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Tuesday, March 12, 1974
"At the same time, the package should highlight the essential
features of the product. Furthermore, its size and shape should facilitate
distribution, retail storage and subsequent display, handling and checking."
Good packaging had largely taken over from the old-fashioned shop
assistant at the point of sale, he said, and it was important that Hong Kong
should fully realise this, as we were basically oriented to producing consumer
goods for Western markets.
Mr. Jordan said that international recognition of the quality of the
work being undertaken locally was accorded at the beginning of 1973 when
Hong Kong became the headquarters of the World Packaging Organisation,
Note to Editors:
Copies of the full text of Mr. Jordan's
address are boxed for collection.
CDO SUB-OFFICE MOVES
The Aberdeen Sub-Office of the Western City District Office will
move to new premises at 52-64 Aberdeen Main Road, ground floor, Hong Kong,
this Saturday (March 16).
The telephone number for public enquiries will be changed to 5-524429.
The Aberdeen Sub-Office is now situated at 200 Aberdeen líain Road,
1st floor, Hong Kong.
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