SUNDAY, JUNE 16, 1991
3
COMMITTEE A SPOKESMAN FOR THE STEERING
SAID: "THE 40-MINUTE AND SEEKS DRAMA FOCUSSES ON THE PROBLEM OF INDISCRIMINATE LITTERING, TO ENHANCE RESIDENTS' AWARENESS OF WASTE MINIMISATION AND RE-USE."
MEMBERS OF THE AUDIENCE WERE INVITED TO TAKE PART IN THE PERFORMED BY THE "TOGETHER TRY" GROUP OF THE FRINGE CLUB.
יז
DRAMA
"THROUGH TWO-WAY COMMUNICATION BETWEEN THE AUDIENCE AND ACTORS, THE KEEP CLEAN MESSAGE WAS REINFORCED, THE SPOKESMAN SAID.
THE
KONG THE MASCOT OF THE KEEP "DRAGON OF CLEANLINESS" +
AND DISTRIBUTED SOUVENIRS CLEAN CAMPAIGN, ALSO APPEARED IN THE SHOW TO THE AUDIENCE.
HONG
DR PANG HOK-TUEN,
THE VICE-CHAIRMAN OF THE REGIONAL COUNCIL, WHO IS ALSO FORMER STEERING COMMITTEE CHAIRMAN, ATTENDED THE SHOW OFFICIATED AT A PRESENTATION CEREMONY.
0
AND
IMAGE CAMPAIGN TO BOOST POLICE RECRUITMENT
AN IMAGE CAMPAIGN AIMED AT BOOSTING RECRUITMENT IN
GATHER MOMENTUM AS FORCE WILL
FROM TOMORROW (MONDAY), SCREENING OF A NEW TV COMMERCIAL ON BOTH TV STATIONS,
THE POLICE
WITH
THR
THE 30-SECOND TV COMMERCIAL, CARRYING THE SLOGAN LINE "MEET THE THAT THE POLICE CHALLENGE, JOIN THE POLICE", REINFORCES THE MESSAGE FORCE 13 AN EFFICIENT, PROFESSIONAL AND CARING TEAM, WHICH IS TIMES ACCOUNTABLE TO THE COMMUNITY.
WE
AT ALL
DEMONSTRATE
CONCERN AND
ΤΟ WANT "MAKING USE OF A REAL-LIFE SITUATION,
AND THEIR THE POLICE'S QUICK RESPONSE TO CIRCUMSTANCES CARE FOR MEMBERS OF THE PUBLIC A POLICE SPOKESMAN SAID.
"
"THIS IS THE SPIRIT OF
THE
ז.
CF OUR OFFICERS TO LIVE UP TO
FORCE AND WE EXPROT BACH IT, HE ADDED.
AND EVERY
THE SPOKESMAN SAID THE TIMING OF THE TV
ADVERTISING BLITZ IS HOLIDAYS
PURPOSELY ARRANGED FOR JUNE TO TIE IN WITH THE SCHOOL SUMMER WHEN MANY SCHOOL LEAVERS ARE CONSIDERING JOINING THE LOCAL WORK FORCE.
J
"WE HOPE WITH STEPPED-UP PUBLICITY, MORE ELIGIBLE SECONDARY
HE SAID. SCHOOL LEAVERS WOULD CONSIDER JOINING THE FORCE,
MEANS
I
RADIO AND
NEWSPAPER DIFFERENT TIMES OF
PUBLICITY OTHER
INCLUDING ADVERTISEMENTS WILL COMPLEMENT THE COMMERCIAL AT THE YEAR.
DIVERSITY
A 20-SECOND RADIO ADVERTISMENT HIGHLIGHTING THE CHALLENGING NATURE OF POLICE WORK HAS COME ON AIR SINCE JUNE 15.
AND
"POLICE RECRUITMENT IS AN ONGOING EXERCISE THAT WE ARE ALWAYS PUBLICITY CHANNELS TO REACH OUR ON THE LOOKOUT FOR MORE RFFECTIVE POTENTIAL APPLICANTS, THE SPOKESMAN SAID.
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