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Tuesday, August 14, 1973
URBCO ENGAGES PUBLIC RELATIONS CONSULTANT
The Urban Council has appointed a consultant company to advise
on certain aspects of the council's public relations programmes and to
carry out and supervise some publicity projects for the council.
Mr. A. de O. Sales, chairman of the council, said to-day that the
public relations policy of the council would remain firmly in the council's
own hands. "We have not hired someone to tell us what to do", said Mr. de Sales.
"We know what we want to do. We have sought advice on how to do it more
effectively".
"The council's public relations objectives are to increase public
understanding of the work of the council and councillors in the various
fields of the public service for which they are responsible.
This means
a full programme of information on the day-to-day work of the council and
its committees, and of the Urban Services Department which is the council's
executive arn.
"The council and the department are responsible for action in many
areas which affect the quality of life for nearly everyone in Hong Kong.
These activities must be understood and appreciated by the public as much
as possible. This is particularly important in view of the council's new
status," Mr. de Sales said.
The contract for public relations consultancy services has been
awarded to Michael Stevenson Ltd.
/The council