THE HONGKONG, TELEGRAPH, SATURDAY, JULY 22, 1950,
PRACTICAL
Out Of Shape In Corset
Zone
NEW YORK.
HE world ls out of shape to-
THE
day and core more than eight out of ten American women.
This melancholy #intisic Isn't based on the men's roy- ing observallen. 11. comes from the Corset and Brassiere Auto- elation of America.
"Of the 53,000,000 U.S. womens above the age of 15, nt least 95 percent are overweight, or
Jack symmetry in the vicinity of bosoma,, waist or hips," said Fletcher D. Dodge, executive vie:-president of the socia-
tion,
Nature's errort
No, all he surveys is the cor- ket zona. To correct nature's error in this area the women
of America in 1950 will spend $400,000,000 or more for girdles girdles, brassieres, ban- fenux, correts, corselettes, fal- Fica and garter belts.
Every year Fletcher reviews the statua of the American female shape. He is A stern and invariably Anda critic something wrong with it.
Here, girls. is his prediction
fashionable figure of the
this autumn:
Autumn figure
Jor
"An even slimmer, norrower hipline...waistling alightly less indented...bustline more softly
rounded."
And what about falsies? "More and more women will be wearing them," Dedge said Antly.
Fletcher says the Americas woman has grown taller and wider hipped in the Inst five years, but that the still prefern the same hape that has been last half cen- populor for the tury,
"If women want us men to watch their igures," he warn- ed, "they have to watch them first."
Here is his latest breakdown of Ilie .composite American
Woman
Height-5
3 fect
weight 133 pounds;
Inches; bust-
35% inclics: waist-20 Inches; hups-38 Juches,
And, a bit gleefully it seems. Fletcher added still another
dismal fact:
11
"Of 1,061 women measured in
Department of
rudy, only
Agriculture
128 qualified 12 the perfect 38."
Basom problems
Despite their reported guin in hip width, most American women appear to be more con- cerned with borom problems.
"Brusslere output bas quad- rupled since 1927. Increasing from 25,000,000 to about 100,- 000,000" said Dodge, "They account for about $188,- 000,000 of the $400,000,000 peit for all types of foundation gar- inents."
Fletcher isn't so proud about the Indies on the West Coast.
Women in the Parle Coast area are more likely to wear brassieres and less likely to wear girdles and corsels than
ate those in other sections of
the country," ciated Pres;
he said.-A350-
HOMECRAFT
ON BEAUTY DIET
MGM film actress, Cyd Charisse, is on beauty diet. While doing strenuous dance routines in a picture, she is apt to lose as much as 10 pounds before the film is completed. Between roles she eats to gain back a little weight. Here she is. shown wearing a very becoming halter-neck two-piece outfit.
A New Diet-Method
Diet-Method Used In Treating Infant Diarrhoea
By H. N. BUNDESEN, M. D.
muike progress, reason, doctors have re- T
medicine. must ques cently been taking a new tion its results. Even when look at the time-honoured they are good, we
must method of treating babies always make
they who have diarrhoea. cannot be bettered. For this
sure
HALTERETTE
By ALICE ALDEN
STRAPLESS and bareback dresses certainly show
a good shoulder to perfection. However, many women like some sort of added adornment. And that is where Trifari's now "Halteretto" comes in for a lot of popularity. It offers the neckline a safe feeling and also does a decorative job. This one is composed of double-leaved strands of stones that look just like enamel and are set in delicate gilt metal. The large flower plus are dotachable and can be used separately Beautiful in snowy white against a tanned skin.
The chief feature of this trenj ment is a reduction in the amount of food, at least during the Arst 12 hours. At the came lime, it includes injections in make up for the fluid lost from the body by reason of the diar- rine. A form of sugar, glucose, is often added to these Buide to keep up the child's energy. -It has recently been suggested that perhaps a better and more natural way. of combating thn disorder would be to give the child more food rather than less, that is, to provide a diet high in calories. This would not only make good the loss of food cle. ments resulting from the diar- Thoca but would olsu keep up the child's weight and his natur. al disease-fighting powers.
and the prepared sercal of an- other.
With this treatment, it was found that the babies gained weight more rapidly and recov
ered from the diarrhoen within
a
shorter period of time. Of course, further study of this method of treatment is neces sary before it can be completa- ly adopted.
NOSEBLEED, (1 common indisposition, may be due to many causes, of local and gen- ernt classification.
The local causes include those which directly affect the nose- for example, a blow on the note, picking of the nose, or tumours of the nose.
Among the general causes are the neute diseases, especially the beginning of measles; con- ditions in which there is high blood pressure, such as harden- Ing of the arteries, chronle kid- ney disease, and diseases of the Such a method of treatment blood, such my anaemia. has been carried out on a num- Nosebleed frequently
occurs ber of babits by Dr Edward at the periud of maturing, at Scott O'Keefe, of Massachuset, which time the blood pressure
The infants were from a tow rises rapidly. days to several werks in age.
Apple Powder
The diet used was made up of apple powder, breast milk when available,
if or,
not, bailed whole milk or evaporated milk and water in equal parts. Pre- pored barley or wheat cereals, trained meat products, and a multi-vitamin preparation wero ulso used,
The apple powder is an im- portant part of this treatment because it slows down the mova- ment of the bowels and also changes the character of the bowel movements, The fat con- tent of the diet is not reduced. but sugora are replaced bv starchy foods.
COOL-OFF
-SPECIAL
FROSTEE
i quari hot freshly brewed
ica
12 mint spriga
teaspoons powdered sugar whole cloves
0 tablespoons lemon juice 1 bottle carbonated water Pour freshly brewed tea over mint leaves crushed in powder- ed sugar. Adil whole cloves and crushed ice to chill. Serve in toll fronted
esses alied to glasses quarters depth wit
with spiced len Every Three Hours mixture. Add to cach glass 1
er three-
tablespoon of lemon juice. Top every off with carbonated water ond
parish with mint leaves
GRAPEFRUIT.TEA PUNCH
The babies were fed three hours Instead of every four hours. The apple powder 14 given immediately before each milk feeding Nixed: will. water, it is fed from a nursing bottle. The holes in the nipple that the must be enlarged baby can take the mixture sati- factorily.
The amount of milk given, of course, is dependent upon
the
tin grapefruit juice Itin pineapple Juico
1 cup freshly brewed tea,
double strength
1 quart ginger ale
1⁄4 cup sugar
Sliced lemon
Mix sugar with fruit juices
are and weight of the baby. The and tea, Chill. Just before nor
trained meat is added to the ving, pour in ginger ale, Garnish mlik mixture at one feeding, with lemon. Serves 6.
Your Sewing Scrapbook
SINCERE'S
DEPARTMENT STORE
Moty Brooks Pickurs
FRESH SHIPMENT ARRIVED.
Easy-to-make Sheath Dress
Beswick Ware
SHEATH Dress, Pipe Stem,
Pillow-Slip no matter what you call theso straight up and - down dresses, Fashion now favours them, and if you liaven't too many curves fore and aft, you can wear them.
Buy 50" to 43" fabric for this dress. Any one up to size.38 can make it of one length of fabric-measurement inken from houlder to hemline and hem to seam allowance added. (Norrow fabric can be used for a sheath dress, but it does not cut fa'as cood advantage.)
Fold fabric lengthwise, bring. Ing selvages tortether, at centre. 7 at A. Measure 1⁄4 bust plus 6" from fold to one nelvage. Fin on fold.
Lap other solvage over und the measurement from fold to centre (A) is also bust plus 6 Pin on fold. Cut away, any extra
celvage, overlap along Iraving 1" for side ream, as at B. If you use full width, overlap selvages 1" for side seam.
Measure from Calona fold neck meas, on edgy 1⁄4 neck plus 1". Draw curve from D to E. Measure
from F on fold 1" and
material can be applied to wron ride and a ribbon belt used as illustration shows.
Centre easing strip over waist- line, as at K. and stitch both edges Sulch side ceam from underarm to bottom edge but It not across ends of casing. clash is desired in side of skirt, leave opining and hem edge or face edges before putting in hem.
Stitch around armhole and centre front neck opening Cur
nt
on edge neck plus 1" Draw between stitching, iines, as curve from F to G. Mensura.from L. Stlich shoulder seams to-
A to II 1. then armhole gether.
mers. plus 1" ( to 1). Draw
The from E to I and II to G.
Make a rolled hem on front
Cut along neck and shoulder slash or bind with ribbon. Fold line. Mark neck meas. on 1" ribbon in centre and press. centre front fold. Mark depth Pin and baste around neck and farmhole slash (H to I) on armholes. Stitch, casing fabric
onto ribbon. underside of fabric.
Maric waistline, as at J. Open
Draw elastic through casing and whip ends Try dress length.
out dress. Casing at waltline at waldtline can be made on right applying a " or ribbon, or a bias strip
side by together.
width Measure - of self- hem.
on.
Slip-stitch
Fold
// Neckline
C
E
Front
1/4 Bust + 6"
A
242
Overlap edges
Back
4 Bust+ €"
Fold Waistline to hem
+3"
MONDAY: SHINRED SKIRT
Rules For A Successful Home Dye
TOME
dyeing of wardrobe and household articles is one of the most satisfying household tasks possible,
The principal rules are easy in follow: Be stire the fabric is clean. Thoroughly wet 5~ ticles with water before putting Hem in the dye bath. Be sure container 18 JATKO enough in that fabric can be moved about curtains, table-cloths, draperies, freely. Large Items such as
evening gowns should be hard- led in a laundry tub or washing machine. Follow package direc- tions implicitly.
Colour Remover
To make the job easier, use colour remover before redyeing an article. Colour remover also good for removing colcur from streaked, faded, spotted or slained fabric before dying, so that the new colour will be ven and true. To get lighter
colours than those shown in the colour card, uso less dye in the golution. To deepen the shade, use more dye. Be careful not to force fabric between stirrer and container. Remove the ar ticle from the dye bath before adding more dye.
Something Simple
If you are a beginner, dye something simple, and be sure of the fibre content of the fab- ric. Regular dyes will handle ik, cotton, wool and linen. Ali purpose dyes work well on syn. thetics such as nylon and var lous rayons Exceptions seem to be such fabrics as acetate-rayon Laffeta and sharkskins. As for the shrinkage problemn, well, a certain amount of shrinkage should be anticipated, so be sure that the article you plan to dye is large enough to cope with this
Darker Shades.
For the best results in cover- ing one colour with another, ex- darker cept black, dyo with
shades of the
same colour as the original, or darker shades of related colours. For example, orchid can
נן
- Shoulder to
Woidfline + "
AND BRA FOR SUMMER
TANGIBLE PROOF OF BRITISH ARTS
IN
POTTERY
A RANGE OF VASES, BOWLS & TABLE DECORATIONS ON SALE
THE SINCERE CO., LTD.
CHINAWARE DEPARTMENT
PRESS
PHOTOGRAPHS
Copics
of
photographi
taken by the South China
Morning Post and Hong Kang
Tolograph Staff Photographon
are on wlow in the Morning Post Building.
ORDERS BOOKED. ·
Fortis
常
12
PRECISION
Sale Apants
be dyed. purple, SHRIRO (CHINA) LTD.
red or royal blue. A navy, strong colour dyed, over. П light, colour usually will cover
F.C.)
Beautiful Floors Yours for the WAXING!
JOHNSON'S PASTE WAX
Your floors
and your furniture— need the pro- tection of Johnson's wax The wax token tho wear the surface undemooth lives longer, looks lovelier, Insist on Johnson's war,