fornity at Applied Science, MeĢI Unicardy, ubile At alyst, Quebec, str..
Such a bold and fearsome pirate when he's wall, but just now he feels he wants mum- my's comforting arms around him. One cannot always understand how our young ones, in spite of all our loving care, get their little allments. Few children escape them, so it is wise to have the child's own health-eafegicard always handy. The most effective, safe and pleasant-to-take health- regulator for infante and young children`la
Baby's Own Tablets
They are gentle and soothing. Without griptag, they soon dispet constipailen, vorrect stomach" troabies and colio; chook diarrhoea, expel worms, allay fever, colds and stop. Invaluably during toothing, they quickly ease the pains: and they Induce sound, natural sleep. ⠀ They are the pers foot juvenile medicine, the various active ingre= Aleska bolag, ideally balanced. Safers and best
'for Children's Ailments all