The Newest Lipstick!
Actually curved to at the lips. Gires a sharper,
dat lip outline every time. Longer wearing. Six tempting colors:
Venus Red, Ravishing SOLITAIR
Red, Scarlet Sada,
Blue Blaze Red, Pink
Perl, Moonlight
Megente. Metal case.
fashion point"
LIPSTICK
THE HONGKONG TELEGRAPH,
SATURDAY, JULY 31, 1948.
WOMANSENSE FASHIONS
Two-Piece Casual
If you come
out of the sea like this:
Printed Cotton Chic
Klebells Artan
You'll love the exquisite smoothness of Solitair Lipulick, its case of application--- the unbelievable way its colour stays on. A PRODUCT OF
OLD SOUTH
OBTAINABLE AT LEADING STORES Solo Agents:
NAN KANG COMPANY
UNION BLDG.
Tel. 22118-24944
HONGKONG.
YOU'LL BE a customer for the now waterproof #et. Water- ¡Froofed hair means you can come Tout of the water looking protty well the same when you went in.
strawberry-
by
The process is simple. Hair ja set. with 1 special coloured, imper meable cream In- stead of an ordin- nry selling lotion. Then it is dried, and brillantined afterwards. Trea-
ANNE
EDWARDS
ted like this any hair style will stay smooth and curly even when it's soaking wet.
Already the waterproof set is being used on Alma for swim- ming slorg and thunderstorm heroines. It will now shortly be on sale in England in liquid form for any woman to spray on her hair before she goes for a swim.
Test of the new waterproof- ing were carried out on three model girls nt Angmering recent- ly. Here's how one of them, 23- year-old Mary Cay. Kelly, of New York, who, wears the shortcut, look- ed as she came out:
OTTON
Co
(one of our really precious fabrics) has j mped in the course of a half-century or 80 from the kitchen to the ballroom, but it is rare in- deed to find a designer who will send it out into the sunshine without a casual, sporty, shirtmakery fash. lon effect. (Excepting, al- ways, the ladylike, thin oldor cotton. frock for ladies, vesteed and inserted with ladylike lacy lingeric.)
But here Castillo gives us a worldly daytime en- semble of white cotton, printed with navy blue wig- gles, a frock and stylish Jacket which can compete with the hottest, swankiest, slikiest crope ever similarly treated. The frock is sleeve- less, trimmed with a draped white pique collar and rows of hut white pearl buttons. The jacket is nipped and flared, and its bracelet length sleeve is finished with a circular flange cuff.
Evening Wear
DRESS SHIRTS
soft Marcella fronts two collars to match.
DRESS TIES single or double ends CUMMERBUNDS black, clastic waist,
PATENT SHOES
MACKINTOSH'S LTD
Alexandra Building Des Voeux Road.
-AIR "CONDITIONED STORE for your comfort
She's Engaged!
Eleanor has darkly hazet eyes-and a fresh-as-a- dewy roso complexion
PONDS
Eleanor's complexion is the lovely reward of lovely caro- Fonda. Cold Cream
Sito strokes Pond's over her fseo and throat, paiting to loosen dit and make-up. Wiper off.
Sho "cs" with lots mara Pond's for extra cleansing, extra
She's Lovely!
She uses Pond's!
softening help, Wipes off clean.
Give your skin. Pond's care every moming, every night. See why so many engaged girls like Eleanor, and society beauties liko Mm. Robert Bacon Whitney, use Pond's Cold Cream. Get your . jar of Pond's today!
Trade inquiries to:
D. SEYMOUR & CO., Inc.
Arkay Junior
THIS pretty wash frock is a two-piccer with that pop- ular and useful suit-like look. The fabric is striped lime green and gray, with gray plastic buttons to fasten the nipped, short bodice. High lapelled neckline and shoulder extension flaps make a smart top above the full skirt, which uses the stripes dingonally.
INTRODUCING THE EMPIRE STYLE
T
HE new Empire style, re- miniscent of the styles of 150 years ago. waS launched in London recently by Arthur Banks, ex-wine-and- spirit merchant who came to Town from the Midlands in 1942.
The wholesale houses nutumn showings are in full swing with three and four shows a day.
It was a jaded group of women Journalists who sank down on the ittle gilded chairs in the base- ment salon of Arthur Banks' Geor
glan house In Belgrave Place. "I
am sick to death of clothes-1 never want to see another ballerina skirt -ol for Gomething really original",
sighed.
And we got. it. Nothing could have afforded a greater contrast to the tight-waisted full-skirted "uniform" now in vogue. Arthur Banks' even- ing styles were a combination of classical Greek garb and a modern nightgown
black velvet ribbon and the lower
was accordion part of the coat pleated. This was worn over a high walsied superbly Btting black skirt. But opinion decided that it looked 100 much of a maternity camouflage.
The
dressca were evening enchanting, but again they were worn by sylphlike models. Prettiest test In the collection was in turquoise crystal pleated chiffon skirt falling
brassiere from a simple
with top. bertha showi collar over the shoulders.
bust line The Empire accented with crimson satin piping and a cluster of crimson roses centre bust. The model wore velvet neckband 'pinned with a rose.
wear For practical
chose sheath fitting navy crepe dinner- evening ensemble. The brasalero top was in navy and white striped grosgrain with matching cute fly away Jacket with standup colla turned back cuffs and a backword movement.
Was
THE designer's favourite in the. Designer's Favourite
collection was in black fallic and
The front view, showed vcivet. black velvet brassiere and alini niting faille skirt fitting high up
Blonde under the bustline.
T were pinned casually on the where the shoulder straps joined the top. All the inspiration was in the back-four tiered faille frills edged deep band of velvet. The ensemble was completed within sweeping taille evening coat.
In his introductory speech, Mr. middic- Banks explained: "Unless aged women have kept their gure and youthful fussiness the Ballerina. Look is not kind to them.
feel that my Empire Line is more sultable na the line under the bust can be shifted high or
low to suit the clients indi- vidual to
figure."
with too, like many other whole- Xie, salers introduces the tunic, line, but slim fitting and tullored worn over- trim skirts about 10 inches from the
Sorter
length chocolate coat
suits were interesting. A
Room 322-323, Exchange Bldg.. Des Voeux Rd., C., Hong Kong and bust and sleeves in colico and
Tels: 33520-22697.
BARCLAYS DOCER
¿SHIPMENTS" HAVE ARRIVED AND ARE AVAILABLE
BARCLAY PERKINS LCA tró.
BREWERS. LONDON
had a top ycke fitting to just below
chocolate siripe. Shoulders squared but saflly rounded.. Another
were
variation of the same theme was a blonde top on a long navy jacket with rounded splits either side of the tight-fitting ökirt,
..
Shoulders & Bust
Another black nylon sheath had' sleeves composed of huga ruffles of blue and black not with clusters of palo yellow roses underneath.
Stoles. were feature of the after- dark dresses. Made like a capo at the back and Alting in front. A black fell in two panels odgod with frilled nylon clipped just under the bust and
nylon-net.
HIGHLIGHTS1 A black cape just covering the shoulders entirely cov-
Elbow sleeves inset with back and front and fat on top..
Elbow sleeves inset willi gathered back and front and flat on toprak
teen age party frock in much- more dreary occasions black room pinkide into a foot “tho..., full⠀⠀ si irt velvet top, with small roll collar, threaded with
Do you get the idea? The eyen roet ered with a quite with gathered
Immediately on the shoulders and bust, - highlighted in light material thus ̧- defraeling from the. waist and hips which appear smaller
comparison.
by
For
and barathen, are combined. The coat above the hemilos and finished with
has a front rounded opening and a huge bow fastens with Aive allver filigree
buttons.
ree Wide box pleate
contra
ll
skirt
panel was the to: Lor
Ons extrema model which pro- classical suits, Salern voked much good natured littering ..
Frettiest hat of the collection, was nỹ high waisted Encke wool suit made by: Hugh Beresford-marlek
Tor day "wear. - The "walsh, Bust: valvet" postillon "hat" sweeping: black under tho ; büit,, was outlined 3 with preonied odpray, 7:2
Do You Know?!
Do you know that a deep yellow silk handkerchief, knotted
at the
-side,-ls-n--very-smart-Aeckerchief?
Do you know that a pair of white cotton fabric gloves can be tinted pink, to match your new pink lip- Blick?
Do you know that plaid taffeta ribbon is wonderful when tled in a great bow at the side or in the back, as a bustle?
Do you know that short while cotton fabric gloves always look smart and "ladylike"?
Brides Are Always Beautiful
W Diamonds,
By LOIS LEEDS
XEDDING dresses change; separate White crinoline dropskirts Dreams and with stiff pleated ruffle worn to the Kisses are now the only classics! floor under the wedding gown and cut to ballet length for later under SILHOUETTE. Bodices still atted, summer frocks.
a trend toward cutting them shorter- walsted. Waistlines pulled in within
SHOULDERS AND SLEEVES. NO
an inch of suffocation with hooks and more "pin cushions" on shoulders but Do you know that parasols of
eyes, eyelets and cords, plastic-boned shoulder fine widened with tlers of material to match your print dress waistbands or an old fashioned rib ruffles, upstanding "butterfly frills" la a.gay new fashion?
-bon mash tied with determination! or sleeves with huge puffs at top Do you know that the wide, Skirts very wide at the hemline and and long, tight undersleeves. For whirling skirts are becoming to sometimes entirely lined with farie sheers, bishop sleeves with long cuffs
manufacturer making tall, slim giris only?
ton.
One
GLAMOUR NIGHTGOWNS
Miami designer, of ladies nightles took advantage Al Florians tropiest backgrounds selected
* two attractive models and had them display her de signs. At left, Peggy Dodd models the Midnight Number while at right Aurora Lane wears "Sheer
Witchery.
or Martha Washington sleeve-tight to the elbow, then a deep frill.
Newest NECKLINES.
Is the "grandmother line" with tiny bani collar, a frill of Vai or little bow and tabs of heirloom lace tled under the chlo Old lace, used anywhere on the gown, may be backed with white horsehair to make it fresh and perky. Bertha collar below a yoke or with round, low neck, also good. Great revival of quaint collar pins, breast pins, brooches, sunbursts and bar pins, in rose diamonds and beli llants, for these old style collars. Sweetheart Neckline now classic but like Love and Kisses, goes on forever!.
FABRICS. More variety than last year but not all you want 'In every variety. There are diving embroid- eries, daited swissses, organdies and openwork colton. While organdy often built over White taffeta or pale Pink satin lo give it body and {"awish." Domestic lawns and dimities · flowered with Violet or Yellow Rose- buds are now available for brides-i maids' "dresses. Eyelet embroidered pique also popular. Marquisette and taffeta best buys in rayons but sumcient rayon or pure slik satin for the girls who won't get married. In anything else!
A
KINGS. Many now types of mounting for the diamond.". Engago- ment ring and wedding, band whichi lock together hold the two rings: aligned, with diamonds on top of tho ngor: Revival of the guard ring. to match the wedding band; When engagement ring is worn between the twin bands a wide, handsome ring results. Anotifer revival; old“ Tiffany-type, high-pronged setting for solafiro diamond-the engagement ring of the Gibson Girl! Yellow Gold still the sentimental favourite Platinum-second, White Gold-third. One out of three Bridegrooms gets a wedding Band, usually plain. The Bride must buy It!