XN000022-1988-07-24 — Page 5

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SUNDAY, JULY 24, 1988

"IN THE FIRST PHASE, THOUSANDS OF POSTERS, BOARD GAMES, BAGS COMPETITION ENTRY FORMS WILL BE DISTRIBUTED AMONG 890 SCHOOLS, SAID SPONSORSHIP SUPERVISOR, MISS DEBBIE PURDY.

AND

"THE POSTERS WILL ALSO BE DISPLAYED AT POLICE STATIONS, GOVERNMENT OFFICES AND GOVERNMENT POSTER SITES ΤΟ CREATE HIGH AWARENESS.

"THIS EXTENSIVE, NON-STOP PROGRAMME WILL ENSURE CONTINUING INTEREST FROM THE CHILDREN AND SCHOOLS, SHE SAID.

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"THE AIM IS TO GET ALL THE HALF MILLION PRIMARY SCHOOL CHILDREN IN HONG KONG ENTERING ROAD SAFETY COMPETITIONS. USING ROAD SAFETY POSTER-CALENDARS, WEARING ROAD SATETY T-SHIRTS AND CAPS AND PLAYING ROAD SAFETY GAMES AND, THEREFORE, THINKING ROAD SAFETY."

THESE PROMOTIONAL "GOODIES" ARE BEING FINANCED BY THE 12 MAJOR SPONSORS. ADDITIONAL MATERIALS REQUIRED

ΤΟ MEET THE NEEDS OF THE CAMPAIGN WILL BE FUNDED BY OBTAINING SUPPORT FROM AS MANY LOCAL BUSINESSĖS AS NECESSARY IN THE FORM OF MINOR SPONSORSHIPS.

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"CHILDREN LOVE THESE KIND OF GIVE-AWAYS AND THE MORE WE CAN PROVIDE THE MORE OFTEN WE CAN GET ACROSS OUR SAFETY MESSAGE, SAID MISS PURDY.

"THE PROGRAMME WILL GET UNDERWAY LATER THIS YEAR WITH AN ONGOING SERIES OF SCHOOL VISITS BY POLICE ROAD SAFETY TEAMS USING A RANGE OF THE CONSTABLE CARE MATERIALS.

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STADIUM OR

"WE ARE CURRENTLY LOOKING FOR A SUITABLE VENUE LARGE OUTDOOR SPACE TO STAGE A CONSTABLE CARE CARNIVAL. OUR AIM WILL BE TO INVITE, FREE OF CHARGE OF COURSE, THOUSANDS OF SCHOOL CHILDREN TO A DAY PACKED WITH FUN, ENTERTAINMENTS, GIVE-AWAYS AND LOTS OF ROAD SAFETY MESSAGES.

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THERE ARE MORE THAN HALF A MILLION CHILDREN IN PRIMARY SCHOOLS IN HONG KONG. EVERY YEAR MORE THAN 3,000 ARE KILLED OR SERIOUSLY INJURED ON THE ROADS, SHE ADDED.

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