KMB
九巴服務 日日進步
the larger scale and longer term measures
that have already been identified as
necessary to enable cost effective and
efficient travel by public transport users.
必要的較大規模及長期的措施,務求令
市民乘搭公共交通工具時,在成本效益
及效率方面均有保證。
Outlook
展望
20
The continuing development of new
towns, with the concomitant shift in
population from the older urban areas to
the newer developments, provided the
Company with opportunities to expand
its services in recent years. The major
areas of development were Lam Tin
South, Tseung Kwan O, Ma On Shan,
Tin Shui Wai and the Kwai Chung
redevelopment zone as well as private
developments along Castle Peak Road.
The Company believes that there will
continue to be some scope for expansion
within Hong Kong, particularly in
connection with the new airport.
However with increasing competition
among different public transport modes
and other factors (such as the growing affluence of the population and the
changing social and political climate),
the Company's future profit growth from its franchised bus operation will be
increasingly difficult to sustain and
dependent on qualitative improvements
to its services. This is particularly so
since the Profit Control Scheme appears to have been increasingly disregarded
新市鎮持續發展,加上舊市區人口遷移
往新發展區域,使本公司近年來得以拓
展服務。主要發展地區為藍田南,將軍
澳、馬鞍山、天水圍、葵涌重建區及青
山公路沿綫的私人發展樓宇項目。本公
司相信在香港會繼續有拓展機會,特別
是接連新機場的路綫。另一方面,由於
各種不同公共交通工具的競爭日趨激烈
及其他因素(如人口的漸趨富裕及改變
中的社會及政治環境 ),保持本公司經
營專利巴士之盈利增長將越趨困難,並
有賴服務質素的改善。