VERY SPECIAL

SHIPMENT

NEW

ALSO

STRAW

HATS

IN, DELIGHTFUL SHAPES.

A SPECIAL RANGE

OF

RAINCOATS

Selling From $8.50

SILK

IN VERY STRONG SILK

From $9.75

Silk Underwear and Summer Acrtex Girdles. NEW SEASON'S BATHING SUITS

LE BEAU

D'Aguilar Street.

THE HONGKONG TELEGRAPH. SATURDAY, APRIL

THE WORLD OF WOMEN

DEVELOP CHARM.

Mme. Rubenstein Gives

Formula.

New York-Must a woman be beautiful to be loved?.

Are there other qualities she may develop to make up for her lack of beauty?

Or is the American · man SUB- ceptible to only one quality in women?

Helen Rubinstein, beauty authority who has done more than considerable to increase the pul- chritude of women here and

1933.

OUR BRITISH ~ CROSSWORDS

Gray Days-In Spring Modes

NTAY

Hollywood. These are days and nights, in Hollywood, in spite of gorgeous sunshine and moonlight. Everybody's having a fing at gray!

In the Gold Room of the Bòv- erly Wilshire Hotel, Mae Murray, dancing with hubby Prince David |M'Divanin, wore gray lace over a pink satin slip, a lovely dress, little with quaint flounce and shoulder cape that made tiny capa over her arms. She carried some

Across

1 An upheaval in a comic set in supposed to assist beauty in distress,

5 It's called breadth in this

direction.

Sponging probably; the pressing follows later.

10 There's a love-token ending this

love-time.

11 Tendencies,

13 Kind of zebra.

14 The Chelmsford tree.

| 16' A temple that visibly houses a

god.

19 Sad,

H

20 In this team there are two

strokes side by side

21 Here's something really sparki-

ing! Half the twins!!

26 This would be to let were I not

occupying it.

27 And this is just one big sparkle. with the poet's gooddess in the

race/

28 No doubt pulled down in the

Crystal Palace,

29. Must be wandering, making a

song about what bore away the cupl

30 None too cheerful.

31 Ophelia was,

Down

It's blue, but half a borac. .An Eastern.

Treating of love."

1

4 Among its relics are the Alpine

glaciers (two words).

6 Soup sale (anagram).

7 Somewhat vulgar behavious

(hyphen).

8 Last day of Scottish your.

10 Sounds rather a lazy charnele to form a foundation for straight and narrow path,

16 A well

16 This gent is inclined to

biting.

17 Au action about a damaged

bath provides the last scene ali.

18 Its meaning's precise.

19 Explicity referred to

penny.

22 A women wears it, thongb

man makes half,

23 Stretch and seemingly live lome3 24 Place emphasis.

25 E.g. Neptune (hyphen),

Yesterday's Solation..

BEFOREHANDA KA. COMITEIN

HOPYTNE SPENCE)

1 EDGTMUNTCH" MORT SOUSA SOL IN 10" 8′′ TO SE VI ERRATI ANNOY

S STAIK THITHE WCWKSU LI A AURA UBAGE ZIN

LOBSTEBE TUNTI

WAYNEWSPAPEI

JOLLY PRINTS FOR JACK AND JILL!

designed by Mabel Leicie Attwell."

Your drapery can Show you

among other Ferguson" Fabrics:-

Carol Cambric

Derwent Cambric

also

Toinette and

Ferlotta

Printed Cotton Haircord

FOR

LITTLE

FOLK,

FERGUSON

FABRICS

Stocked by the Leading Drapery Establishments.

you' would see your children grow stronger,

ach day become

10% plump and

fed) of life—try. KOTTS Emul-

tion, the mother's dhe. Ask for

SCOTT'S EMULSION

Helena Rubenstein.

́abroad, gives an encouraging "No" to the first question.

French Appreciate Worldliness..

"No woman need go unloved be- cause she is not born beautiful," Madame Rubinstein maintains. "However, the American in more susceptible to beauty or the illu- 'sion of beauty and youth than any man in the world. In France, for instance, a recent compilation of love statistics' show the French man's appreciation of worldliness and riper charms in women.

"American men have an entire ly different set of evaluations, in regard to what they demand in women Youth plays a bigger part than anyone dreams and many men confound youth with beauty, when applied to women.

"However, American men like two things that foreign men sel- dom consider sportsmanship and good health. The ability to swim, ride, play golf, tennis or other sports is a real asset here. No matter how petite and lovely a girl may be, here in America, if she is staunch and glowing with health, then and then only is she attractive.

A spring study in black and white consists of a supple lit- tle dressmuker suit a soft dull acele borciel, with black buttons, black and white polka dotted scarf, black bracelets and black and white sporta round-crowned pumpa and

Hailor. The skirt maintains the alim-line silhouette, with kick plents from above the knes. The jacket buttons to the throat.

wife as the American husband is, is not found abroad.

"Beauty, here in America, 18 linked with general good health.

Mae Murray."

gardenias, which is quite the last word in what to do with flowers, of an evening!

Lunching at Levy's, Helen Vin- son wore a close fitting spring suit of pale gray, Her blouse was a gorgeous medium blue, very love- ly with the gray-the new idea in

dark blouses with light suita.

Colleen Moore, lunching with

A glowing skin, perfect white Jackle Cooper in the M-G-M com- hands, lovely hair, pretty teeth, a missary, wore a gray and green fine figure create the illusion of qutfit, with silver fox and a gray perfect beauty to many American hat with gren feathers to match men. All of these are things the coat. woman can do something about for herself, If Nature has not en dowed her with a face like the one that launched a thousand ships."

Other "Beauties"

Lillan Harvey wears a gorgeous

pale gray chiffon dress with its own huge fichu wrap, all edged with six inch ruffles of "the chif- fon, tying under the chin and reaching almost to hipline.

"A girl may start out a 100 per cent beauty and be tremendously popular. However, if she is to interests, and be more willing to maintain ber reign, she must de-listen to the other person's side velop other qualities. I should of things, to be more companion- say that by the time she is 35, she able, more considerate. I should should depend on various quali-say for the woman of 50, the fol- ties in about the following propor-lowing traits, in the percentages tian:

given, should be what is needed 55 per cent beauty and youth-to make her still a woman of in-

ful appearance

10 per cent sportsmanship and

good figure

Seek Companionship "American men are demanding companionship, from women, in- creasingly. They like their wo- men to know what's in the news, to take an interest in current har- peningseven to develop artistic and intellectual ability. They are proud of wives that do things.' The equivalent of the husband est American men, 15 years later, who is proud of his successful she must develop her intellectual |

SALESMAN SAM

BOTH THE

KSUARDS STILL LEAD- ING 3 TO 0, AND BUT A Few Minutes

TO PLAY, GAM

CAUGHT A PUNT AND STARTED DOWH THE FIELD-

THем

SOMETHIN'

HAPPENED!

17

?

15 per cent intelligence

10 per cent youthful spirit

#F

10 per cent companionship

"If she is to continue to inter-

(HEY, C'MON BACK! ARE YEZ YELLA?

terest for men:

*

30 per cent fine grooming, beauty and youthful appear.

ance

25 per cent intelligence

20 per cent companionship

15 per cent good health and

youthful figure.

10 per cent youthful spirit."

Going Down?

WOT'S THE IDEAR]

· Oʻ DROPPIN' OUSTA;

TH* GAME?

MIGOSH! HE'S OUTA SIGHT!

SCHMIDT

FELIX HAT SHOP

York Building, Chater Road.

WE BEG TO ANNOUNCE THAT STOCK-TAKING SALE

IS NOW ON

GREAT REDUCTIONS IN PRICES. WASHING FROCKS

$10.00 SILK ENSEMBLES $39.00 EVENING GOWNS FROM $25.00

STRAW HATS FROM

Eve

THE ARCADE

GLOUCESTER BUILDING.

$10.00

SPECIAL OFFER

ALL

SPRING

HATS

$27.00 $25.50

$21.50 1

Now $13.50

By Small

WELL, CAN YA 'MAGINE. THIS. I've

DISCOVERED A SECRET

“TUNNEL! ·

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