1936-06-12 — Page 3

Page

HELENA RUBINSTEIN'S

Three Steps to Beauty

First you cleanse with Pasteurized Face Cream. It lifts away that tired look, refreshes, softens--beau- tifies! Then clear with Skin Clearing Cream

you (Beautifying Skinfood). Fades out sallowness. Bright- ens and refines your skin. Finally you tone with Skin Toning Lotion. Closes pères, braces. Or use Anti-Wrinkle Lotion (Extrait) for dry skin. Youthifies lined, tired eyes, too. Each.

Sole Distributors:

Maizers

Alexandra Building.

6, Gloucester Arcade.

New Arrivals

in

Tel. 30434.

Day Dresses

Silk Suits

and-

New Girdles.

RIVELLE

Tel. 33186.

New "K" shoes for "Ladies.

for Golf, Hiking, or Street Wear "K" shoes are reliability itself,

K

Twine Elk and Willow calf Rubber sole and Heel;

There are other "K" models also in stock.

Gordon's Ltd.

HONG KONG'S LADIES' SHOE SPECIALISTS.

Showing now

New Hand-Bags

Delightful selection

of.

Evening - Bags

for

the King's Birthday Ball.

Other Styles to fit any ensemble

in

Pouches, Top-handles

and

Envelopes

Ladies' Salon

Lane, Crawford, Ltd.

fi

HONG KONG DAILY PRESS. FRIDAY, JUNE 12, 1936.

Fashion

→PRE-VIEW

PARADE OF THE COTTON FROCKS

Never Has This Material

!F

Been More Versatile

The return of cottons to fashion Importance must count among its causes the invention of techniques for shrinkage control, particularly the most adequate of these, san- forizing: the improvements in colour-fastness; the new ways of maintaining yarns and weaves that result in crush-resistant textures and permanent finishes: and the handsome styling of fabrics both as to weave and design.

In this article cottons and linens wil be considered as falling into one, classification,

Fashion shows two trends in these fabrics, one for heavy goods in shaggy, nubby, crinkled, bilater- ed, waffled, corded, puffed, tüfted, spongy, matelasse and homespun surfaces; the other for soft sheers, In which, however, the same ideas are expressed but in very delicate and dainty weaves.

Among the heavy materials, sult- able for tailoring, are suit, coat and dress fabrics of the upholstery and, bedspread types, such novelty piques, bamboo liners, glazed chintz, chevrons, seer- -suckers. Other attractive selections. can be made in crashes, shantungs, homespuns, brushed cottons, chambray and gingham. This spring, however, ginghamhs are a staple rather than a style factor.

Sheers include among various weaves, crepes, ratines, swiss and other musins, dimity, batiste, volle, chiffon, net and lace.

» The season is exuberant with design and colour, so that in almost every goods definite patterning can be had, superimposed, often in re- iler, on the background texture, which itself is patterned by some novelty weave, The decoration in colour, particularly for daytime wear, takes the form of set Ögures. floral or geometric. Dots of various shapes and tiny squares are very popular and sometimes look as if they were pasted on, as is the case in one of our illustrations. Spraw- ling ribbon and bowknot motile are attractive on crashes, nautical emblems on piques, astronomical symbols on glazed chintzes for evening frocks.

EFFECT OF HANDWORK

Sheer cottons are fond of open- work, which has frequently the ef- feet of handcraft. Hemstitching. cut-work and eyelet embroidery en- hance

some of them and others merely present an ppen weave as a background for colour printing. Subtly blistered stripes, very thin cording, and self-colour Woven motifs form backgrounds for naif linear designs; amusing emblems of sporting activities; quaint req- derings of Bowers, buds, fruits and leaves, ombre stripes, ragged dots. broken angles.

ing white, the pastels and the high shades that derive from Chinese, Spanish, Mexican and Tyrolean in- fuences are all in the running.

SUITS COATS AND DRESSES

New this year in cottons are the" severely tailored suits, meticulous in workmanship. They show straight skirts with kick pleats and detailed seaming; single and dou- ble-breasted jackets, some

with action back: sheared and pleated shoulders, mannish lapels: irregu Jarly shaped pockets, and, in short, all the features of wool and tweed suits,

Even the softer suit is a new idea for cottons, and it is fashioned with

peplum, bolero, contrast bindings, fancy buttons, standing collars, vertical stitching, cording and other such dressmaker detalls.

this spring, expresses itself also in The tailored mode, so insistent

cotton dresses, both one-piece and wo-piece. Skirts are kept straight and given freedom and interest by pleats in both the front and back. Bodices may have pleated or stit- ched bosams, and example of the latter being illustrated, Bhirt col- fars and short sleeves pleated into the shoulders and finished with

However, soft, shirred bodices also turn-back cuffs are characteristic.

appear, with wide armholes, con- Because coitons have style im- vertible necklines, “Margot" ́ rufis, Portance their colours are

as puffed sleeves. Peplums, tunics and numerous as those of wools and capes contribute to the varied all- silks. For background hues navy, houette. A three-quarter swagger bright blue, pale blue, purple-blue jacket in a contrasting cotton ma- and turquoise dark brown and terial and colour sometimes accom belge, gray, "Sutter's gold" (a panles the dress. Velveteen and strawberry-rose tint), pink, yellow, corduroy in high "shades are at- chartreuse, crushedberry, dubon tractive for these. net, apricot, brick, green, red, mauve, orchid, amethyst and

The tailored dinner suit, so very practical particularly for town use, is repeated in cottons and will often be worn with a decollete blouse under the jacket thus achieving formality, for after-din- Der events.

purple all occur frequently. The tints allied with them in the patterning are often very interest- ing; as blue with brown on chart- reuse; doubonnet and white on gray, and again on periwinkle- blue; brown on turquoise; turquoise

COTTON EVENING DRESSES, on mauve; red, green, yellow and

Cotton evening dresses follow the brown combined on apricot; dark

silhouettes that are acceptable in brown on brick; blue on mulberry.

formal materials. Decolletages Dark grounds are in the best round, square or polated in the taste for town and business wear. front and back and high front except for gray, which is in the necklines with low backs are all mode for tailored styles. For even- offered. The tendency is to 'mold the skirt as far as the knees and then let it escape in fullness and striped goods are worked into geo- metrical patterna that emphasize both the molded line and the flares. However, the sheer cottons are very graceful when gathered into fullness at the waistline. Alix has made an ensemble of white batista. with a gathered skirt cut up in

ROUND THE SHOPS

LANE, CRAWFORD'S

Have just received another ship- ment of stitched and straw hats from $5.75, these are mostly in white, but they have a number of very smart models ini various

Ane shades of Summer dresses in cotton prints and washable 'silks are also new arrivals. Many smart and useful styles for both young, and old.

summer

MAIZEES

straws.

The famous Helena Rubinstein

beauty preparations are obtainable at Maltees, who are the sole dis- tributors here:

RIVELLE

Are showing some very smart

afternoon dresses and suits in

linens, washable silks and seer-

suckers. All these dresses are very

moderately priced.

น

MAYOS

The latest shipment of summer dresses are on show now and also,

a very fine selection of large and

small brim straws, in all shades and sizes.

GORDONS

The ladies shoe specialist shop have smart summer shoes for all occasions.

front and a "dervish" coat with an extremely voluminous skirt per- tion,

Chiffon, batiste and other sheers

Mayo's

3

HONG KONG

HOPPE

Just unpacked

New

Summer Dresses & Hats for all occasions.

ROYAL ASSURËS PERFECT CAKE LIKE THIS!

You'll want to try this easy-to- make Coffee Chocolate Cake. (Page 18, Royal Cook Book:)

Don't risk failures with poor-quality baking powder

How foolish it is to risk the waste of all your good ingredients with poor- quality baking powder when dependable Royal costs so little.

Royal Baking Powder gives you fine, delicious cakes every time. Cakes" any hostess can serve with pride." Always insist on genuine Royal. Order s tin to-day.

Please send me a free copy of the famous Royal Cook Book.

Name

MATE

Address

COUPON TO:

CONNELL BROTHERS, CO., LTD., Dept. 16435.

Post Office Box 88, Hong Kong, China.

NEW CREAM MASCARA

are used for very full wrist-length Needs no water to apply... really waterproof!

evening jackets with bishop sleeves and also for boleros, peplums and swaggers, sometimes worn with silk frocks and always contrasted in colour. Usually they are white, misty gray or a pastel. Embroider- ed petticoats of batiate allowed to show beneath dress skirts cut up in front to reveal them have been newly launched by Paris.

Blouses, shirts, gliets, waistcoats, vestees, jabots, ruffles, "cuffs, lapels ot pique, linen and the sheers, with batiste as a particular favourite, are worn with dresses and suits of wool, ilk and the synthetic yarns. Linen, crash and novelty cottons will be used this summer and herringbone linen is a new fabric for summer shoes.

For all the active sports and on the beach striking silhouettes al- ready are presented in various cot- ton novelties, including Javanese hand-blocked cottons and sall cloth. A trouser suit of sail cloth has pant legs and also sleeves with columns of buttons in alternating bright colours on which the length esn be buttoned up or down,

...“ TATTOO YOUR EYELASHES TATTOO them with this smooth, new cream mascara and they will instantly look twice their real length .with a lovely, coaxing_curl. Smooth TATTOO instead of old- fashioned mascara.. TATTOO.. the South Sea enchantress' own way of achieving truly glamorous eyes. More waterproof than liquid dark- eners; won't run or smear. Far easier to apply than cake mascaras. Won't smart. Harmless. Actually makes lashes soft instead of brittle. Complete with brush in smart, rubber- lined satin vanity... ... at your favorite store.

TATTOO

Solo Distributora:

AUW PIT - SENG'S TRADING CO., LTD. Hong Konɑ, BINGAPORE, MEDA, BATATLA