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SUNDAY, OCTOBER 3, 1993

HONG

HONG KONG TO STAGE MAJOR PROMOTION IN EUROPE

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KONG IS TO STAGE A MAJOR PROMOTION IN THREE EUROPEAN COUNTRIES IN NOVEMBER AS PART OF A CONTINUING PROGRAMME TO HIGHLIGHT THE ROLE OF HONG KONG AS AN INTERNATIONAL BUSINESS AND CENTRE.

FINANCIAL

OUTLINING DETAILS OF THE PROMOTION TODAY, A GOVERNMENT SPOKESMAN SAID IT WOULD INVOLVE BUSINESS SEMINARS, AN ARCHITECTURAL EXHIBITION, A FILM FESTIVAL AND GALA DINNERS IN THESE COUNTRIES.

IN

"IT WILL BE THE BIGGEST PROMOTION HONG KONG HAS EVER STAGED CONTINENTAL EUROPE AND IS BEING HELD IN OUR FOREMOST TRADING PARTNERS IN THE REGION - GERMANY, FRANCE AND THE NETHERLANDS.

"IT IS IMPORTANT FOR HONG KONG TO ARRANGE REGULAR PROMOTIONS WITH ITS MAJOR TRADING PARTNERS. THERE NEEDS TO BE AN ON-GOING EFFORT ΤΟ HIGHLIGHT THE DYNAMISM OF HONG KONG, ITS FAVOURABLE INVESTMENT ENVIRONMENT AND ITS STRATEGIC LOCATION IN THE FAST-GROWING ASIA- PACIFIC REGION."

THE GOVERNOR,

THE RT HON CHRISTOPHER PATTEN, WILL LEAD THE PROMOTION AND WILL DELIVER KEYNOTE SPEECHES. HE WILL ALSO MEET LEADING EUROPEAN BUSINESSMEN, MINISTERS AND GOVERNMENT OFFICIALS.

BE

"IN CONJUNCTION WITH THE TRADE DEVELOPMENT COUNCIL, WE WILL STAGING 'HONG KONG MEANS BUSINESS' SEMINARS IN FRANKFURT, AMSTERDAM AND PARIS. THESE SEMINARS WILL FEATURE SOME

BUSINESS PEOPLE,

M

THE SPOKESMAN SAID.

OF HONG KONG'S TOP

AS A BREAKAWAY SESSION OF THE BUSINESS SEMINAR, AN AIRPORT WORKSHOP WILL BE HELD IN ALL THREE CITIES. IT WILL FOCUS ON THE AIRPORT CORE PROGRAMME PROJECTS AND THE NEW AIRPORT AT CHEK LAP KOK.

AN

THE CENTREPIECE OF THE GERMAN PROMOTION WILL BE THE STAGING OF EXHIBITION ON HONG KONG ARCHITECTURE, UNDER THE HEADING "THE AESTHETICS OF DENSITY" WHICH HAS BEEN CO-ORGANISED WITH THE PRESTIGIOUS DEUTSCHES ARCHITEKTUR-MUSEUM IN FRANKFURT.

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IT WILL FEATURE MODELS AND DESIGN PLANS OF SOME OF KONG'S OUTSTANDING BUILDINGS, SUCH AS HONG KONG COLISEUM, THE BANK CHINA BUILDING, THE HONGKONGBANK BUILDING AND CENTRAL PLAZA.

HONG OF

THE PARIS FILM FESTIVAL ARRANGED IN CONJUNCTION WITH THE LA CINEMATHEQUE FRANCAISE WILL FEATURE 20 OF HONG HONG E TOP FILMS TRACING THE TERRITORY'S FILM INDUSTRY FROM THE EARLY 1980'S PRESENT.

TO THE

FASHION

ANOTHER HIGHLIGHT OF THE PARIS PROMOTION WILL BE THE SHOW STAGED BY THE TRADE DEVELOPMENT COUNCIL FEATURING THE LATEST CREATIONS FROM SOME OF HONG KONG'S TOP DESIGNERS.

AT

IN THE NETHERLANDS, A GALA DINNER WILL BE HELD IN THE HAGUE WHICH THE ACADEMY FOR PERFORMING ARTS WILL STAGE A MUSICAL

PERFORMANCE.

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