THE HONGKONg Telegraph, FRIDAY, JUNE 10, 1989.

You can't carry

a good thing too far!

Wherever in the world men toil and thirst, there goes Whitbread's Beer. Sometimes it travels by elephant, sometimes by camel, sometimes by dhow or by ox cart, but it always arrives in perfect Whitbread condition.

And wherever it is kept, it keeps--the last of the

dozen as fresh as the first.

WHITBREAD'S

SUPERB PALE ALES

Sole Agents:-A. S. WATSON & CO., LTD.

YOUR CHANCE

TO OBTAIN

A Guaranteed All Wave RADIO

AT SACRIFICE PRICES

MOUTRIE'S

HAVE A FEW EXCELLENT TRADE IN SETS FOR DISPOSAL

A TRIAL CAN BE ARRANGED

S. MOUTRIE & CO., LTD.

York Bldg.

SPECIAL

Chater Road.

SALE

A SPECIAL EVENT

FOR A LIMITED PERIOD

THE

WHOLE

OF OUR STOCK

OF

QUALITY

MERCHANDISE

AT-

Sensational VALUES

THE FINEST AND NEWEST SILK AND COTTON MATERIALS AT PRICES WHICH CANNOT BE

REPEATED

NOTE: Owing to the very low prices, only limited purchases can be allowed each customer.

TAJMAHAL SILK STORE

KING'S THEATRE BUILDING

FACTS FOR THE 10 MOTORIST

H.P.

The Vauxhali 10-four is the most economi- cal Ten in the world; did-634 m.p.g. in. & recen! RAC. Tre).

Reliability is unquestioned--a Vatishni 10-four covered 2.330 miles in the Monte Carlo Rally, without losing a matk. The Vauxhall 10-four Has Independent Springing. lydmulle Drakes, Controlled Bynchromesh, All-Steel Construction.

TRY BEFORE YOU BUY

May we demonstrate Vauxhall's Ano performance and petrol economy?

HONGKONG HOTEL GARAGE

Stubbs Rd.

Tel. 27778-9,

Vauxhall

W

Our

Remote

Cleverer Than

Ancestors

Were

We Imagine

HAT do we know are substantial grounds for must be attributed evidence of and N.W, England, to join up

about the earliest thinking that at the dawn of the marvellous dewponds which with Ireland,

New Stone Ago man, the western remain to-day not only as wit- inhabitants of hemisphere (at least) must have mess to an art that is retained that the greater part of this area. There is reason for believing Britain that can come been subject to the most violent by the men of Wessex even in was vast forest land; for work- within the category of convulsions due to a great land these times, but as a means to ed flints, pottery sherds and. factual évidence?

subsidence; and that for cen- the permanent retention of animal remains We have no chronicled turies afterwards

which have the West water on hilly ground even in been found in the megalithic. TRY ALSO THE 12 H.P.cord to give us any indication; European area was shaken by the driest weather.

areas of E. and S.E. England our means of reckoning can at continuous earth tremors.

testify to the similarity of the the best be merely by a process

culture of the period of New of analogy, comparison and

Stone Age man of 8000 B.C.. equation.

The

Hongkong Telegraph found

Wyndham St., Hongkong

'Phone 26615 June 16, 1939

Watch Slovakia SLOVAKIA declared her inde- pendence on March 14, --three months gy, A9 events are shaping to-day, she will be fortunate to remain independent for another three weeks. Herr Hitler, Slovakin's stout champion but a few weeks ago, is again on the march, and no matter what protestations and furious denials issue from Berlin, there is ample evidence to indicate that his aim is the subjugation of the Slovaks. Never since Hitler's March coup has Slovakia been anything but a tolerated State so far as Ger- many is concerned. The back- ing of her autonomy by the Reich has always been an obvious means to an end, and if Hitler nssumes a protectorate, this too will have the same motivation.

re-

FOR many hundreds of

years these remark-- From remains that have been IN this way the great able little people remained un-

we do know that the

stone-chambered build disturbed carliest inhabitants of 20,000 to ings as well as the Magalithic leading, unmolested, the pence in these Islands. 25,000 B.C. were men of remark circles have, by reason of their able life of the agriculturist; for

THE most striking evid- able physique and build; men of careful workmanship which is in no instance can it be shown comes from the finding of the ence in this respect even greater brain capacity than indicative of the knowledge of that they fashioned any imple- Tilbury skull at a level of the those living in Britain to-day, balance, been built in a maner ments of war; wheras the com- Thames Estuary which must at and, what is more, of a similarity to resist all cataclysmic and ing (about 1700 B.C.) of the first that time have been a hundred of skull formation which has seismic disturbances?

Goidelic-Celtic wave of Bronze feet higher than it is to-day. hardly varied at all during thou- We know at least that, save Age man from across Europe The comparison of this long- sands of years.

where the hand of the despoiler marked a merging between these headed type of skull with others found within the long barrows of England gives very little room

It is suggested by modern anthropologists that this type of head yields the most surpris- ing evidence for high artistic ability.

By J. Foster Forbes to doubt that this Tilbury skull

belongs to the same culture and has interfered with their forma- two races of Aryan and non- period as the rest. tion, they stand as firmly intact Aryan alock and the develop- There are grounds for think- as on the day they were put ment under peaceful conditions ing that with the receding of the ITTLE is known con- together.

of even a higher art in metal last Ice belt further north and cerning the pre-

These people were essentially construction.

consequent increase of pressure: glacial men of Britain, save that hillmen and traces of their The face of Britain in those on the far northern area, that similar types who inhabited former agricultural activities days even after the presumed this would occasion elevation of eaves near the frontier of France can be seen most clearly even subsidence of great land areas land surface in arcas further and Spain might have been to this day in the Downland far out on the Atlantic-yields south. highly skilled, as seafaring men areas of Britain. These can be the possibility of there having To understand this better one judging by the

implements identified as terraces or lynchets been land as a continuous belt must visualise the possibility of which they have left behind; at on which they grew their grain; joining the Suffolk and Essex some kind of land wave compar- all events their art is indicative these lynchets were divided up area with Artois in Flanders able in fact to the action of the of an advanced stage in culture. to afford the maximum amount and continuing south well be- balance in the seales; for the That they were a nomadic of moisture in dry weather and yond the extremity of the Eng-consequent reaction and release race is almost certain and there were developed for cultivation lish Channel area whereby Corn- of such pressure in the north is a tendency to believe that by primitive implements such as wall was conjoined to Brittany would allow for the gradual sub- these people originated more the earliest form of plough. and even that extended land area sidence which has taken place in. probably from the West and, moving in from a submerged land surface, penetrated far away to the cast.

The much-later-and-post- glacial settlers of Britain and Western Europe differed hardly from the earlier Paleolithic peo at all in size and shape of head

ple. They were not a wandering. race of people; they established themselves-dug themselves in -in fact in the marvellously. constructed underground pas-

Poland's apprehensions are understandable. German.control- of Slovakia means a direct threat to the Polish south-western frontier, but even more import ant, German forces will com- mand entry to the great Polish- Silesian industrial area in which the principal heavy armament industries are carried on. Sei- zure of this area would paralysesages, and caves which are most Poland in the event of a war. She would be left solely depen- dent upon Russia, France and Britain for her supplies, and only Russia could effect these rapidly. The possession of Slovakia by Germany would also be a patently strategic move to enable the Reich to impoac her will upon the Poles, for Poland would then find herself facing Germany's armed forces on three sides, rendering her vulnerable to attack.

German action in Slovakia, parallel with the increasing For East tension, would probably do more than anything else to precipitate

international situation of the gravest possibi- lities.

an

Insult To Injury

obviously the work of theas sturdy builders and fashioners in stone-Britain is most rich in these constructions.

It is to these people, too, that stretched to the west of Wales areas further south.

Facts About People

DO YOU KNOW

That only one family in 19 has an incomo of more than

£10 a week ?

That half the wealth of England belongs to a minority

of one in 200 of the population ?

That Lancashire and Cheshire are more than half as crowded again as London and the Home Counties ? That meat is the most expensive item in the workers'

budget?

tection. And the advertiser knows- or ought to know-how you act when you go shopping.

Until quite recently, however, the advertiser was content to act by hunch and instint. He did not know, because he had never bothered to ascertain the facts in a scientific manner, Within the past decade or of the more enlightened advertising agencies have been spend- ing great deal of effort and money in remedying this defect.

so, many

The sort of work they do comes. several THERE are

professions psychologist knows about your mind. under the generie title of "market whose job it is to know facts about The policeman has a vast experience research," though a much more inspir- body behaves and misbehaves. The that Society erects for its own probe "facts about people." This od-

ARCHAEOLOGISTS people. The doctor knows how your of the way people react to the rules ing and no less accurate Ulle would

tend to think that because skeletal remains and grave furnishings are the only actual pieces of evidence of these people, that such buildings could merely have been used as death houses-who knows, but that they may have been constructed for life as well, for there is a great dearth of evidence to show of what exact nature their dwellings were, if any, above ground; for the supposed pit dwellings and habitation trenches would seem to have. been a poor alternative to the

walling or great stone vaulted chambers that still testify men of great skill.

ONE of the characteristic marvellously constructed dry

features of Japan's handling

of the so-called China Incident has been her policy of adding insult to injury when dealing

to

There are others who are in-

with foreigners. In Tientsinclined to believe that these un- the soldiers are having rare fun derground dwellings were

co-

tho

at the expense of Britons." | work of dire necessity; for there Yesterday Mr. H. G. McKenzie,. and others were stripped of their clothing and made to suffer various other forms of indigni- tics to satisfy the meticulous Japanese search parties. After all, Mr. McKenzie and bis sufferers can't do anything about it. If they showed any resent- ment or resistance-well, the whole world knows what hap- pened to Mr. Tinkler at Pootung. But it is all pretty, infuriating, because it is so very unnecessary. Japan may belleve she has good

reasons for blockading the British Concession, but how she can conceive that adding gratul- tous Insults and Injuries to private citizens can in any way help forward her case, passes ordinary comprehension. It is a cheap and childish-way, of 'creat- ing antagonisms, makes no positive contribution to the solu tion of problems, and may easily. result in repercussions of a nature to give Japan cause for bitter regret.

GRIN AND BEAR IT

By Lichty

"No, maʼm, you can't help to-day—I'm too busy!”

vertising research has alreally led to a number of most valuable and In- teresting result, which the advertisers have been, public-spirited enough to Issue for all sce.

Much of our knowledge of the poublic's food-buyng habits comes from advertising research. The now technique of sampling public opinion, practised by the British and American Institutes of Public Opinion, grew directly out of advertising research.

Three years ago, a book, called. The Home Market" was published by two of the directors of the London Press Exchange Ltd. It has been so successful that a second edition has now been published.

No

book has ever deserved success better. "The Home Market”. was an admirable pioneer, altempt to make statistics Interesting. Those people who combine lively Imagina- lions with strong eyesight have always known that there was a mess |of .... Interesting information-to-be İderived from such publications as the Statistical Abstract. But you can no more read the Statistical: Abstract than

you con read "Bradshaw (though I know people who habitu nily read both for pleasure).-

"The Home Market" uses every device of the artist and the colour- to make its "facts about printer people" leap to the eye.

It is impossible to roview.a book like this. I can only pick out a few facts that particularly interested me. Many of the figures relate not to counties, but to the 13 geographical regions into which Great Britain is | divided. The sooner we start think- ing regionally, the better it will be for our ideas about the eficient government of the country. ***

For example, most of the talk about evacuation in war time allentig.

PLEASE Tum To Page 7.

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