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FOR MONTHS

GOOD NEWS FOR LADIES !!!

OVER ONE HUNDRED OF THE LATEST AND MOST

EXCITING STYLES OF SPRING & SUMMER DRESSES

Designed by

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Telephone 22948 and make an appointment with our representative or call at our office between 4-6 p.m.

Sole Agents:-

CHINA MERCHANTS IMPORT & EXPORT CO.,

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9, Des Voeux Road, C.

Easter Parade

(STYLE SHOW)

and Luncheon

Under the Distinguished Patronago of Lady Grantham and organised by The Women's Auxiliary of The Hongkong Society for the Protection of Children IN THE

SKY ROOM LUNA PARK

Friday 31st March

At 1 P.M.

TICKETS $10 NOW AVAILABLE

AT THE RECEPTION DESK, HONGKONG HOTEL

THE HONGKONG TELEGRAPH, 'SATURDAY, MARCH 25, 1950.

WEEK-END WOMANSENSE

THE FASHION PICTURES PARIS MADE YOU WAIT SIX WEEKS TO SEE DOLORES

1920-whether you like it or not

Pleats and pleats

Collar and sleeves of thi afternong gown fold into the pleated front, bell gathers pleats at the walat,

Shiny Nose

Mars

Beauty

By HELEN FOLLETT

POWDERING one's nose is al

important part of one's personal business and no mis- take. A shiny se should bin put in its place, be made. to take on the dull finish.

Soap is an oil fighter, as we all know. should be used lavishly, a thick lather rubbed Into the flesh at night. Equally important as a part of the trentment, it should be com

with first pletely rinsed

away. warm water, then with cold. If the slightest m remains the skin will seem oiller than ever. After a gentle drying, apply the tonic lotion or astringent. Put it on with pledgets of cotton. Let it dry.

the

more

by EILEEN ASCROFT

#462LE IZ 1912 ELLUL FORELEVEN ERZIELONETIZ69:3|2682828155)|201

ECAUSE of

D

KIX

B weeks' embargo, im

posed by French designers to stop "pirating" their new fashions, these are the first pictures from the Paris show of early February.

The line is 1920 whether you like it or not. Flut busts. flat hips-and-short (about 16 in. from the ground) evening dresses..

Frankest of the designers

shows

The week's fashion feature washable styles for summer...an enchanting white pique Dutch bonnet, which can be unclipped in and second for washing and ironing fat.

....A pure linen utility model with the sleeveless cut-. ed armhole and a novel Third Man" motif round the skirt, with a washable bell and clip- ̈ off buckle.

....Washable nlpaca. 123

and interesting clips, which

skirt petal cryed shoulder open for laundering,

....Sarong four-plece in gay Sea Island cotton, with sarong, bra,, jacket and skirt.

WILH Pierre BalmainMy black ar navy for town, with a jdens

from a nre Laken generation ago; they are almed at the women of to day." Newest colour was tangerine; and this was underlined hy Christian Dior when he flew into Lon- don the other day. Shades for the summer, he said will be "mainly pastel, with the accent, on orange, yellow."

Horseshoe collars

PARIS

fashion detall already making its mark on London Wholesale collections is Dior's "Horseshoe Collar.”

It appears on suits, coats and dresses, is flattering to English figures and cool for subimer

Wes.

.Transpareul evening blouse In non-fron nylon, woven with à metal thread stripe.

...High-heeled evening san- dal in silver kid with sponge- able nylon mesh fool,

Shopping brickbat

ORSET departments in many London utores are not lo- ing their job.

Bartly tting foundation gar- ments are The

average Woman's outstanding fashion problem, often responsible for Ogure faults, pic

beelth troubles and bad teppers.

The good store discourages buying a foundation garment without trying it on; the nosis- Lant goes to the fitung room

Attractive gither ng n low decollete or Alled in with of the new mannlsh shirts with stiff collar and bow tie, it can bewarn urned dawa Ulinly or left upstanding to frame the face,

SKIRTS ARE

FOR EVENING

HE

By

Joan Erskine

LONDON.

accessories.

re-

Pelat style skirt by Diar has which Princess Elizabeth already adopted

with the client and advises on style; and, If necessary, the gar- ment is ted and altered to Kive maximum support and comfort.

summer

For angels give their names lo a type of face make up, which will make fare news. It is I foundation and powder in one, can be ap- plied in a few moments without water and stays on.

Kisses will leave nothing but a muctory now, and cups, table

The Scootmuster gown *** Zuns Dessea, model has hip pockets-tapers to the knees,

men

and

handkerchiefs will be free from lipstick amears, duo to a liquid fixative which protects and holds your lipstick. Hips and thigh must lose any extra inches this spring to do justice to olim skirts tubular lines. Exercise, massage and diet will help, or a session in a giant rolling machine. whittles off the bulges,

and

(London Express 'Service)

FULL OR TIGHT

To counter-balance this were

some very sophistleated inodels, one of which is illustrated here.

THE first photographs of the London couture

Nearly all his suits had long collections have been

revers. One scarlet and black leased recently and they suit had double revers on the show 'n wide diversity of reefer jacket, and scarlet in- style.

set pleat down the centre back. Oil Glands

Victor Stiebel's col- Norman Hartnell showed Fats in uny forin excite lection showed many un- some of the most formal even-

bil glands, cause them

collections. to

Weird ng gowns of the excute

of their usual

skin and wonderful buttons in le tended towards an Oriental greasy contents than the

style for many of them, White needs. So, the candidate for s

the form of cowrie shells. chiffon was used for a cari- more normal complexion is told

horn, plaited straw and tiny skirt; and there was to avold fat ments, pastries; bundles of sticks were on Egyptian look about a heavily butter, cream, cheese and chocolate.

suits and dresses. Among draped dress. the artificial flowers used He did not, however, desert were full blown roses and his traditional crinoline. Like other leading button daisies. Many of his many of the

designers, he chose chalk while evening gowns had huge for a worsted suit. The jacket, sleeves with a froth of lace with large

pockets envelope beneath, low tucked de- and a narrow suede belt, is colletage, and wide sashes worn over a cocon and

striped blouse. falling to the hem.

re-

The more water che trinks the belter. The daily bath with friction with a brush is a quirement because it stimulates the skin all over the body. work of functioning as organ of elimination.

In

пл

If the pores have become en- larged two Ice frictions a day are helpful.

The Chic White Touch

Here is a chlo spring: zavy wool, street drons sparked with white pique by Brenner, Slim skirted it has new sido. fared movement and dropped shoulderline.

a})

white

The London collections have already been described as the "best ever.". Much of the credit is due to the excellent which quality of the materials have been used. In many cases,

ers have had

materials minde for some of their models. Dificult fhough it is.. to generalise about a line, can be safely said that the new 1950 silhouette

slightly

wider, more top-heavy look, achieved with bigger sleever and alightly

hem.

nurrower skirt

In London we feel:

SURPRISED that the simple, aleeveless, bullon-through dress

SUSAN DEACON

has become popular, Unless you аге the possessor of really beautiful arms, this is never a flattering line..........

RESIGNED to the fact that we must shorten our skirts for spring, unless we want to be classed 35 "old-fashioned---

10-18"....

GLAD that one famous COD- metic firm has produced a lip- stick to match the difcult new Paris shade, tangerine. They have called the new lipstick "Flamenco." For those who dis- like an orange shade, they give us "Blush Rose" which clear, piquant plak....

To

U

American печу

AMUSED af an stocking designer with a Iden. He has designed nylons with a scam.running from top Ing-down the FRONT! There is no practical reason for this, and he has produced several types - DEBONAIRE (Light brown), Enchanted (Neutral), and Kola ("subtle" brown). American women like them, because they

dif- terent....

arc

ENVIOUS of the charming Parisian wool accessories. We aaw recently a tiny shell-plnk felt cap. trimmed with pink flowers, matched by a cape like a baby's pellsse, cut with double collar, and framing the face in a becoming line. It was scalloped all round the Belts bordered with

large

Victor Stlebel's "atick of rhubarb" skirt in a black crepe evening dress topped with furquoise and diamond embroidery. It has a long floating

panel of fabric.

A

cdres

braid, fell

pouch pockets swinging from the hips. felt flowers appli qued

dress, LIITU flat heel- cd slippers which

behind.

In A Critical Mood

WAS horrified to read that Paulette Goddam had ar- rived in Britain wearing a coat made from "unborn baby tamb ....d very rare skin."

A

lace

11-

Mannequin walked into Paris designers cannot crowded Puris salon. Down. derstand how the English can to her trailing scarves, beads, copy the line of their clothes,

but Ignore the chic. and 1020 dress, she had the newest 1050 fashion look- Popular belief is that the according to Paris. skin is obtained by forcing the premature birth of the lamb, but a furrier tells me that this is untrue. It is the skin of A stillborn baby lamb.

a

If the lamb had lived for few weeks the skin would have been sold as Persian lamb.

Evening net

evening

CHORT full-skirted

dressen were worn with full-length overskirts of printed

Det in Paris recently.

I have found some

net in a London store

for 10s. 6d. a yard. It is either with spots Dr Ipattern.

A Frogchman in the audience anid "As English Lady"....and appreciative litters came

from

the people sitting around. And he wasn't being Battering.

The outfit was very "English Garden Party." It was in our favourite fawn (the French call

It cofe-au-lait).

It looked cool and colourless. Well-bred, but dull.

They do not understand that, unlike French women, the Eng- Jish do not lead restaurant lves, and if they wear exotic, exaggerated clothes their men- folk would consider they look il-bred. They are happiest not in trailing chiffon or blanket tweeds, but in plain well-cut English tailor-mades.

Gay tartan

THERE in some gay cotton tartan at only 5s. 11d. n yard

In the shops now.

OF

Tho popular conception It would be suitable for, abroad seems to be that the sun sult, summer dress, printed English

spent their leisure bright kitchen curtains. solling

I have been invited to a party printed hours in clothes of this type to launch a machine which, tu and their working hours in claimed, "s a food mixer, will

floral

hairy tweeds.

clean your car, or scour pots"i

GRAY opens an

examination into the ways tee duck the hurrid truth

HOW I FOOL MYSELF

I say my portraits are awful and blame the photographer, the lighting, the setting -- but never

mpscit.

{ ... grumble....... **Why don't you sprak up ? when I'm the one who wasn't listening properly.

I tell myself that a hitch with my thumb well! fix my shoulder stran uken I know it should be stitched.

Iremark, "I always speak frankly," to excuse myself for making thoughtful or over- pointed comments.

I persuade myself that I never eat a thing, though olien I'm nibbling all day.

1 Jump into a bath fifteen minutes before an appointment, and kid myself I will only stay in a few seconds,

AND FINALLY

If I were married I'm sure I'd open my husband's letters and felt myself, it might have been

urgent.

London Express Bersion

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