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MONDAY, SEPTEMBER 29, 1975
NEW ETV PROGRAMMES MORE ENTERTAINING
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THE EDUCATIONAL TELEVISION SERVICE IS PRODUCING A NEW SERIES OF PRIMARY 3 AND REMAKING SOME OF THE PRIMARY 4 TO 6 PROGRAMMES FOR TRANSMISSION BY THE THREE TELEVISION NETWORKS THIS ACADEMIC YEAR.
THERE WILL BE MORE SONGS, DANCES AND GAMES IN THE NEW PROGRAMMES WHICH SEEK TO MAKE EDUCATION FUN AND TO RAISE CHILDREN'S INTEREST IN LEARNING.
THE ETV PROGRAMMES, WHICH DEGAN BROADCASTING IN SEPTEMBER 1971, ARE TRANSMITTED FIVE DAYS A WEEK (MONDAY TO FRIDAY) THROUGHOUT 32 WEEKS IN AN ACADEMIC YEAR. THEY ARE WATCHED BY MORE THAN 400,000 PRIMARY 3 TO 6 PUPILS IN APPROXIMATELY 800 SCHOOLS.
WITH THE RECENT OPENING OF THE THIRD COMMERCIAL TELEVISION STATION, THE ORIGINAL ETV TRANSMISSION OF EIGHT HOURS PER DAY HAS BEEN EXTENDED TO 12 HOURS.
THE PROGRAMMES ARE ALL BASED ON STANDARD SYLLABUSES FOR CHINESA, ENGLISH, MATHEMATICS AND SOCIAL STUDIES. A TOTAL OF 30 PROGRAMMES, EACH 15 MINUTES LONG, ARE BROADCAST ON EACH SUBJECT PER YEAR.
THE ACTING HEAD OF THE EDUCATION TEI EVISION SERVICES, "MR. SUN PING-SHU SAID: +OUR ETV SERVICE IS REGAR.ED AS ONE OF THE BEST IN ASIA.+
ACCORDING TO MR. A.B. EDINGTON, DIRECTOR OF INFORMATION AND RESEARCH IN THE BRITISH COUNCIL, LONDON, WHO CARRIED OUT A RESEARCH: PROJECT IN 1973, ETV IN HONG KONG DESERVED TOP RATING.
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+ IN ORDER TO IMPROVE OUR PROGRAMMES, THE ETV SERVICE REGULARLY SENDS ITS STAFF TO ATTEND INTERNATIONAL AND REGIONAL CONFERENCES IN THIS FIELD. IN THE COMING MONTHS, ETV REPRESENTATIVES VILL GO TO VARIOUS CONFERENCES IN AUSTRALIA, NEW ZEALAND, HAWAII ANJ JAPAN WHERE THEY WILL EXCHANGE IDEAS AND LEARN NEW TECHNIQUES IN ETV PRODUCTION,+ SAID MR. SUN.
THE EFFECTIVENESS OF ETV PROGRAMMES IS EVALUATED IN DIFFERENT WAYS. SCHOOL HEADS RETURN WEEKLY REPORTS ON ETV PROGRAMMES. PRODUCERS VISIT SCHOOLS REGULARLY TO WATCH PUPILS' REACTION TO ETV PROGRAMMES AND TO OBTAIN FEEDŁACK FROM THE TEACHERS. SL BJECT INSPECTORS ALSO SEE THE ETV PROGRAMMES AND COMMENT ON THEN.
ALL THESE, REPORTS ARE PASSED TO PROGRAMME COMMITTEES WHICH COMPRISE ETV PRODUCERS, SUBJECT INSPECTORS, COLLEGE OF FOUCATION LECTURERS, SCHOOL HEADS AND TEACHERS. T.EÝ ALSO WATCH EVERY ETV PROGRAMME AND SUGGEST WAYS OF IMPROVEMENT.
+CHILDREN ENJOY WATCHING ETV IN CLASS AND TEACHERS ALSO REGARD THE PROGRAMMES HELPFUL TO TEACHING,+ SAID MR. SUN.
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