THE HONGKONG TELEGRAPH,
CHALLENGE FOR WORLD'S MARKETS.
Europe's War for Control of Trade.
i;
[By Harold Pemberton.]
Paris, Sept. 30. Forces are being marshalled hem in Parla to-day for the begin ning of probably the greatest International motor car trade war in the history of the industry.
The French Motor Show opens in the Grand Palais, Champs Elysees on Thursday, when the Continental motoring, fashions for 1980 will be revealed.
Meanwhile, in preparation for the occasion, hosts of agents and skilled salesmen from the United
that United
MOTORING SUPPLEMENT.
rivals admit that we hold a very strong, hand. Their counter move -If any-will be revealed at the Paris and London'motor shows.
Power and Cheapness. Hero, in brief, is the situation that has created concern in the United States.
Now
SATURDAY, NOVEMBER
GENERAL MOTORS LATEST.
Motoring-Aviation-Radio.
our own Motor Show, which opens
York, Oct. 16.Three is negotiating for with Radio Cor British. French and Italian great industrios now combine poration is still secret, but it is at Olympia on October 17,
There is not the slightest doubt manufacturers are building big-to make General Motors the great believed that the facilities of the States motor car ger and more powerful motor cara est industrial organization in the Day-Fan Electric Company of Day- manufacturers have taken alarm for 1930, and a point of high im-world. Any doubt that it was the ton, Ohio, besides those of the greatent heretofore is dispelled by General Motors' research depart- at the trend of events in Europe.portance-their prices are equal the announcement that Generalment at Detroit, will be used for Meetings are being held here and to, and in some cases lower than Motors is soon to enter the radio the development and production of plans formulated with a view to those of the medium powered basiness.
a new receiver to be introduced to checking what is admitted to the United States cars.
Now General Motors, leading in, the trade possibly next June. challenge the the most serious
the automotive industry alone, hus great United States corporations
a large share of interest in avia- tion and will soon lend its immense selling and financing organization to the dissemination of radio re- Feelvers the world over..
Information as to what General Motors will do with the licenses it
Europe has always led the field have ever had to face from Euro-in the small motor car markets. It pean motor car manufacturers..
is in the cheap medium-powered British Some
manufacturers motor car market that the United States are arriving in the elty have already laid their cards on States has always been so strong.
most powerful They will come on to London for the table.
Our
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Sole Agents for Hongkong and South China, THE CHINA MOTOR SUPPLY CO.
-28A. Des Voeux Pond, Central, Telephone C. 1558,"
Branch Othé o s--126 Yai Tak Rand, Canton,
in Europe.
1
We are now at the beginning of
•
New Ford Factory.
Charles F. Kettering, vice prest- dent of General Motors, president of the General Motors Research Corporation and one of the most advanced engineers in the world, has had both a financial and per sonal interest in the Day-Fan Com pany. His participation may be expected to continue in the poor-
the direction of General Motors.
General Motors hardly has had' time to organize its aviation inter- ests, which it started to engage in publicly only last April, before it shows signs of entering radio. time previous to its purchase of shares in various air enterprises, this large corporation had participated only as a source of supply for airplane manu- facturers. Many of the units manufactured by the AC Spark Plug Company, a General Motors subsidiary, and
other General Motors branches, went in- to the construction of airplanes.
For sonie
a really serious attempt to chal-and Hillmans will also be a big ganization that is to follow under lenge the United States in her own factor in the struggle. field. Hence the gathering of the forces in Paris.
On the other side we have Mr. There is another important" fac-Ford, with his plans for a new The new factory near London to turn out bor in the struggle.
quantities, medium-bowered British and Con-motor cars in large tinental cars that are being de-General Motors, Essex Motors and veloped are of a type suitable to Chryslers, to mention a few of the the world's markets. and repre-more formidable rivals.
If it were a fight of capital the sent a serious menace to the dominance of the United States battle would already be lost. Mr. Ford can command millions, and General Motors almost as many if Personalities of the Fight.
not more millions of pounds. The France is joining in the battle. capital of our leading firms is ridi- I hear, to-day that a new 24-litre culously small compared with the (about 20-hp.) Citroen 6-cylinder almost unlimited bags of gold pos- sessed by our competitors. At- model will make its appearance attempts have frequently been made, the French show on Thursday. however, to buy the chief British This cuts right into the United companies, but they have always States market. I also learn from
overseas.
failed.
a reliable source in Paris that one It is not a fight of capital, how- of the leading Italian manufac-ever, but of actual value for money turers is about to build a large offered to the public. It is David factory in London to manufacture and Goliath over again. complete cars over there. This is The British and some Con- largely due to the McKenna duties.tinental firms have set up The Arm believe that they can standards in this respect which manufacture more cheaply in place them on a fighting basis with London.
the Americans.
In France the dominating per- sonality in the coming struggle is M. Citroen. A short while ago it was reported that a United States concern had made efforts to buy This business. The Frenchman is a born fighter. He rules the busi- ness, and is not obstructed by boards of directors.
new
A few
"Last April, however, the world was first appraised of this corpora tion's actual entry into aviation, when it acquired 25 per cent, of the stock of the newly formed Bendix Aviation Corporation. A month later, General Motors took a 40 per cent. silec of the Fokker Aircraft Corporation and shortly thereafter announced the purchase of the Allison Manufacturing Company, which manufactures airplane en- gines.
The later, company has been ex- Further the new medium-power- perimenting with a Diesel type on- six-cylinder British and Con-gine, thus putting General Motors tinental cars coming on the market into the race toward the perfec
the lavish equipment tion of a Diesel motor for aviation. have all which was the prerogative of American motor cars in the past. In some cases they have outshone their rivals in this department.
Among the "new British motor cars that are responsible for the In England the main personali-United States alarm are the Morris tles in the struggle are Sir, Her- 16-h.p. six-cylinder tourer, at bert Austin, Sir William Morris, £276, the Singer six-cylinder Mr. J. D. Siddeley (of Armstrong saloon at £275, the Rover six- Siddeley Motors), and Mr. W. E. cylinder 16 h.p. saloon at £326, and Bullock (of Singer Motors). The the Hillman stealght eight at new British combine of Humbers (430-Daily Express,
Everybody says it's the Outstanding Chevrolet of Chevrolet History
Spectacular as Chevrolet's achievements have been in the past- table as its engineering triumphs have proved themselves to be- this remarkable New Chevrolet dwarfs every previous conception of Chevrolet accomplishment.
And not only does it introduce into the low-price field an entirely new measure of performance, comfert, beauty, and style, but it is sold at prices so amazingly low as to alter every previous conception of moter car value.
See this new car ride in it and you will
he just as enthusiastic in your praise of it.
THE HONGKONG HOTEL GARAGE,
Tourer -
READY FOR DELIVERY"
HK. $1850 Readster
1 fon. Fruck Chassis
The new Chevrolet Phaeton.
ན་
Sedan ... HK. $2295
HK. $1850
HK. $1770
The top can be cailly and
quietly lowered.
Besides these major nativities, General Motors finds Itself deeply enged in manufacturing electric refrigerators, electric power plants for farms and plate glass for auto“ mobile bodies, in maintaining a nu tional automobile service system, in conducting a world-wide export business, in financing its various enterprises, in operating real. cs tate and housing firms for its em- ployees and in marketing an anti- knock, fluid for gasoline.
Outside of that there's not much more for the corporation to do,
YOUR CAR SHOULD CABRY AN AUTO-TOTAL THE BEST MOTOR CAR
- FIRE EXTIN-
GUISHER EN THE WORLD
Prices from the Sole A gents,
KELLER, KERN & Co., Ltd. "15, Connaught Road, O Telephone 0, 3120,
FOR ALL
CLASSES
OF
1929.
STUDEBAKER COMMERCIAL CARS
HONGKONG DELIVERED PRICES.
DELIVERY TRUCK.
R.4.C. Horse-Pawer Rating 47,3. Brake Horse-Power 68 ut 3,300 Revolutions. Platon Displacement:89) Cubic lach. Whecle-Bust 116 Inches. Speed 60 M.P.H
i-Tau.
Weight
Fretary
T. 0. U.
Matt
Extra
trice
Packing Shipping Delivery
-Hargkeng me
2,500 iba.
OF 845
1,175 1,175
0$75 13
G$180 081.100
.450
1,700
13
450
1,700
Delivery Chassis .... Screen Delivery Truck, 3,380 lbs. Panel Delivery Truck 3,390 tba,
Prico Includes: Bumpers, (13), Stool Whools; (15), Spare Tire and Tubo 10 x 6, (30), W¡8, Cowi and Instrument Funal, (18)
COMMERCIAL TRUCK.
RAC, Burac-Power Rating 27.44. Brake Hozte-Fourer 68 af 5,2010. Révolutions.
Piston Displacement S21 Cubic Inch. Wheels:Bass 130 inches.
Spred
IA-TONS
M.P.I.
3,000 lbs.
0$1,045
0180 (78200
0$1,325
1,495
510
2,085
1,495
80
510
3,085
Express Chassis Panel Delivery Truck... 3,905 ha. Screen Delivery Truck... 1,040 lbs
Price Includos: Bumpers (12), Steel Wheels, (15),
Spare Tire and Tubo 39 x 5, (35), W/9, Cowl and Instrument Panel, 18)
FOUR-SPEED TRUCK.
R.A., Horar Power Rating 27.84.
Bruke Borac-7'uwer 08 at 3.200, Revolution.5.
Piston Displaremont 221 Gubic Inch. Wheel-iluer 146 dricker
Speed SM.P.H.-
2-TONS
18-Pass. Bus Chassis 3,100 lbs. Panel Del very Van 3,950 lbs. Sozeon Dotivary Van ... 4,000 lbs. Arlington Funeral Car... 4,300 lbs. Bellevue Ambulance...... 4,150 lbs. Westminister Funerál.. 4,250 lbs. Samaritan Ambulance 4,320 lbs..
$1,245 1,720 1,720
G380
G$220
550
*081,845
2,950
80
550
2,350
2,375
580
2,935
2,550
380
3,130
2,785
380
-3,165
2,085
580
3,565
Price Includes Bumpers, (12), Stool or Wire Wheels Spare Tire and Tube 32 x 5, (50), W/5. Cowl, and Instrument Panel, (18)
་
STRAIGHT EIGHT MODEL "77
RAC. Horn Pawer Ruting 49,2.
Braks Horse Power 115 at 3,200 Revolutione Piston Displacement 987 Cubic Inch. Wheel Buae 153 Inches. Speed 70 M.P.II.
2-TONS
24-Pass, Bun Chassis 4.745 1.042,585 De Luxe Funeral Car... 6,232 iba, De Luxe Ambulance 6,250 be.
G$100
0$240
€82,025
3,700 3,900
650
4,350
050
4.450
Price Includes: Bampers, (16) Dual Rear Wheels, Extra Tiro und Tubo 32 x 6, (50) Tyrn Pump, (34)
STRAIGHT EIGHT MODEL "88
R.A.C. Horie-Power Rating 39.9. · · Brake Horse Power 115 at 3,200 Revolutions Piston Airplacement 437 Cubic Fack. Wheel-Dann 183 Inches Spend M.P.D.
3-TONS
30-Pass, Bug Channin4,950-lbs. Observation Car (23-pasa), &100 lbs.
0$2,985 0$100. G$260 760 ,6,595
G$3,345
7,355
Price Includes: Bumpers, (16), Dual, Rear Wheels. Extra Tirs and Tubo 34 x 7, (50), Tyro Pamp, (34) STRAIGHT EIGHT MODEL 99
1.4.0. Horse-Power Rating 30.2. Brake Hotar-Power, 116 at 3,200 Nevolutions.
Plates Displacement 337 Cubic Inch! Wheel-Bone 185 Inches. Speed 50 M.P.I.
4-TONS
G$280 DEN
G$3,865 0,900
CHEVROLET
MOTOR INSURANCE
WRITE FOR OUR
PROSPECTUS
083,485 G$100
6,995 8,500 lbs. Price Includes: Bumpers, (16), Dual Rear Wheels,
Extra Tire and Tubo 34 x 7, (50), Tyre Pump, (34).
36-Pass, Bue Chassis... 5,415 lbs. Street Car (21-pass.)
4
STRAIGHT EIGHT MODEL "111
RA.C. Horec-Power Rating 39.*.
Bake Horse l'ower 115 ut 3,200 Revolutions, Piston Displacement-337 Cubic Inch. Wheel-Burn 380 Inches. Speed 56 M.P.I.
S-TONS
42-Pans, Bus Chasi
6,200 lbe.. G84,150 0$100 G$300 G#4,550)
1,023 0,073 Observation Parlour Car (26-pass.) 9,500 lbs. 8,950
Price Includes: Bumpers, (16), Dual Bear Wheefe, Extra Tiro and Tuko 34x 7.50, (50), Tyre Pump, (34)
China Underwriters, THE HONG KONG HOTEL GARAGE
Ltd.
HEAD OFFICE Hongkong Bank Building, -
4a Des Voeur Road Central.
Tel. 0, 1121-22
25 Queen's Road Central
161110
Tel. Central 4789.
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