TNAG-0466-FCO40-531-Hong-Kong-s-interests-in-EEC-capitals-1974 — Page 53

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26. Germany should continue to be the major target area for our information and public relations effort within the Economic Community. (Para. 57)

27.

28.

29.

30.

The T.D.C. European press service distribution list should form the basis of a co-ordinated distribution list for any increased commercial public relations and information effort by Hong Kong in Europe. (Para. 58)

An information co-ordinator based in Europe with a number of government information officers attached to existing T.D.C. offices or government offices within continental Europe would provide the necleus for a broader-based, and more intensive co-ordinated public relations effort. (Paras. 60 and 96-99)

A contract writing unit with the necessary funds should be established under I.S.D. to respond to overseas requests for special feature material. (Para. 61)

A new government supported information post should be created for Germany to work under the control of the T.D.C. representative. (Paras. 61 and 96)

JOVĖ

31. I.S.D. publication, "Hong Kong An Introduction" should be published in English, French, German, Italian and Dutch and be frequently reviewed to ensure it is up-to-date. (Para. 63)

32. Five hundred copies of the Hong Kong Annual Report should be

set aside each year for distribution by air to European outlets. (Para. 64)

33.

34.

A government economic newsletter should be produced monthly

so that it alternates every two weeks with the T.D.C. 'Dateline' distribution - both being distributed through the T.D.C. (Para. 66)

Some economic journals are interested in receiving stock Hong Kong picture sets for retention in their libraries and this should be followed up. (Para. 67)

35.

I.S.D. should consider participating in H.K.T.A. travel promotions in Germany. (Fara. 68)

36.

37.

38.

Hong Kong information officers in Europe should examine the possibility of shared television productions in their areas. (Para. 70)

A part-time, French-speaking journalist should be appointed by Government to work in Paris, in close liaison with our Brussels office. (Paras. 73 and 96)

The I.S.D. overseas information unit should liaise direct with the Information Sections of British Embassies overseas. (Para. 74)

39. Jean Lenzi, the Tokyo correspondent of ORTF, Paris, should be

invited to Hong Kong again. (Para. 75)

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