MOTORING

SATURDAY, JUNE 18, 1932.

SUPPLEMENT.

VAUXHALL CARS.

SELL SERVICE, NOT GOODS.

Remarkable Export Developments.

THE HONGKONG TELEGRAPH.

RIDE CONTENTEDLY

ON MICHELINS

Distributors:

4th Floor, China Building.

By Sir Herbert Austin.

One of the most striking de-fhouse as indicated by the sales-

in

andmas In the store. This is selling Industrial velopments

service in tho modern nocial life during the recent years and I venture to predict that

sense,

WORLD-WIDE USE.

There was great deal of in-

FAMOUS EVENT.

The 1,000-Mile Rally.

sthe small cars at 22 m.p.h,,

No time allowance whe made for meals or sleep, so that it was only by keeping well ahead of having

A. GOEKE & CO. has been the growing importance industry in the future winteresting and highly encouraging two classes-over and up to 1,100 were decided by slow running,

Depot FIAT GARAGE

Tel. 22221. Tel. 21821.

MICHELIN

VETERAN OF

1,000,000

RAILWAY MILES

J

SKF Bearing on Railroad

Coach

No. 4925 covers a million miles without adjustment

showing wear!

瑞典洋行

#

without

What other make of bearing in all the world can even approximate such a record as this?

What other

make of bearing has stood long

years without adjustment

without showing wear?

Who can measure by price the value of a bearing that thus gives faultless satisfaction under the most rigorous kind of service to which any bearing is subjected.

and that never asked for anything but oil. The SKF is the right bearing for whatever place.

The SKF Spherical Journal Bearing which covered a million miles in nine years of service with Railroad Coach No. 4925 is still doing duty.

A. B. THE SWEDISH

TRADING CO.

China Building, Hongkong.

SKF

A.P.B. 11.

is

the speech of Mr. Leslie Walton, chairman of the company, at the re- cent annual meeting.

The trading profit for 1931 was

The frat great British motor their schedules, and so rally, which was recently con-time in hand at the controls, that cluded at Torquay, was an in- the competitors were able to stop, teresting event, for almost every for rent and refreshment, make of car on the British market Out of 367 entries, 841 started was represented and many famousland 295 finished, 260 of them on the without lose of marke drivers took parti

The entries were divided into time schedule. The final results of realising tint service an more concerned with selling ser- material for shareholders in Vaux-c.e., and were of every type, from acceleration, and bruke tests, and ideal for business builders, It leer than ponds.

hall Motors, Ltd., and, indeed, for sports "babies" to a seven-seater it is significent that in the large two places all who have the welfare of the Diesel-engined coach. The nine car class the first is an naperi of modern life Bot Julwara given its full recognition. [service in

It is true that this aspect of nritish, motor industry at heart in various routes, each approximate- were taken by cars fitted with

ordinary commercial

y 1,000 miles in length, had to be fuld y-wheels, which proved the

the slow hut there can be no question that life has already been put forward

covered by the large cars at on decisive factor in it is playing a more and

more in some quarters, but it has per

faverage speed of 25 m.p.h., and by ning teat. not altained the important part,

general It is, in fact, apa how an essential function of altis by no mean new, but it is not The iden recognition it demands. so general as to be accepted as £310,460, or over 2% times the Events of the past few years, a commonplace. It still belongs | corresponding figure for 1930, while

rather to the prophets Heading up to the crisis last 1-

and the final result was a profit of £56,- idealists in what is after all ♫ tumn, have done more than any-very prosaic world.

939, as compared with the loss of thing else to cultivate what may

£88,536 in the previous year. be termed the sense of history. It is possible that the service far as the home market wan The scienter of ceonomies and its rendered to the community by the rernet, sales showed an increase of

the bearing on life has been studied manul neturer,

wholesaler, na less than 50 per cent, aver 1930. more than ever before. News-and the distributor is in a sense The London distributions of Vaux- papers, lectures, and books have a by-product of his activities. ¦ Þall cars are Shaw & Kilburn, Ltd., given the former "dismal science" His main object, looking at it who are, of course, well known to a living reality, which has driven from the lowest standpoint, is to Overseas visitors to England by reu- home the truth that it is indeed produce and sell his goods at a

sen of their special "Leave Car no matter of dry aradenies, but profit. But he does more than herne, which includes many a question affecting everybody's that. Sometimes ageidentally, but usual facilities. He.

foftem intentionally and con-

business activity.

The Demand for Luxuries.

the Use

of

satis

Su

con-

un-

in-

In the export field the results re- verled remarkable development. Unit sales for 19:11, compared with the previous year, showed an creuse of no less than 667 per cent., fal it is understood that that in- crease in still maintained. Actual- ly, the last three months of 1931 were by far the best months of the your so far as export anles were con- vernet, and you in the first quarter- of 1982, sales are said to have been much in excess of that number.

The whole imais of what is call-viously, the trader performs ser- vices which far outwolgh in valte ed the standard of living is com-the Bere lask of producing and ing up for discussion. From the selling commodities, He sells point of view of a past nge it service as well as goudy. In new probleto. Perhaps in by- Kone day it Way over realised as a problem at all; the fact that

The industrialist and the em it is now a murk in the forefront denotes a Wideninge cociousness,ployer has done this in two ways, and a growing appreciation of the Firstly, he has by

and need for serial service in industry, capital evented employment ́

thus encouraged a demand for The study of the inter-relations new as well as old elasses of com- of nations, arising out of the modifies in If ever widening It is possible to obtain some in- welter of questions 201 run-leirete. Secondly, he has

dication of the scope of Vauxhall Fronting the whole world, must bed this demand by creating in-markets abroad from the destina- have impressed the one point that dustries. providing

those linn af vehicles exported during the; nations depend on each other.necessary commodities and semi-past few months. Thus, in addition Even more intimately this ap-luxuries which have become al- to most of the countries of Europe.. plies to individuals. A nation most necessities, but were almost are included Australia, New Zen- overseas which sends UN corn junknown a generation ago.

land, South Afrien, India, Japan, not only sends us food but sells An eminent economist in China, the West Indies and British service. Those workers in recent lecture, said, “We are, 1 Guiana. Malnya, East and West other Tanel ane in our think, better off than any other] Africa, and many other places, na servien, The impact of the country in the world, compared far part ns. New Guinea and Jeoland, financial and comic crisis on with a couple of years ago. Inj the personal life of the man in no countries do figures of con- the dreet has compelled him to Isumption of staple foods

and! give attention to hasic facts of elementary luxuries show lesa which he was previously uneon-ralling off than in this country, scious, I is realised that the The only industries which seen If the car is facing up-hill the whole community, whether as able to resist the depression are wheels should be turned outwarda nation or an individual, relics in things like tobacco, chocolates, so that the back of the wheel the last resort on trade and social cinemas, and wireless, which pro- comes up against the kerb when service,

duce the comforts of the not-so the car is allowed to run back a rich."

few inches. Alternatively a chock can be carried.

us

The Idealistir Touch,

Among the many side issues of the economie question the aspect

In providing these and other repssities and luxuries in a con-l

to mention that the brake should be left on as well.

When a gear is engaged care at must be taken not to attempt to] of mutual service is celting venient and attractive form

the engine inadvertently wider recognition. The old idea continuously low prices the big start

first. moring the gear performed without of il

Community of mutually industrialist has

Few ever into neutral. hostile elements, every man's hand service unique of its kind.

£0 think uf the against every other man, is gra- people stop

which dually giving way to sense of thought, care, and skil greater mutual responsibility. have gone to produce and convey The truth that no man liveth unta to their hands, transmuted into n use, all himself is passing from the stage form ready for their jof a vague ucquiescence to a liv-manner of commodities from the

uttermost parts of the earth. ing reality,

Even if the primary idea

WAS

It is not always easy to bringot purely altruistic, but dictated ideals into everyday business by motives of gain, and spurred life, but in all the stress of com-on by competition, the result has petition, some idealistic element been a form of selling a service is not altogether wanting. The which the individual could never | ideal sometimes turns out to be perform for himself. It has the most practical. No store brought a share of the wealth of would knowingly sell an article the world to the most humble which would disappoint a house homes, and rendered possible wife after purchase. Attneked

scarcely CON- standard of life Ito that article must he TLTI imceived of by an earlier genera- (aginary certiflente which tells the tion. world that the article will prove As attractive and useful in the

TEXACO MOTOR OIL!

a

In former days the idea of sell- ing service was perhaps mainly But to-day na neonscious one. progress and education have made us realise that it is a business ideal. Therefore, 1 might almost paradoxically urge that we should give our goods but sell our ser- vices,

FIRST AGAIN!

The Unapproachable

Norton

(REG? TRADE MARK)

WINS JUNIOR t.t.

Isle of Man's June Event. (Extract fra Hongkong Telegraph, June 7, 1932).

Landus, Juno 0. Daring and brilliant riding was seen in the Junior Tourist Trophy motor-cycle race held in the Isle of Man to-day on the well-known 204-miles course, which runs over mountains and contains many sharp perilous bends.

The race was won by Stanley Woods on a Norton machine at an average speed of 77.15 miles an hour, Ele-Brillah Wireless.

See the Latest Models in Stock or Apply for Catalogues.

THE SINCERE CO., LTD.

Sole Agents.

ROCKNE SIX

The finest car ever offered

in the low-priced field...

*

OF INTEREST TO EVERY CAR OWNER

AND PARTICULARLY TO THIS WEEK'S

LUCKY MOTORIST.

HE HAS A FREE

REFILL FOR HIS CAR

AWAITING

HIM..

UPON

TO .APPLICATION

14.

QUEEN'S ROAD CENTRAL, OFFICE

OF

THE TEXAS CO. (CHINA), LTD.

WHEN ON A HILL

How to Park a Motor- Car.

Quite a number of persons are injured and a certain amount of damage to properly and other vehicles in enused every year through vehicles running away after having been left unattended on inclines. Vibration from pass- ing traffic, Interference by mis- chievous boys, or a defective brake fare common causés.

aré

The precautions which necessary to avoid such a happen- ing are so very simple that one woudern wby full advantage la not taken of them.

is

For instance, if you wish to leave your car facing downhill it tho only necessary to turn front wheels Into the kerb- stone, which forma 1 very effective chock. Should the kerb very low, bottom Kear

сла

be be engaged as an added precau- tion. It will hardly be necessary.

Sensational new car is outstanding in

size, style, power, equipment and value

TT'S here at last-the Rockne Six-a car new in name, performance and value -sponsored by Studebaker, world's oldest vehicle manufacturer.

The Rockne Six is built for people who want improved transportation at lower cost without sacrifice of higher priced car advantages. It has everything a great automobile should have a magnificent six-cylinder power plant--the finest type of Free Wheeling in all forward speeds, a full Synchronized Shift-Switch-Key Starting-Point Cushioned Motor-all at no extra charge.

The Rockne Six has size and style.. It has roominess - stamina tremendous power. It comes completely engineered with glass-smooth, electro-plated pistoas

quadruply counterweighted crank- shalts-tasy pressure, solid gripping brakes-inger tip steering-silent car-

hydraulic shock absorbers. buretion-self-adjusting spelag shackles

See the Rockne Six. Drive it. The Rockne Six "65" of 110-inch wheelbase -the Rockne Six "75" of 114-inch wheelbase are the greatest car values for the money in the world.

HONGKONG HOTEL GARAĠE The Hongkong and Shanghai Hotels, Ltd, (SPONSORED AND GUARANTEED BY STUDEBAKER).

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