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The
Hongkong Telegraph.
WEDNESDAY, JULY 27, 1932.
ADVERTISING
:
TELEGRAPH. WEDNESDAY, JULY 27, 1932.
DAY BY DAY
THAT
THINGS ARE NOT SO ILL WITH YOU AND ME AS THEY MIGHT HAVE BEEN, 18 HALF OWING TO THE NUMBER WHO LIVED FAITHFULLY a HIDDEN LIFE, AND REST IN UNVISITED TOMBS,→George Eliot.
Оге саве of cholera and one typhoid were notified yesterday,
The Empress of Russia is due here from the North at 9 am, on August 3rd.
PALTERING TO PERDITION.
By "AN OLD STAGER"
A face of the poostr World cracy's historic hour has struck.
FACT of the utmost sign-wither and decay, then domo-
is the way in which established The world will haston to make it- democracy in being challenged by self safe for democracy by rovert- a clearly reviving impulse towards ing to autocracy. And thoro is dictatorship. This is quite un-nothing under heaven to enable mistably the tendency everywhere, even the most fervent disciples of and not least in Europe, the very democracy to say at this moment cradle of democratic principle, that such an impulse might not Without bothering with minor ex-be right. At this precise moment amples, which are varied, three of the great historic must admit quite frankly that de- many and any impartial student of affairs States of Europe, Russia, Italy, mocracy is not cutting a good. and Germany, have completey cut figure. It seems utterly impotent the democratic apron strings.
to avert its own, and perhaps
the text vehement appeals to use this man's pills and that man's Junir restorer....If adverilaing were never out of place, the Church of England might enrich itself by offering to have advertisements of dentifrice and electric combs read from every pulpit in the land be Fore the sermon; great cricketers might add to their slender pay if they were allowed, before leaving the pavilion, to shout through the microphone to the crowd the in- formation that they always smoke Aul-Cough Cigarettes, and that every morning in the bathroom they garg!' with Throatine."
These, of course, are
extreme aspects of the queation, expressed. more in humour, possibly, than in serious vein. Yet they do carry a lesson-namely, that there are certain well-defined and generally- accepted spheres for advertising, Radio broadcasting is not one of them, and there is no reason why it should be. Certainly this method is open to strong objec- tion when employed in conjunction with entertainment or educational programmes. Indeed, we can con-a desk fan from the shop window, cracy, and a revival of autocracy,
valued at $75. ceive of nothing more likely to in- duce a listener to give up all in-
terest in radio than a fear that he is likely to have advertising thrust at him whenever he may feel like tuning-in.
The P. and O. liner Maston-from Shanghal, is due here at 7 n.m. Friday.
of
Sir William Peel, Governor Hongkong, took part in the speech Silecaten, near Wakefield, Yorks, on day celebrations at his old school,
July 8,
As a schoolboy I remember the civilisation's, rapidly imponding
Max Nordau launched his indict- fury of contemporary critics when doom.
Evading the Truth. ment of those democratic
ideas
But here arises another most which were a fetish of the sturdy pertinent inquiry. the P. & O. s.s. Rampura is Mr. W. J. seigneurs who had sat at the feet failing in the present abnormal
Amongst the passengers arriving by Victorians. Grave and reverend
I it really democracy that is Cole, A.C.A. Mr. Cole has come of Gladstone recolled with horror Hongkong to join the staff of Messrs and indignation Thomson & Co., Chartered Accoun blasphemy.
that emergency from such Ant world, or is it only the anointed confronts the But to-day that dar tants.
ing iconoclast is being impressive apostles of democracy who lack ly cororborated by the inexorable
wisdom and courage?
Mr. W. E. Orchard, Superintendent of the Hongkong Electric Co.'s show-logic of historie fait accompli
The latter appears to me to be Toons in Des Voeux Road Central, The world is experiencing at this
incontestably the true explana- has reported to the police the theft of moment a reaction from demotion of the plight to which eata- blished political principles have which is enough to make our Vic-been brought. Really educated torian forebears turn in their and well-informed people every- where, in Europe and Amerien,
world's capitalist system, which
growth of centuries, is tottering debts. In France, in America, a strangle load: of war
A Chinese who unexpectedly appear-graves.
Prison at Laichikok yesterday, whs to a great war which was to make has been the slow and scientifi ed on the roadway near the Female This is a truly sardonic sequel -have long realised that the knocked down by a car driven by Mrs. the world safe for
31. Jackson, of No. . Fasex Cre-But it is best to face the facts, under cent, Kowloon Tong. The victim
J.
democracy.
received slight scratches to his right and, without exaggerating them fore-arm and declined to go to to endeavour to analyse their
pital.
political import.
and in every other country, the leaders of political thought know Mr. Henderson's Future,
The attempted armed robbery at
Statesmen Impotent.
thut. They know the general Mr. Arthur Henderson, with his morning, when Miss Beppu, assente, No. 308, Nathan Road on Monday
cancellation must come; that it is Why is it that democracy, which not only an imperative necessity work for disarmament far from was injured had a sequel at the Kow-most of us were taught to regard but
a stone-wall inevitability. complete, has no intention of seck-Tung Nam, one of the
toon Magistracy this morning when as an inspired revelation, is be-Yet they lack the strength of mind three men inning to experience the tremors and courage of leadership to tell ing a seat in the House of Com- said to have taken part in the affair, of senility even before it has their great democracies the blunt mous although several bye-elec- was charged before Mr. Fraser with quite abandoned its swaddling truth,
Assault with intent to rol. Inspecter clothes? tions are pending. The decision
The
Shannon who asked for a formal tolerably simple.
The explanation seems Precisely the same fear of the will be regretted by most people / mand us the injured fudy was still innheaval has so shaken the com- of the very leaders of democracy.
including those who disagree with
his politics. His reappearance in
hospital. His Worship accordingly remanded the case antil August
the House of Commons would addSESSIONS START ON plosion has produced a situation hesitate to take it because they
greatly to the strength and vigour
election. Mr.
are:
TUESDAY
who is of that type, is too un- Li Ching-leung un two counts
ple should devole its energies to with a second charge of received now to be faced, and which, with and German
stolen goods against Yan Shun;
1914-18 democracy, inherent in the hearts plex edifice of the world's econ-obstructs mics that
the cause of interna- the whole structure tional disarmament, Statesmen see quakes to its very foundations. clearly which way lies the path. That colossal international exof wisdom and security, but they The fact that an advisory com- of the Opposition-and so far the)
in which statesmen are no longer are afraid their democracies may captains of the fate of nations.turn and rend them. mitter at Home has found in Opposition has not been 011-
Material circumstances over- favour of sky-writing for adverspicuous for these qualities,
That dread is born of their in- It
whelm their puny efforts, MANY CASES FOR tising purposes, though under de- could hardly expect to be, with
When doctors fail not merely now everywhere
stinct that party politicians, who
trave HEARING finite restrictions, has raised the most of its normal leaders casual-
to cure but even to diagnose the hands the working of the demo- in their patient's symptoms, there is al-feratic general question of the extent to ties of the last
The Criminal Sessions will com-ways a danger that the sufferer obtains, will promptly seize on system where it still which advertisements should be Lansbury is a great popular fa-Road murder case being assigned is how convinced disciples of the by its baser passions the wrong. mence on Tuesday next, the Village may turn to quack remedies. That their action to sway democracy permitted to encroach on one's vourite, but he would probably be to a special Sessons on August 8. democratic system now excuse way. If that sounds an exaggera- daily life. One writer, who says the first to admit that he is not
The eases set down for hearing the very natural impulse of dis- tion, let anyone ponder calmly on that a newspaper that contained of the type out of which first-
Iressed and bewildered people to the effect the impending American Kang Sze, alias Hung Si. lasery out for some liberating dicta-presidentini elections are having no advertisements would be, to
class front bench parliamen-Hung Sze, alias Kwong Sze, breach for. When events 01 circum on the world crisis, or to what him. only half i newspaper, tarians are made. Mr. Maxton, of deportation order:
stances transcend human control, extent recent European confer- remarks that people ought to be
mankind demands a miracle. That ences were reduced to fiasco by able for at least part of the day orthodox to lead the official La-(2) common assault;
(1) assault with intent to rob; specious theory may be faintly the mere fact that popular elec- consolatury to good democrats, tions were taking place in France to escape from the insistent pes-
bour Party. And Sir
reared in the doctrine of the va and Germany, We Stafford
Sze Yang-sang-unlawful posses populi vox Dei, but there is a pos-agonishing spectacle of the world have the tering of the advertiser, good fel- Cripps, who is both able and sion of arms and ammunition;
sible snag in it. low though he may be. The argu- orthodox enough, has not been Henry, alias Peter Low, uttering wards autocracy
Li Chi-hung, alias Dolvin Peter
stumbling to disaster because the How if the popular urge to-nations fear each other and dis- ment is that one can have too member of the party sufficiently forged documents:
in some in-trust themselves. much of a good fellow, and if he long to command its entire con-
stances, produces its Man of Des- Lo Shik, robbery by two or tiny, and the dictatorships de-
When Mr. Ramsay MacDonald is permitted to make use of all fidence.
A correspondent of The more:
returned, monstrably shape mare efficiently hope, his head blooded but un- still hoping against the inventions of science, from Times recently suggested that Op robbery by two or more:
Au Kau-ching and Li Shu-wing.and capably against the post-war Lowed, from Geneva, the other the megaphone to the microphone, positions are absurd anachron-|
cataclysm than do the still stead-day, he told us at 10 Downing Tam Yuen Tze Kin-shan and fast democracies? he might easily become the most isms. It does seem odd that peo-Yan Shun, robbery by two or more:
That is a possibility which has been unpropitious. The French Street that the atmosphere had maddening bore in history.
The B.B.C., as is known, does electing a Government, and at the
elections were too great autocratic States cheek by close. I speculated in my mind So Hung and Lam Chun, receiv-jowl with great democracies, can- at the time whether not permit the use of its entertain-
the Prime same time choose an Oppositioning stolen goods;
not conceivably he burked, If ments for the purposes of adver-
Minister, sturdy democrat that he to hamper and criticise it when-wan, procuring murder.
Cheng Kwok-yan, alias Ching the dictatorships flourish and Lisement, and we imagine that ever it attempts to get on with its
menke good, while the democracies is, fully realised what an indict- ment that was of his cherished most people are glad of this fact.job. Yet, paradoxically enough,
faith in democracy. In some countries, it is the eur-nothing adds to the power and tom to remind the listener to a strength of a strong government; Buch concert, for example, that so much as a reasonably sirong there is such a thing as chewing opposition. With this body's gum, or to preface a Beethoven criticism to face, the Government quartette with a reminder of the is alert, eager-on its toes all the existence of a certain brand of time. Moreover, in default of a
that cigarettes. It is said
it true opposition, dissatisfaction broadcasting station is being and unrest are likely to manifest planned for Ireland which will ! themselves on a government's own
nad such things as soap, and beer,
back benches. With no powerful opponents to keep its forces weld- and catarrh cures, while, accord-
ed together, they are likely to split ing to a London commentator,
up into factions and groups., Al- people listening-in to Paris often ready in the present House, Mr. hear the announcer's voice telling Winston, Church has on several of a shop's address which nobody occasions gucceeded in making wants to know. Here is what one things very uncomfortable for the writer has to say on the subject: lenders of the Conservative party. "It is because advertisements Besides Mr. Henderson, the re- turn of other defeated leaders of through the microphone
the Labour Party might be wel- utterly superflours that we resent comed-perhaps not least by the their intrusion. We do not turn more farsighted of their oppon- on the wireless in the hope of ents. Not only would their re- hearing some razor blade praised turn add to the efflelency of the
in Opposition
Parliament-it above its rivals. Nor would it in-
would detract from its efficiency crcuse our pleasure to be inform
outside. This is an important ed, before a famous violinist be matter. To-day the Labour Party gan to play, that he was paid by can call on the services of prac- the advertiser of Porcolino Sau- | tically all its‐most seasoned cam- sages. The worlds of art and ad-paigners for propaganda work in vortinement cannot be blended in the country. The Party intend
to make the utmost use of this op- this fashion. As well might the portunity, and has already an- publishes of a new edition of nounced a special propaganda Paradiso Lost Intorsperse through drive..
arc
SOGER PARCCS
ATTORNEY
AT LAW
"I'm afraid I'll never forget my college days, when I made 40 bucks a week playing a saxophone."..
The Strong Hand.
But is it so certain that the American vaters of the Middle West, or the French electors of the Midi, would fail to endorse one clear call to a policy of general debt oblivion? Is it not possible that statesmen unduly
the power exaggerate party politicians to stampede an intelligent democracy? K de- mocracy collapses amid the post- war debacle that theatons us, it will be because its leaders lacked faith in their people.
aven
ol
The physician who doubts ria own medicino is little likely to effect miraculous cures. No more is the doctor who fears his pa- tient's ability to assimilate. that medicine. Autocracy's great and obvious ndvantage over de- mocracy, especially in times of great crisis, is its capacity to act swiftly and resolutely. When the storm 'burats upon the sea-sick barque, it is no moment for the captain to canvas the forecastle's views about the barometer. De- mocracy needs, in momenta of emergency, the autocratic stimu- lua of strong leadership. In a nenne the Aenders of democracy must bo its dictators. Without such inspiration, democracy is like a motor car that lacks 'petrol. What is mainly wrong with our post-war democracy is that its sparking plug is not working. The apostle of democracy who trombles to tell his disciples the truth is in the dammed category of those who fear thoir fate too much because their doserts aro small,