EMPIRE
AT 230, 5.15, 7.30 & 9.40 P.M.
LAST CHANCE TO-DAY
TO SEE
......OSCAR WINNER
GRACE KELLY
BEST ACTRESS OF THE YEAR!
They stared too
long...Saw
too much!
JAMES STEWART
"ALFRED HITCHCOCK'S
THE CHINA MAIL, SATURDAY, APRIL 2, 1955.
Interesting News Stories From AH Paris Of The World
HOW WILL THE
BRITISH TAKE COMMERCIAL TV?
London.
Commercial television makes its first appear- ance in England this summer, and advertising men are already worried about how the average Englishman will feel about inviting a salesman into his living room.
Many British · people have bounce On any exaggerated never been exposed to a radio claims or bogus endorsements
on television sales talk before, that might show up, so writers The "BEC protected them from ct advertising copy are being this innovation of the new worki | warned to lake no chances. until it became clear that only
REAR WINDOW with the aid of sponsors could "Americans have to be sold.
COLOR BY TECHNICOLOR":
GRACE KELLY. WENDELL COREY THELMA RITER
with RAYMOND BURE. Diced by ALFRED HITCHCOCK-Screenplay by JOHN MICHAEL HAYES
12
4 ACADEMY AWARD NOMINATIONS! ALSO SPECIAL PARAMOUNT
CAMBRIDGE WINS
BOAT
NEWS RACE.
LONDON GRAND NATIONAL!
MATINEE
SUNDAY AT 12.00 NOON BUD ABBOTT and LOU COSTELLO
MEET
DR. JECKYLL and MR. HYDE Reduced Prices: $1,00, 70 Cts., 40 Crs.
ALL
BAD!
ALL
KILLER!
and always ready to prove it!
TO-MORROW
EN
DESPERADO
Dorring
ALLIED ARTISTS PICTURE
WAYNE MORRIS
with James Lyžem, 28. Beverly Garland » Lan Van Cleef.
PATHE OVERSEAS LTD. PRESENTS
Des aventures prodigieuses
LUDMILLA
THERINA
dans un cadre envoltant /
LAFILLE DE MATA-HARI
daques
CHOR STLÁSRENT - ANDRE TÄHT
ERNO CRISA · FRANK LATIMORE
KEIKI AKA - WIELBOT CARE OUVILL-LIGO BUOTTIÁ
→ MILLY VITALE
NCHEW
MIAUSI
"THE DAUGHTER OF
MATA-HARI”
with ENGLISH SUBTITLES
.
Coming to the LEE THEATRE
FESTIVAL DRAMA
April 6th, 7th St. Stephen's Girls' College
"EVERYMAN" at the College,
Į
April 11th, 12th Kai Tak Players
"QUEEN ELIZABETH SLEPT HERE" at the Missions
to Seamen.
April 14th, 15th, 16th H.K. Stage Club
."THE RIVALS' at the China Fleet Club.
April 16th King's College
"INFANTICIDE" (in Cantonese), at the College
April 17th St. John's Sunday School
"CHILDREN FROM GALILEE” at the Cathedral,
April 18th, 19th Linden Players
"WHILE THE SUN SHINES" at the Missions to
Seamen,
April 21st, 22nd, 23rd Sino-British Club
"SORROWS OF THE FORBIDDEN CITY”
in Mandarin)
April 22nd, 23rd Carrison Players
“RELATIVE VALUES" at the Missions to Seam April 22nd, 23rd, 24th Sino-British Club
"DREAM OF THE RED CHAMBER”
(in Cantonese) at Queen's College.
Britain have, more than one TV channe
The BBC war continue its unspyreared' broadcasts paid for out of revenue from television ct licences. But new stations will carry commercials, and this is raising the question of just what kind of sales talk British will accept,
the
this
a
One of the advertising men whose brow bas developed permanent fUTTOW problem is Mr Stanley Maxted, a famous Canadian broadcaster in his time.
"Take No Chances'
Under the faw authorising commercial TV, advertising agencies make up commercials and producing firms make-up programmes and, it is ordained, never the twain shall meet.
Mr Maxted believes critics of commercial TV are waiting to
Women Drivers
Take The
Front Seat
Chicago.
Women used to be back seat drivers, and quite a problem, but today about
them 20,000,000 of driving in America.
are
Me L. Walter Lundell, bead of an international car Anancing
did.”
"
You poed hard, urgent salesman- ship over there," Mr Marted said. "But the Englishman in his
different pro living room is a position. He doesn't like to be will be softer, more on the lines Our approach suggesting things to buy."
shoved pround.
"Fear" advertising is banned. No announcer can: wrap
stethoscope around his neck and pretend to be a doctor. Beer and whisky concerns can advertise; but while gambling is legal in Britain, football pools and book- makers cannot-United Press.
SIDE GLANCES
By Galbraith
Galha
AAL
7. M Hug tt Pat 01
Capr. 1963 by NĽA Service, Ina.
Page
MAKE
CHOCOLATE MILK INSTANTLY!
"This paper says there are more nomads this year than
"last—what's a nomad?”
Jazz (But Not Boogie Woogie)
Gets The
"
Kremlin's Blessing
Moscow.
Jazz has just received the formal blessing of Russia's top news-
paper for young folks, the Komsol Pravda.
reason
30
FROM ONE
The new line taken by this the men of the Kremlin frowned; it produces "real liveliness and BIG GLASSES organ of the Young Communist on Boogie Woogie. The in-true merriment." League is that there is no struments should not, scream in So the day may not be far off why people shouldn't strange voices," said Komsol when Soviet citizens will dance enjoy jazz and dance music that Pravda. This is bad."
the Samba and the Mambo from is "lively and merry."
The paper printed an article Estonia to Vladivostock.-United But the blessing had its re-by V. Gorodinsky, header "To Press. servations which suggested that Know and
Irish
Manuscripts
"In Russia
川
Dublin.
Music" Love Gorodinsiy answered questions from readers about light music and dance music,
'Like A Lunatic'
Something New In Washing Machines
He said there was nothing to "prevent" jazz tone qualities, After all, he said, the saxophone was inverted by the French master Adole Sachs in 1846 and the banjo used in jazz was an American Negro folk instrument
A Canadian Arm has ordered with a stalwarty clear ring." 30,000 revolutionary
new Bri- But Gorodinsky rapped the fish sonic wishing machines.
The machines "jazz technique of playing." For
Arst example: "The saxophone is shown at the British Trades
Ottawa.
were
about a revolution in laundry machines, the manufacturers said.
A number of mediaeval Irish firm, said there are many manuscripts" are in Russia's reasons why the old jokes about National Library in Leningrad.. back seat drivers no longer apply mostly to women "if they ever so far, the National Library
of Ireland, which bas located beautiful and full voiced when Fair in London and will bring and micro-filmed several thou-it sings," he said, "but when His figures show there
are sand similar manuscripts all it starts laughing hysterically in 6,000,000 more women. drivers over Europe, has not made any
a jazz manner it is terrifying, now than before World War II.
"Gnome Vibrator," as approach to the Soviet authori-like an owl hooting in the forest,
machine is called, looks these volumes the screeching laugh of the Mr Lundell, who is the Pre- ties to have
lunatic.
like A Large child's spinning sident of the Universal City
top. It produces 0,000 vibraTM "What good is there in that?ons a minute which press scap the Credit Corporation," said
Then follows the strongest main factors behind the increase are "increasing equality of the sexes and the mechanical re- liablity of moderni cars."
The last World War, he said, increased the freedom of women
filmed.
These
The
priceless documents were written by crusading Irish monks from the seventh to the hint to date to young Russians water through the fabrics, 13th centuries, when Ireland that jazz istit sinful: "However, dissolving and removing dirt
The vibrator is not a wash- sent scholars all over the Con- why should we reject the
ing machine in the ordinary tinent to found religious and rhythmical inventiveness of educational establishments. Jazz? said Konsol Pravda. sense of the word Quiet. In operation, it may be used in The works of locating and Why should we reject all the any vessel, sink, washtub, etc. and their assumption of resper Alming these manuscripts for dance-worthy elements of jazz? Clothes are not moved about Sbility "and it's been hard to permanent record purposes was "It would be a sin to reject by it and wear is "thereby re keep some of them in a one-started almost 10 years ago by the Argentine soo Mexican duced to a minimum. car family évér sínce.”
Dr Richard Hayes, Director of songs and dances, the rich and Fabrics such as lace, Wool the National Library in Tubin, varied Brazilian songs just be- and other products which can "Power steering, automatic who has a staff of research cause they, are used in dance not be laundered by ordinary transmission and other features workers constantly perusing music.”
methods are quite safe which make driving easter have European archives. United Gorodinsky said the yardstick the vibrator is used, the manu-
also played a large part," he Press.
of such music should be whether facturer sald-United Press. said.
a's
Many
Insurance companies today rate young women much better risks than young mion because they don't try to show off behind the wheel," Mr Lundell added.
+
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SHOWING: TO-DAY
at 2,39, 5,20, 7.30 & 9,30 p.m.
ZEN LEKTURYJEN mata
"PRINCE OF
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CHARLES BICKFORD ELIZABETH SELLARS EVA LE GALLIENNE
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RCA VICTOR
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"HIS MASTER'S VOICÈ”
ม
The Gift That Keeps On Giving
RCA VICTOR RECORDS
IN ORDER THAT MORE MUSIC WILL BE AVAILABLE TO MORE PEOPLE AT LOWER COST, WE ARE PLEASED TO ANNOUNCE THAT AS OF APRIL 1, 1955, PRICES ON RCA VICTOR RECORDS WILL BE REDUCED AS FOLLOWS:
ON RCA VICTOR LABELS
All 12-inch Long Playing Records All 10-inch Long Playing Records All 45 RPM Extended Play Records
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