1936-05-04 — Page 2

Page

2

MAIL SCHEDULES

AF MAIL

Imperial Airways via Singapers Bandoeng-Amsterdam via Singapore Saigon-Marselles via Saigon

Singapore-Antralis

Correspondence will be accepted for wansmission by these services. Rates and all particulars are shewn in the Port the schedules exhibited

Offices. All letters etc., must be mark. ed "By Air Mail and be handed in at the Post Office.

01

The Money Order Office is open from 10 am to 4 pm. except Saturdays when it closes at 12 noon and on Sundays and holidays when it is entirely closed.

INWARD MAILS,

FROM EUROPE

R.MA. Dorado (Imperial Air-

ways direct Service) ....

May

FROM USA.

May

Emp. of Asia.

Pres. Coolidge

Pres. Monroe

FROM SHANGHAI

Neumark.

Aeneas

Aramis

Emp. of Asia

Pres. Coolidge

General Pershing

Tyndareas

Pres. Monroe

Hakusan Maru

FROM MANILA

Pres. Cleveland

Gneisenau

Taiping

Tjisondari

May

May

Deucalion

FROM STRAITS & INDIA

Perseus

Pres. Cleveland

Cremer

Kashima Maru

Deucalion

Tjisadane Talma

May

FROM. JAPAN

May

Arizona Maru

Emp. of Asia

General Pershing

Pres. Coolidge Emp. of Asia

Hakusan Maru

Pres. Monroe

FROM AUSTRALIA

Taiping

Tanda

OUTWARD MAILS

May

THE CHINA MAHL, MONDAY, MAY 4, 1936

Women's Page

NECKLINES AGAIN Inflection Of The Voice

IMPORTANT

Sleeve Design Changes

NEW PROBLEM ARISES

Necklines have acquired much importance in fashion's scheme of things after years of comparative neglect Not only have they made! a great comeback with increased fantasy and intricacy of cut, but! they represent a dificult feature in the creation of new models. Certainly much of a gown'a suc-] case depends on the treatment of the neckline.

The fact that sleeve styles have! undergone many changes and that, their fullness has dropped from) the shoulder region to somewhere around the elbows is responsible! for the concentration of effects at the decollete, as well as for the almost infinite variety of necklines) to be found in current fashions.

The decollete is a gauge of the degree of elegance and formality. Even the simple dress demands study in the treatment of its neck- line, whether this is translated in Alterms of a collar or no collar at sall. There are few women who to- 8 day would set out in the morning, in a low-necked dress of blouse.

Scarf Elect

and, of Afternoon, cocktail course, evening dresses, offer the best opportunities for a creater to express his ideas in decolletes. dress, the Fox the afternoon

10

Renaissance green crepe is the material used for this dinner en- semble worn by Rochelle Hudson, the screen actress. The short jat- ket has nice detail on the fall sleeves, and a very full back achieved by circular godet.

10 slightly drapped, bias neckline is gowns..

12

In many cases.

trans-

THE CLEVER SALES

WOMAN

How many times have you heard the expression "a born salesman"? There is really nothing mysterious about the talent of salesmanship. It is a combination of psychology and personality and its most im- portant instrument is the voice.

We are all, as women, more or) less interested in clothes, so let us use as an illustration the aales- woman showing a line of dresses to a customer, who is difficult to please.

Suppose the saleswoman finally says, "I'm sorry. Mrs Jones, that you don't like any of these mo dels. Possibly I have something jelse. Yes.. there's a gown that! just came in.. and it's your size. Will you wait a moment?”

Interpreting Words

There are several impressions that can be conveyed by these phrases depending upon the inflec- tion of the voice.

says

the

If the saleswoman words in a tone of weary indiff- "Oh. erence, Mrs. Jones thinks,

it sn't she isn't interested worth while to wait."

Or the inflection may be sar- castic if the saleswoman has been sorely tried. But Mrs. Jones for gets her own shortcomings and feels that the salesperson believes to ber to be a fool who ought have liked the models, and shows bad taste by not doing so. Not

but she probably will never come in the store again.

Cat velvet in deep plum red creates this exceedingly interest- ing hostess gown worn by Norma. Shearer of the films. The gown is featured by its wide girdle, heav ily embroidered in gold thread. The skirt features a brief split and the collar, a monk's hood.

POLISHING LINOLEUM

Linoleum polishes quickly if the utes, and the duster is warmed be- polish is left on for a few min

fore using.

12 always becoming but not so ori-parency effects are introduced inly does the customer not wait,

ginal or new as the crossed scarf, the place of decolletes.

You will find that the more. TL-

But suppose, in spite of weari- effect which sometimes hugs the throat, but often leaves a more or cent evening necklines also follow lesa generous triangle of flesh ex-this scarf style, placed either at 2, the words are spoken with the front or back of the gown, and genuine personal concern, they im- posed in front.

If you will bind the top part of The cocktail or informal dinner while ultra-nude backs are still as mediately convey to Mrs. Jones

xious to see her in the new model your mangle with a piece of old ensembles have decolletes which popular as ever, there is certainly that the speaker is flatteringly an- ja movement toward the return of are a little more exaggerated than the deep V or U-shaped front de-that she feels sure it will look blanket you will never have any

ΟΙ

those of formal afternoon dresses, but yet never as complicated denuded

icollete with a corresponding 28 in formal evening effect at the back.

Regarding Your Make-up

Some Questions And Answers

NO BROKEN BUTTONS!

well Mrs. Jones is warmed, broken buttons. soothed, put in a buying mood. And the miracle is worked entire- ly by the tone. A voice which can do this for you, in selling a dress, a life insurance policy, or what- ever, is well worth careful cultiva. tion.

Voice Must Be Controlled. Here is the great secret: emo- jof skin-dry, oily and normal, it]

must be shine-proof and produce tion can make sales; it is one of a matt finish.

the readiest aids in clinching

FOR EUROPF

May Aramis (Air Orient Service)

Clases: Reg. 8.30 am. Ord. 10 am. Aeneas (via Marseilles)

5

5

Closes: Reg. 9.15 am. Ord. 10

..

Q. How can one test the quality chin require so much

of a Face Powder?

A.

two areas emotions. Because these

8

R.M.A. Dorado (Imperial Air-

ways direct Service)

FOR SHANGHAI

May

Perseus

Asama Marc

FOR MANILA

May

Emp. of Asia

Pres. Coolidge

FOR STRAITS AND INDIA

Arizona Maru

May

Aramis

Aeneas

well and

al

Q. Why is it that the nose and deal. The ear of the listener is powdering? in direct communication with your

The most COMTcon

This con- stimulus for the "pocket-book-) A. There are two tests neces-perspire more freely. sary the first, for purity "and dition is corrected by using a face opening reaction" of humanity is harmlessness of ingredients--this powder which includes certain in-emotional, not intellectual. That can be done properly only in a gredients that gently absorb the is why your voice must be trained of perspiration, and to run the subtle scales of emo- expensively equipped moisture chemical laboratory. The second is which also has a definite clinging tion with artiste ease. But first you must actually be interested in! a personal test, which every wo-quality. man can make the "face test" The integrity of the make, and pores? what the powder does

on your

Q. Do face powders clog the your job and in people:

Your voice is an instrument thatị

A. The answer depends on the will respond to training and with Poor quality face care and patience you can do with face are the two important fac-powder used. 4tors in choosing a face powder. powders often contain an ingreit what you will.

Q. How do you judge the dient that swells in contact with! quality of a face powder?

Б

A.

the natural moisture of the face,

а

Children Are Always In The Wars!

Little cats and scratches may lead to serious results if neglected.

Be ready for emergencies by keep-

THE

HONG KONG

PENINSULA HOTEL;

HONG KONG HOTEL: REPULSE BAY HOTEL; PEAK HOTEL:

& SHANGHAI

ASTOR HOUSE; PALACE HOTEL,

HOTELS,

LIMITED

In association with the Grand Hotel des Wagons Lits. Peiping

DAILY CROSS-WORD PUZZLE -

"oque put “moji ‘zoqiny se qɔns Bappeda arrancyd 10 and food of poɛIEM DIE szepesi ano q Lədxa uɛ fq apem waaq say ayzzud proa-ssors SUTY

En

12

11

14

18

22

20

15

12

Ito

29

31

135 136

32 133

37

139

#3

49

53

154

156

51

55

HORIZONTAL

1-A turning machine $-Din

11-So sorryY 12-History in general

14-Chinese treaty-port 15-Beseech 17-Narrow strip of

wood

18-A canine 19-Rair of motion 21-Bins

22-into

23-Moved. rapidly

A-Notary Public

{abbr.) 26-Bunch of willow

twice

28-Satistics

30 Girl's namIE

31-Anger

32-Coin

..34-Horne

37-The (Sp.)

38-FrustratDE

42-Smallest State in

,HORIZONTAL (Cont).

43-Roads (abbr.)

45-Clothe

VERTICAL (Cont) S-A condiment {10-Girl'e mame

46-Metric and measure(11-Wireless 47-Cog-wheel

13-Walks

49-A naval title (abbr.) 15-Look i50-Speck

51-Large property 53A Mohammedan prince (pl.) $5-Slightly warm 56-Length measure

(pl.)

1.

VERTICAL

IwA fruit (pl) Z-Excited with

interest 3-Attempt

4 Pronoun

5-Rations (Fr.)

6-Bare

7-Upon

United States(abbr.)] S-Insurance (abbr.)

19 Dispersed 'a liquid

in fine particles 20-Ceases from action 23-Withered

24-Starts suddenly 27-Atom bearing an

electric charge 29-Goit mond 92-Unite

(23-Most aged

35-Mistakes

|36-Regulates the food,

39-Released

|40-Even (contr.) |41-To attempt

44-Satisfy

46-Imitated

46–Strika sharply

50-Series (abbr.)

52-Musica! note

154-Mother

The solution of the above with a new cross-word puzzsta

will appear in to-morrow's iszna,

SATURDAY'S SOLUTION

PALS

IPS RAUSCS

RE EGGS TO

BEAUTY LOOKS

EASTWARDS

ST

AT

Lovely Effect On Brunettes

ROT

The Oriental note that haz in- ing She-ko handy. Bruises, Burasvaded the fashion world is making Scalds, Cuts, Scratches, and other

skin injuries quickly heal soothing, curative ointment.

SHE-KO

FOR THE SON

Sores,

HA

INCA TAIS ED CAR

SCA BARE

ERASCO

TINKE

SPCI

when its appearance in beauty parlours. A semi-Chinese make-up will be popular for spring, especially when worn with tricky little man- darin hats or short swing-back evening jackets.

A touch of eyebrow pencil, a This Oriental look is achieved vivid orangy lipstick and the hair is equally good for cold Chapped Lips and Hands, Chil-by an apparent lengthening of the swept clean back from the fore- of the eye-brows and the use of aj bles such as Eczema, Ringworm,

It gives a lovely effect brunettes who have a pronounced blains, Sunburn, and for sien trou-face, a slight outward extension wet clean back f

Pimples.

It is all in the way the rouge "widow's peak" and the creamy ich, Wet and Dry Sores, Ulcers, really warm creamy powder. the Dr. Williams Medicine Co., 451 is applied-high on the cheek pallor of the skin is doubly attrse- Kiangse Road, Shanghai, 70 crats boues and smoothed out towards tive against the Eastern

the temples.

land greens of the new gowns.

It must contain ingredients and, in summertime particularly, under the indoence of moisture promptly treated with this cooling,

somewhat of the highest purity, have been powders that contain this ingre- and give the face VIA SIBERIA-Letters and post-produced under skilled supervi- dient are apt to clog the delicate mottled appearance. Third, and this is the most common cause of cards for Europe and South Americasion; it must eling protect against pores of the skin. are forwarded "via Siberia" if

sun, dust and wind, suit every type Q. What cause powders to cakejall, many face powders cake for the simple reason that they do superscribed.

on the face? REGISTERED and FARCEL

A Caking. is a fault common toot cling persistently, and it is MAILS are closed 15 minutes earlier

face powders, and is obvious that constantly repeated than the time given above unlessed for transmission by these Services.inferior otherwise stated, and where malls are Rates and all particulars are hown in

absorbent give the best of complexions a advertised to close at or before 3 the schedules exhibited at the General caused by three things: First, dabbing with the powder puff will a.m., registered and parcel mails are Post Office and Kowloon Office. All by absence of closed at 5 p.m. on the previous day. letters etc, must be marked "By Air quality in the powder, the lack of caked, uneven appearance, especi- AIE MAIL-Imperial Airways via Mail: and handed in at the General which causes the perspiration to ally in summer. Under ordinary Singapore, Bandoeng-Amsterdam vis Post Office. Unless superscribed for convert the powder inc a paste- circumstances, the use of a suit Second, by the useable powder foundation will help a specific air mail ser-like coating. Singapore, Saigon-Marseilles via Sai-despatch by gon. Correspondence for Europe and vice, correspondence will be forward.

starchy ingredients that swell to ensure a smooth even finish. intermediate countries will be accepted by the first service available.

Bringing Up Father

YOU MAKE ME SICK-HERE. YOU ARE STILL AT HOME AND YOUR SON IS AT THE OPP WORKING HARD-1 SHOULD THINK YOU'D TAKE MORE INTEREST IN YOUR BUSINESS

NOW THAT HE IS IN IT WITH YOU-

HE SAID HE WAS GON" TO EX UD HIS OFFICE -1 AM ANXIOUS TO SEE

an

ANY- THING

ELSE?

Obtainable at Chemists or from

per package; post free.

OD

blues'

BRITISH

MADE

YES-SET ME TWO TICKETS TO THE CENTURY FLAPPER'S SHOW AND CALL UP MY BARBER AND TILL HIM TO COME OVER AND EET FLOSSY WASSY ON THE PHONE FOR ME AND GET ME AN- OTHER MARSHMALLOW SUNDAZ-

CH-HELLO, POP-

PURE ALUMINIUM WARE

HAVE TO-

NEW ARRIVALS

of Saucepans

Fry Pans Kettles Etc.

***

Grade

! Quality

1 At

Moderate Prices

Whiteaway, Laidlaw & Co., Ltd.