THE
HONGKONG
FORD MOTOR COMPANY, LTD.
Sir Percival Perry on the Revision of Automobile Taxation.
as reported
TELEGRAPH, MOTORING SUPPLEMENT. SATURDAY, MAY
or general running expenses. It is not necessary to go to the other end of the world to beat up anti- ment among our colonists. Our neighbours across the Channel în the een markets of Holland and Denmark would much prefer tu fake British automobiles In Day:
ent for the eggs and bacon and Cutter which we buy from them.
only,
A MODERATE PRICED IDEAL.
"Average" Motorists and Their Purses: Price Range. Limitations.
hey do not do so for one reason When enthusiastle motorists are operates quietly
remains
2, 1931.
Cafe Royal. Regent Street, Lon- Cork company niso absorbed tärge all of its Continental with nearly all arguments, how and embodying the all-essential gear box can be embodied, the body either to the eye or in manu-
#
Increased Trading Profit
of £1,000.0.
S
Is, therefore, with the
able Matisfaction that we are
trado that m report to you profits for the twelve th
13 1 nded December greater than Were earned to any the provista fourteen miles.
Before art!V9g profit of
ן
fetising Virtuteriyava Now witt tereign competi
th
engineering
is
***
l
Industry, the iponse set that which envelopes the potton emal kodustries would be consider | ably dispelled if more recognition
entrenepeint netication were di
real berment aut}, The far of a litten, mur tax would be more than conn sas fra in artemplos
rate, British article. Holland, which
mator-cars, is on market in and American automobile manu- |facturers each sell 500 or more
beir vehicles put one of these is a British fueturer. Restriction' on Use of Motor-cara Because of Tax.
ust. of
23.
2
capita use of motor.
ever,
11 This
Connexion, radiator shut-
principle
is necessary,
re-
Too Elaborate Ornamentation
Decried.
There are two further common
ed to dominate and daform the chief dimensions. Hubs embody-
ing this idea are of necessity twice the alze they should be, with diens.
market is saturated so long as the. Pues nevertheless cover probablyj This underlying peratore, that gives any clear indication of impression left, by them on my En automobile engineer wished to sign of the induction system wheel suspension likely to come uncomfortable "out-of-sight, out-
יזין
112
It
to
supply to the carburetter, it is by ly set by the radiator oútling, and no means yet realized what a large if a straight-line motivo is chosen quantity of this warm air is re-for this component, then, if the quired if any real benefits are to structure is to be homogeneous, bo secured; though the tempora-the straight lines should be ture need not be high,
eurried throughout. As, however, The engine will presumably it is always necessary to break have overhead valves, though not off into curves for the body, necessarily an overhead camshaft, trouble ensues. In any event, the na pushrods would do perfectly appearance of the vehicle is ruin- well. It will, as previously men-ed owing to this mixture of con- tionel, have light alloy parts on leting nehemes. A radinter that The second ordinary generalf authorities will allow is 291,663, which is that, In the aggregathered together it often happens) quiet, even after 10,000 miles run-odern lines, and will embody the is planned on straight linea nccer- manufacturers can in the ideal car or ear specificnuing. The design should ends best practice in all the streetarni sarily means a bonnet modelled in offer them only an unacceptabletion will be discussed: Much all that attention to detail that details. If it is assumed that a fats, and these cannot, and never meeting of Ford Mutor Company which turns the los
a tax-paying profit. The Limited, was held recently at the inte
imports forcefully expressed opinion may makes for a clean, eflent-running
As engine, economical in fuel and oil, fluid flywheel and self-changing will, blend with the curves of the Cesceeding £170,000). For
be heard on such occasions. don, W., Sir Perciva) Perry, nume
of th K.B.E. testemun
and pla Cum repairs to machinery
of difference
epinion reliability, smoothness, and power, question of clutch design does not facture. and it is possible that the tix d
It is doubtful whether the air arise; but if a clutch is pany, presiding.
H. Mr.
5. thurifies will disallow there notes
Not generally comes about because the The Secretary
premises have not been adequate cleaner can be regarded as a vital then some simple design of the read the] sory expenses, Cooper, A.C.A.) having
ly defined, writes W. L. Fisher. iitment, though all purifiers and single-plale Borg and Beek type Your directors fed instified, notier convening the meeting. the
!「tiyve
One individual, for instance, has renovators undoubtedly fulfils will probably be embodied.
The gear box in this even wit anditora report was read by Mr. however, in believing that
vehicle in the £700 valuable function. The induction
ance. One in found in the T. 66. Mellora, F.C.A. fof Messrs. are the better judges of what is
in mind class, another is talking purely In system should be well thought out, be of the four-speed silent type, errors in this matter of appear- accurate, and prefer to report ti
"wollen hubs that have lately Mellors, Basded, and Mellorar.
terms of eabic capacity, another especially from the viewpoint of and, in order to secure the Chairman
The The you what is considered to be the The
motor vars
of speed or acceleration, and so proper heating as upon this the quisite oor level, the rear axle made their appearance, and the tran
capita in our country is less than calendar year of 1930 will prof bally be famous or infamous The British Government practice age-fith of that of the United. Assuming for the moment that economy and durability of the will have a hold bevel. As renther in the eccentric and super ornamented radiators of some of the desires of that elusive in engine will largely depend. The garda brakes, the Lockheed
if applied to correctly greatest of disallowing adequate depre States. These of us engaged in
system introduced by the Morris tem.
the
As to the hubs, new models. period of the
drums,
anci shoes what! are the automobile business believe dividuni, "the average motorist,
the campany (17 emonic difficulty and industrial tion is responsible for
the form of
is necessarily six-cylinder designed under consideration,
a part are induint and will certainly ght for the
Morrly-Oxford hns previously leverages, would provide the re-th position? depression through which mode, a portion of the present
some subsidiary fune- exactly is the
spoiled if fabour problemis
I contention that the use of a muret ans
a most excellentisite braking in single form fretion-in this instance the hiding ociety has yel passed. Set out and
there are probably two been cited [18 Roughly.
the chose averse from heavy pressure of the attachment nuts-is allow- Many ngamurerear in no luxury. On the contrary,
saf "average compromise. Whatever érent
Britain and Europe bountry.
Plusses in the feet mompelled to contine etter after food, shelter, and clothing, it motorists." The first mung te scheme, however, the air-intake to on the pedals, Country every organized world
has muffered similat antiquated and obsolete machinery
Independent Wheel Suspension probably the greatest regarded as being the user of this the carburetter should draw upon and my huds, and workers are of present-day human existence.
Specified. perlence. Even nalure Heelt seems
to accentuate blamed to being invlieson, while Tus tasuina la Britain in hup to £150 first-cost vehicle, and a plentiful supply of warm air, to have conspired
the other the individual who pays Inny are det fed the means of in-flod, nabas it can be adjusted in the region of £100 for a car. ters also are vital in order to keep Amongst existing designs, or in trous results to the appearance of the discrepancies between suppy and demand and compel a rezon
At any rate, that is the and keeping here las Lois prospect of in rea- These must necessarily be two the bonnet and the bonnet air at current practice, there is nothing the car.
a the Ber sideration of all previons throri
any large extent. They approximate classifications, a proper working
In the being a scheme of independent mind. There is, moreover, that are to and practice.
90 per cent, of all motoring.
There are of-mind" feeling with present high taxation prevails.
koud he embodied every into general usage.
regard The revenue from motor-vam
embody in one design the various vehicle, whether of the loud costly quite a number of such arrange the state of the hidden nuts, taxation received by the British↓
desirable characteristics of all the or the most expensive type.ments, but the controlling factor
Regarding the radiators, over- | Treasury for 1920, including the vehicles in the £100 plus today, whether heavy or light, Apart of economical manufacture will, it
hotal yield of the petrol tax, WH what would be the
as also are bad springing and the resulting from the question of fuel eronotny, The amount enflictes
the life of the engine is materins, necessitate the evolution ofmentation of any kind is bad,
another design altogether.
introduction on to small cars of
taken from in the United States from motor-specifiention?
larger It is assumed that only existing ly affected if the pistons and in this connexion that automobile designst Bar la wak
four More than
The thin-front radiator cylinders I
washed with engineers will probably look hope-vehicles. or current practice may be drawn Finis phenter than this st
suspenja bad in any event, making the feature at ANPTUSE TAN
in upon. and that mobile in
The slon or some such arrangement ear weak-looking where is should diluted present in the experimental stage prised fuel and the oil is calls towards the sto
and contaminated. Great Britain was £26 18.
This necessari. only exception that can be made is that utilises the resilience of he strong and, by virtue of its Winny be included. whereas the average
Here the fairly large mass of rubber of fat front. being of the modern tax in the rules out many a bright and of the motor cycle,
particular and suitable vehicle.-The Autocar. Cited States was only $7 promising iden, but it is the only sprayed fuel impinges directly on some wasdom of the policy of a moderate way to arrive at a reliable speci- to the hot cylinder head, where it grade, If independent wheel sus
lication.
From the viewpoint of is instantly vaporised and tus,pension could be included in the 44 moderately example. BUT TRAPPSON
tax bare the lig of a larger any such tentative incursion to the
vehicle, it would mean that preciation mahinery.
realms of idealism, present prices) of the engine.
a new an dthe situation is much tr
, and other equipe. average
will not be regarded as necessarily
clarified if the very simplest pos- alue, as
raling out any particularly desir
It is. It is reported that a "Fill Up sible rutes are abserved. We 1-1
There is December SL, 1926
feature. It is impressible to endeulate the phy substantial souma ertam of nur
It is a crude method, but, in the for instance, quite obvious that in Here from the Pump" poster of newly organized manufacturing
many millions of pounds sterli doubt that, despite the tremendous
pembture per annum invaltro in recent advances in manufacturing circumstances, and with a single any structure only one dominating one of the fuel distributing com Ipanies has lately been posted departments. By lost, I mean that
a hich-grade product to a price cylinder engine, it is permissible, thame should be embodied. was the east of Ranufact
more widening.mit, there will be even
Druaquin, in Co. Tyrone. greater than the previous cost of
very feed, the distribution problem line motive, then the structure to
♫ patrol importation. This
is inevitable aug peritiased the balance gestion and speed up traffic, and starting achievements in the There being only one eylinder to the keynote is to be a straight beside a village pump on the road
It will not re neces does not exist, and the driver has throughout must be in tune with Fortunately, there is near future,
If station of orthodox type on the authorities exorbitantiy during a period while the manage-
sary to look farther ahead than
perfect control
mixture this straight-line modelling. tradesman 1 smalt ment is learning the details of
the furthcoming twelve months strength owing to the general use the keynote is curved, then the opposite side of the road, so that beit la to be trusted no motorist will enterprising enough, to production and engaged in provar-
Our motor-van for delivering nis goods, for the materialization of very of the two lever carburettor with modelling throughout must
developmenta 111 270, anufacture. ing, teaching, and training labour
It is still quite common be tempted to read the poster too and supervision in the operation
I view The multi-cylinder motor cycles to see cars that embody mixtures literally!
of both these schools of thought. of new tools and machinery.
This business will be transferredenpics much more space upon the fof the great strides made in recent now in process of development it is easy to detect also the dif.) The Dagenham Works Now
it is not to optimistically 1 ter *Compostey. In fact, the ex-
road and requires mach RIDEE years,
ta anticipate six will, of course, give rise to their
con-ficulties that are thus created by awn special problems in Unremunerative.
port figures should be very much
at imaginative
nexton with carburation and the necessity for matching up the of the cylinder cars of high-class manu- A large
This cou- proportion of our larger if our plans for expansion table aeromodation. maves
approximately one-fifth
two conflicting ideas.
Legislation providing for com- capital, approaching £2,000,099, is materialise as we hope, W, how speed of motur traffic, thereby facture and very full equipment induction.
While on the subject, it may be flict is generally most acute at the
pulsory automobile drivers' license Jocked up at Dagenham, and not ever. have to
raasing the daily loss of hundreds at prices hitherto associated with
four-cylinder vehicles,
mentioned that although there is a scuttle. only entirely anremunerative but special automobile enzine for es thousands of working hours,
Considering the motor wide and general recognition of
car in le being pushed in 28 American heatse 110 intelligent and whose sole Pontribution to Desirable Features for the actually involving additional ex- port,
the Importance of AL warnair this way, the keynute is necessari-states. penne until such time as the fac- foreign matomobilist will purchase the public welfare is the necessity "Average" Motorist. tory is completed and operating an engine designed accordin of engaging, scavengers to keep
Considered In this way. thei upon which No profits have been brought in the h.p. formula
our streets in sanitary condition.
ideal general-purpose car for this is Stein British automobile taxation
Many authorities believe that "Average motorist" may quite well account in respect of the
which 33.106,360 shares in affiliated cons based, and
accordingly the only reason why motor traffic he a luxurious vehicle if £300 is
horse available for panies. Neither have we charg governs and prejudices British has not entirely replaced
its purchase. A traffic is that the latter pays no ed interest upon the item £2,167,- designers, 272 loans to affliated companiva,
If it were taxed equally specification likely to suit mest The profits earned should there
would he replaced by automobiles, purchasers may be set down some-
thing as follows: fore be regarded as remuneration
therey giving impetus to our in- Track, 4ft. Bin.; wheelbase, Ofl. dustry and contributing
Gin; capacity, 2 to 2 litres; six solution of traffic and congesti hylinders; independent wheel sus problems which are
pension: selfchanging gear box detachable and fluid flywheel; The directors' report, 202-1
ion so very dearly.
wire wheels: hypoid bevel rear with the ecounts audied. Axle: Marles or Bishop steering; were adepted unanimously, and 12-volt electrical equipment. dividend of
The chassis would be fitted with five-scater suloon body. em that
type huggage compartment
pounds steelin
against rey 34
items whten any
we have ph
11:41 A
Tally shar
t
de
Campany's Export Figure
Handsone Figure.
1hka is ebrar detonstration ni the
incidentally, assists in the coline specification it plane,
pon the capital actually employed
The told export- of meta-ana ther than Commercial vehicle. and motor-car partN rom United Kingdom doring 1936 wa
The exenrts of our 96,081,280,. Company amounted to £1202371. and I think you will arree that this in insignificant contribution to art the intra- The etikancement
tidal motor industry
Dur associated] companies
the British
of automobiles.
"A Preniium on Lethargy and Nuisance,"
traffic control, street
19 and other attempts to relieve con-i
Their Imported supplies from the Set our United States of Amerien and di- tax ing 1939 these imports were up
£7,000,000. proximately rangements are such that sa soon Dagenham is finished most of
manufacture --
Company's Views on the Horse-Power Tax.
Unr superior rugine costs na
In fact, w
in our trading, which, in fact, is more to manufacture.
לי :
titted with a less efficient
fatal charge more for our vehicles when less than one-third of our
mine Obviously it TESOUPLES. pected that when locked-up capital which the British public buys in can be brought into employment order to avoid excessive taxation, we shall justify its expenditure So long as the present method and also obtain additional advan calculating horsepower as tages by way of economies in pre sails no British manufacturer 140 considerable Bent costs. Our earnings by way, possibly build up any
vehicles of faterest on surplus funds last export business in the
market. were £18,300), whereas in which are made for this year
appreciate that this is a strong the preceding period our profit
statement to muke, but notwith From this sourée were £150,055, Tax Authorities and Depreciation standing the existence for many
sears of a heavy preferente Planial ma et duties ar lamang of Henry Ford and Son, Lid.. in Can of British origin. ever AT reland truled at a loss of 261,685] own colonies will not purchase during 1930. This loss, however, abim cars in any considerala' is regarded by tax collectors as Pando
Position Reviewed.
in
a profit, and will have to pay Quite apart from the amount of
income tax because of the methodi zao taxation, about which I will
who is
11
at the same time refuse to tax horse and cort,
which oc
taxes.
estiak the
22%
10 per cent. Was
dzelared,
The retiring directors Mr. Edsel B. Ford and the Hon. Roland
the
resolution increasing capital to 29,000,000 was approved.
LA
of small
that
NI
D. Kitson were rendertest, and blended into the body lines and the auditors Messrs. Mellors, with a vertical door that my be Pasden, and Mellars) were re- let down to form a large platform appointed.
for heavy or bulky baggage.
body should be free from The draughts, fumes, and drumming. It should be low Luilt, yet not extremely so, because it is impor- tant for the seats to be accessible. This accessibility applies both ways. Anyone capable of using his limbs at all should be able to
--****
DRECEPIT CARS.
in London.
by which Inland Revenue upak later, the method of tasing Some Veritable Bargains thorities, both English and Irish, automobiles in this country is not calculate
in fact nte inadequate depreciation, maly calculated to, but Few responsible directors con does, effectively prejudier the sale sider
it proper to represent of British automobiles in the shareholders
idant,
ma markets of the world. If 1 chinery, tools, and other assets are put it in other words. the vast worth what Government
that
t.
majority of motorists in Britain
it
Ju
COUPLE OF POUNDS.
Motor CAPA
#re
get up and out of the car, as well as get into it, with a minimum ofi effort.
It should be possible to venti- late the body without setting up drhaghts, there should be ref lights, blinds, and o forth, and all;
thorities insist shall be taken as are compelled, because
exceptionally the interior fittings and comfort their value for purposes of taxa- faolishly calenlated method of cheap in Englarul if you know where it is possible to provide at the tion. In the case of Henry Ford taxation, to use automobiles which to buy them. According to an price. It would be as well to English nutomobile expert, a ear include as many useful ruska, and Son, Ltd., we have reservel are inferior to those used by nuta-
hales and pockets as The Zug- for depreciation a sum of £157,700. mobilists gverywhere else. It is quiranteed to go may be picked up neta, cubby Our estimate of what the taxatigað not a question of roads, or of cost, for a couple of pounds in London. can be accommodated.
Warren-street. of Tottenham Courtgage locker at the rear abould rond, is the "deg's row," for debe necessible from both inside and crepit cars that are lined up in the outside the car. Shock sorbers street like largnine on the stails individually adjustable from the in Farringdon-road. Changing Lon. instrument board would be valu- able, and should be possible at den in demonstrated by this apen: the price, if done. In quantity. kir market of old motor enra.
They The same applies to Staybrile, or supply a new street scene.
rusticas steel, for exterior bright thal cost £500 not so very long ago arts and fittings, or parts likely van now be bought for £56. Carto rust.
lubrication Central
MOTOR UNION
INSURANCE G? IT? Incorporased in England
(Under the auspices of the Automobile Association)
LIBERAL BONUS FOR CAREFUL DRIVING.
LOCAL AGENTS,
^ THE UNION TRADING Co., Ltd.
York Building.
Phone 27738.
A car
of all makes and models are lined should also be included.
up like tramps of the rond. Batior For the general-purpose vehicle intended for a wide market the steel body would be more suitable than the fabric an being generally durable and economical to many-: facture.
ed in the bonnet, threadbars in the upholsters, scratched and bruised in the body, they still have a brave look.
Only £0 was naked for car that looked as if it had been on regular beat from Land's End to John Groats, and was perfectly fit and ready to start.
Modern Engines Light in Structure.
As regards the engine detall, iti
"You wo do a big business is assumed that this will embody in second-hand ears," said a dentor.modern practice in the way of “They look at them in the morning light reciprocating parts, stiff
properly nad take them away at night. Ferankshaft.
dusigned Becond-band cars make first-class camshaft, tappete, and accessory
drives,
that all this gear
trado."
BO
Multi-Cylindered Motor-Cycles
Developing.
over
controls for both throttle and air.
THE
THE
SPORTSMAN SPEAKS
REGARD my motor car solely as an
to be a
pleasure car an automobile must be capable of delivering high grade per formance day after day-with Bale or no time out for temperamental repairs.
"My friends tell me that I drive a car 'hard'. Perhaps I do. But I don't abuse a fine motor car any more than I would mistreat a thoroughbred polo pony. I am driving a Nash Straight Eight-70... it's my second Nash car and, frankly, I'm immensely pleased with it.
"Most cars look nice un a showroom
"FILL UP HERE."
SEEK DRIVERS LAWS.
floor just as most ponies appear to good advantage before entering a game. But when the game is on, quality and class come to the top-in horses and motor cars I've put my Nash to every con ceivable road test... have driven it re- lentlessly on some pretty rough tours ... asked it to do what few cars at twice its price could accomplish... yet not once has the car disappointed me.
"It has met my challenge..: has asked no quarter... and has given such a creditable account of itself that I could ask no more of any car, no matter what its price."
THE ORIENTAL MOTOR CAR CO.,
03-9, Hennessy Rond.
HONGKONG.
Tel. 20100.
NEW NASHT