1913-10-27 — Page 8

ADVERTISING COSTS MONEY

bur

ADVERTISING PAYS

AS PROFESSOR VAN ROOS (OF CHENT)

says

ONLY THE GOODS THAT REALLY MATTER

can we afford to keep

CONSTANTLY BEFORE THE PUBLIC."

THE ONLY PAPER WORTH

ADVERTISING IN

ani

THE BEST MEDIUM FOR ADVERTISING ...

IS AN EVENING PAPER,

which is taken home when the work of the day is over and the MIND, relieved from

WORRIES, is susceptible to the influences brought upon it." A paper '

LIKE THE

THE

"

TELEGRAPH"

with a large and constantly increasing circulation amongst the

RIGHT-CLASS OF SUBSCRIBERS IS

BESTS

(WITHOUT DOUBT)

MEDIUM

FOR ADVERTISEMENTS.

Skilled advice and rales on application to the Manager.

11. Ice House Street..

Telephone

No. ONE.