XN000022-1974-01-04 — Page 13

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Friday, January 4, 1974

NEW CONTROLLER OF REK TV ARRIVES

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Ł

Mr. Donald Kerr, the new Controller of Radio Hong Kong's Television

Unit, arrived from England today to take up his post.

Mr. Kerr, 41, is seconded from the BBC where he was the Regional

Television Manager for Northeast England.

He will be mainly responsible for all output of RHK television,

programme policy and standards, and management and training of staff.

Married with two children, Mr. Kerr began his career on the Buxton

Herald as a junior reporter, and later with the Evening Mail, Barrow-in-

Furness. He also worked for the Evening Argus, Brighton, The Times and

Granada before joining the BBC in 1961 when television started in Flymouth.

He became the BBC News Editor in Bristol three years later.

The Deputy Director of Broadcasting, Mr. T. Duffy, described

Mr. Kerr's appointment as "timely and important" as colour output by RHK-TV

was being planned at present.

He said Mr. Kerr would also have an important role to play in future

productions of MK-TV public affair programmes, including the popular "Viewpoint."

According to a recent survey, Viewpoint enjoys almost as wide an

audience as that for news programmes particularly among young people. It

is very popular, particularly in squatter areas and public housing estates.

Hr. Duffy noted that the most marked measure of a programme's success

"And the survey

was the degree to which people could recall ita content.

shows that 96 per cent of the people who had seen Viewpoint the previous

day were able, when interviewed, to recall the content of the programme. This

is a very high rate of recall indeed."

/He ⚫ontinued ...............