16
AT THE SAME MEETING, THE BA DEALT WITH SOME RECENT TELEVISION AND RADIO BROADCASTS.
FRIDAY, JULY 8, 1994
COMPLAINTS
ABOUT
THESE INCLUDED 35 COMPLAINTS BY MEMBERS OF THE PUBLIC WHO THOUGHT THE CANTONESE EXPRESSION ABOUT PARENTS FEATURED IN AN ADVERTISEMENT FOR THE NEWSPAPER THE EXPRESS BROADCAST ON ATV WAS NOT SUITABLE FOR BROADCAST ON TELEVISION.
HOME,
THE BA CONSIDERED THAT WHILE THE EXPRESSION WAS NOT DOWNRIGHT OFFENSIVE IT MIGHT NOT BE SO WIDELY ACCEPTED BY THE GENERAL PUBLIC.
ATV WAS REMINDED OF THE SENSITIVITY OF PHRASES OF THIS NATURE.
ANOTHER COMPLAINT RELATED ΤΟ METRO BROAD'AST BREACHING ITS LICENCE CONDITIONS BY BROADCASTING INSUFFICIENT ADVISORY PROGRAMME MATERIAL DURING THE WEEK MAY 1-7.
THE BA NOTED THAT METRO'S LICENCE INCLUDED A REQUIREMENT THAT IT BROADCAST ON EACH CHANNEL AT LEAST 30 MINUTES PER WEEK OF ADVISORY PROGRAMMES FOR THE BENEFIT OF THE YOUNG OR THE ELDERLY, BUT THAT DURING THE FIRST WEEK OF MAY METRO HAD BROADCAST ONLY 15 MINUTES OF SUCH PROGRAMMES ON ITS HIT RADIO CHANNEL.
BREACH.
THE BA ISSUED A SERIOUS WARNING TO METRO IN RESPECT OF THIS
THE BA ALSO CONSIDERED A REPORT ON ADVERTISEMENTS FOR PROPERTY IN CHINA.
THE BROADCAST
OF
MEMBERS WERE AWARE THAT THERE HAS BEEN CONSIDERABLE PUBLIC CONCERN ABOUT THE CONTENTS OF SUCH ADVERTISEMENTS AND THE BA IS MONITORING THE SITUATION CLOSELY AND WILL TAKE ACTION IF ANY ADVERTISING STANDARDS ARE BREACHED.
OF THE
THE SPOKESMAN SAID IT WAS THE RESPONSIBILITY OF THE TV LICENSEES TO ENSURE THAT ALL CLAIMS MADE IN THESE ADVERTISEMENTS WERE TRUE, AND THERE WERE SPECIFIC PROVISIONS LAID DOWN IN THE CODES OF PRACTICE GOVERNING SUCH ADVERTISEMENTS.
THE BA WOULD BE WRITING TO THE TV STATIONS TU SEFK MORE INFORMATION ON THE STATIONS' OWN VETTING PROCEDURES AND ON THE NUMBERS OF SUCH PROPERTIES THAT HAVE BEEN ADVERTISED ON TV IN RECENT MONTHS.
SEPARATELY THE BA WOULD INVESTIGATE SOME SUCH ADVERTISEMENTS THAT IT HAD FOUND PROBLEMATIC.
FINALLY, THE BA WOULD REVIEW ITS CODES OF PRACTICE TO DETERMINE WHETHER ANY CHANGES WERE NECESSARY IN VIEW OF THE RAPID GROWTH FN THIS TYPE OF ADVERTISING, THE SPOKESMAN SAJD.
QUALITY ASSURANCE AGENCY COMES UNDER BRIBERY PREVENTION LAW
THE GOVERNOR-IN-COUNCIL DECIDED THAT ASSURANCE AGENCY SHOULD BE MADE A PUBLIC BODY UNDER SECTION
THE HONG KONG QUALITY
2 (1) BRIBERY
OF ORDINANCE, THE GAZETTE ANNOUNCED TODAY
THE PREVENTION OF
(FRIDAY).
THE ORDINANCE CONTAINS SPECIFIC PROVISIONS PREVENTION OF BRIBERY IN PUBLIC BODIES WHICH
RELATING TO THE INCLUDE ANY BOARDS,
COMMISSIONS, COMMITTEES OR OTHER BODIES SPECIFIED IN THE ORDINANCE.
THE SCHEDULE ΤΟ
/THE AGENCY