G
THE HONGKONG TELEGRAPH, SATURDAY, SEPTEMBER 11, 1948.
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A PRODUCT OF
OLD SOUTH
OBTAINABLE AT LEADING STORES
Sole Agents:
NAN KANG COMPANY Tel. 22118-24944
UNION BLDC.
Evening Wear
DRESS SHIRTS
soft Marcella fronts two collars to match
WING COLLARS
twn Styles
DRESS
TIES
single or double ends.
CUMMERBUNDS
black. elastic waist.
HONGKONG.
MACKINTOSH'S LTD
Alexandra Building Des Voeux Road.
AIR CONDITIONED STORE for your comfort
She's Engaged!
Priscilla has amanth-gold hair, a beautiful smooth-, ivory complexion
POND'S
• Priscilla knows a lovely skin is a "musi." And like šu many en- gaged guls, her beauty care is Pond's Cold Cream,
She smooths Tand's Holy Culd Cream over her faen und iluvat. Pats gently to softest und release dut and niake-up, Wipes off.
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She uses Pond's!
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Every morning, every night, give yousell Pond's beauty care. Sen why engaged girls like Pris- cilla and society beauties ko Mrs. A. J. Drexel, III usu l'end's.
Trade inquiries to....L. D. SEYMOUR & CO., Inc. Room 322-323, Exchange Bldg., Des Voeux Rd., C., Hong Kong Tels: 33520-22697.
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ED. KELLER & CO., LTD.
Alexandra Bldg.,
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SLIM LOOK WITH BACK
FULLNESS CONTROLLED
LEADS OFF NEW STYLES
F
New York. ASHION'S
for demands fresh forms of expression. bring continual renewal to this great industry and mirror at the same time the changing outlook of people on themselves and on their world.
in
A pleasant prospect unfolds this year's ready-to-wear nutaunn fashions. The clothes are entirely wearable. Most of the revolution- my fentures of lust selson have been modifed or dropped maid n change to a less exaggerated Mil-
introduction houette, the
of In teresting fabrics, the use of deep toned subtle colours and as if they
climux
of fushlon- capped the Cappy stabilised Hemlines have wiped out "cold any remnants of fashion's war" of discontent,
The slim look is the newest, but there is nothing restrictive about it beratase of the Introduction of controlled back fullness. The 8 seen in all but the nost format clothes, and even then, on berasion, the rule of back fulness and 打 straight front holds,
Coat Dress
dress returns ul. THE Coat
being proctient and not been worn Lor some
importance.
You
sve it is made for daytime wear in the woollens, crepe, and ben- line, and in stift suting and da- masks, usually in gleaming black. for dimmer and theatre. This type of dress has tighly Aled waist, smoothly Otted hips and oflen Bitesses coller.
the new high "mused"
A basic dress silhouette, transposed and variedl in many ways, TUILS
through the collections. Sometimes
is called "the fencer" silhouetic fur it has the air of a fencer's con-
tume with its smooth uncluttered bodice.
and easy snug waistline, skirt fullness.
Danically is rendy for swift movement, entirely unhampered. It also serves as a perfect foll for ac- as allowing a cesories, as well beautiful fabele a chance to speak for itself,
In-
Herbert Sondheim does the dustry and the customer o grand turn by bringing out his new "Sondette," a proportionate size cul for the short figure. This is not a dress designed for a gnome. It re- peats the workmanship, fabric, and price of the dress designed for the tailer regular-sized figure,
nutmurie "Sondeties" are งาน The one divergence Is the skirt
every model, but
in specific fullness which is drawn with cal- ever
only. for example, winter! culsted precision towards the back.
Fun for after-live wear, its From there on the fullness is de- veloped in diversity of Ways.
coffs set off with bandings neck and ca These Include the deep pressed of black jet, its peg-top skirt with agenccfui alim ankle- inverted pleats used so delightfully hip futines in skirts at the turn of the century length and publicised by thr charming Gibson Girl with her suit shirtwaist soil straight-brimmed Kule sallor,
Winglike Folds ASO the clever use of extended winglike fotels, whatch just unt be- hind, and are referred to as "rud- der-back" fulbuse. There may be sat upon fearlessly by gently part- ing them in the tuid:lle. back fullness, though seen la some rytime clollies, appears most often in formal evening dresses of heavy satin or stiff brocaded dainasi,
"Talispin" is another descriptive term for back fullness and hints the
of fidines surprise of a
casende which ripples at the back of a skirt entirely
lines
that from the front looks slim and sedate.
Dresses cui on shirtwaist
navy
II
num-
shenih. This type of sizing, which Ein has most for sometime also prncused successfully, receives keen customer appreciation, for it avolis the necessity
difficult alterations accompanying expense with their
for
and annoyance,
Diversity of Suits QUITS tell their own story of art diversity expressed t Jacket f Rynker-
Ind pocket lengths, lapel, cuff.
Fur-trimined suits, handled cuts.
make IN with a nicer restrauit, strong retur Mink, Persian, leopard and nutria are the pre- Furs lend the dominant furs used.
more feminine suits sollness ond a
from air without taking anything The beauty of precise tailoring.
Jacket lengths vary with each
are in evidence. Brownle gives us ner, Wrist length is the
1110st
The exceptions are those
waistline 21 walsts and which hug at the dressen with tafeta
Few pepluma are seen, wool skirts, and accompantes them rd there.
011 novel with smurt short waist-whitting Many suit jackets' rely
the bodice. pocket designs to provide hip in- Jackets lined to match
terest. Three Hers of flaps are not The beltless princess dress with Ita
placed unusual and, of course, smooth-waisted look and its easy,
Yet some pockets dis- undulating skirt, entches the ima- BR angles.
appear
entirely in the side seams of gination. So do muy thely woven tweest one-piece dresses, and smooth jackets,
Dinner and theatre sulta gleam gabardines whose telling lines may
of bengaline, and rustle, mude be outlined in black piping or even
tissue failles, tafTetas and satins, brald.
Also in combination with wool. Blue-black navy, or black, accu- sionally a stopke gray smart colours. Black velvet and black Ughtweight chiffon broad- eloth mark the return to fashion of two favourite fabrics that have been missing for years.
Importance of Daily Exercise
Beenuse her profession requires so much kilting, pianist Constance Keene
makes enlosthenics part of her daily schedule.
By HELEN FOLLETT
again. Casual
WOMEN who exercise tally and
intelligently re few and far between. Some claim they can't And the time, others are just plain lazy, hate 10 exert themselves. Others start off gally an cam- paign of muscle flexing, stick to a routine for a week or so, then lose interest.
movements
won't
do. Make the muscles work.
Place the feet, wide apart, bring the head with the hands over. fingers extended. Send both hands to the floor just beyond the toes of the right foot. Ten times, then ten times to the left and relax.
Leg kicking is another good exer- else for figure fitness. Lic on your back, bend one knee, raise the other leg, keeping stomach flat.
Lovelies of the movies, realising that a preity figure means just as much as n pretty Ince are put through various routines that keep the musculature in perfect condi- Hon. To become even R little muscle bound is to lose agility and
grace.
She know! Not so the wise girl. that activity is the law of life. that muscles were intended to work, that by keeping them strong and resill- ent she will have insurance against spread amidships. A youthful figure worth keeping. One that has nowo blooty, necumulating adipose cushions, should be remodelled. The most careful attention is given to the complexion. Why not sneak a little time now and then for
If you don't like calisthenics, find maintaining the svelte silhouette? other mars of figure moulding, Here is an excellent exercise: Go in for outdoor sports in a big heela together, hands on hips, head way. erect. Hold the head rigid, bending When walking, do deep breathing backward from the waist line, keep-, exercises--so many inhalations to ing the logs straight. Back to first so many steps. By pumplug fresh position. Hend forward. Forward, air into your lungs you will enjoy and back, ten times. Relax, tako a sense of refreshment your com- three long deep breaths, then at it plexion will benefit,
Fabrics' Part
Bre
ABRICS play an important role
F^
in coats. You see coats made of fine soft tweeds. rich suedelike wools, lightweight chinchilla, and with thin. topcoats lined many colourful wool jersey.
Clare Potter designs for casual
high-collar and
with cont
* low
sports a long chinchilla bo skirt Bare lo relleve its straight- ness and lines it with black wool Jersey,
Princess conts are shown with narrow shoulders, moderately flared skirts, small shapely collars) and sometimes Httle capes or cape- lets.
In. flared coats the inverted back pleat is featured, as well as the deep shoulder yoke. Fur-trimmed coats, their small collars of nutria, Persian, beaver, leopard, mink, and for dressy occasions erinine,
show "an" increase "in"popularity:
THE IDEAL
HOLIDAY
OUTFIT
By Rose Rolland
POR an active hollday the choice
of clothes is important. Your the type cotton dresses must which can be easily laundered, in colours which do not fade, cut to allow you to move with grace.
If the sun scorches you, choose a dress which is cut high to the neck so that
Where are no ugly
red
patches to spoil the effect when 1- you change in the evening; cidentally, coatee which can be slipped over the dress is always a good addition.
If you like pretty puffed sleeves, see that they are the kind which, having been pulled up into their folds by a tic-string, can be laid fiat for quick ironing.
The new wrap round skirts are worth Investigating because if they are well gut they hang gracefully, and can be washed and ironed by the amateur without baying
effect spoiled.
the
Designs And Colours See that the printed designs aro right for the peach; that the colours are not too "hat there is a
cer. to n tain petuala which is death complexion which does not brown well but merely turns an unbecom ing red; that sleeves are the ideal shape show off your arms, and the skirt the kind which helps your Agure.
On the other hand,, you may be the type of woman who looks best in slacks and shirt; in that case the short slacks and losse Jacket- cum-shirt may be your mark. The new chalk-striped blue jeans are worn with a loone jacket, ample and easy, with enormous pockets, The whole ouint, Anished by a spotted handkerchief round the neck, may bo regarded us ident because it is sufiable for beach or sailing.
The jacket, Indeed, may be made at home if you, have any skil with the needle.
With this outat choose the right sandale: nothing fussy, low heels or none, and planned'elfher to cover or expose your, toes-nothing halfway, which is merely uncomfortably,
Rose,
White, Black
Dy PRUNELLA WOOD
Mary Binck
BUTCHER'S linen, that cool summertime fabric with the linen weave and the tendency to defeat wrinkles, is used for this tricolour frock, which likes rosy-red, white and black. The skirt is of the black, cut up to a flattering point at the centre front waistline, and the rosy_top_is_melded with the white middle with dashing white floss embroideries which feature tiny white bead blossoms.
With or without a hat, a dress like this which is pretty enough to rate dry cleaning, but which can be sent off to the soap and water tubs if you like, fills in that need for something casual but a bit dressy as tho summer schedule grows bigger and gayer.
Your
hand reveals you...
Peggy Sage
NAIL POLISH
is a symbol of supreme beauty and charm
PEGGY BAGE, the specialist' and originator of coloured nall-polishi, creates and personally supervises the preparation of this long lasting and exquisite polish, PEGGYSAGE, Is ‘obtainable at all first class cheratete and stores.
Ed. A. Keller & Co., Ltd: Bole Agente,