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"
V
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Looking Back!
Although every successful business enterprise looks. forward-plans ahead-and endeavours to make each New Year a better year, in order to assist in making what may be momentous decisions, it is necessary to indulge in serious retrospection. The keen business man looks back over the past year and endeavours to locate points in his policy which may be improved,
Advertising is one of the most vital factors in com- mercial life to-day, and so important in Newspaper Advertising, that, while there are numbers of the world's commercial lenders who have publicly emphasised the incomparable value of newspapers in promoting trade, we have yet to learn of one impartial business man who has advised any other form of trade publicity in preference to the Prose,
!
NEWSPAPER ADVERTISING IS THE ONE UNIVERSAL MEANS OF PROMOTING TRADE,
Look back over the past year and carnostly ponder over this matter. Your verdict will surely be in favour of the medium which goes into the home! Then remember that the popularity of the news- paper is the standard by which you should assess the value of every cont you spend.
THINK OF THE POPULARITY OF THE "TELEGRAPH!”
SATURDAY, JANUARY 19, 1929.
JOHN ́SHELDON'S WARD. By Dorothea Corbould.
1
grey
CHAPTER VII. "And who is the lady in over there?"
"A 'Mrs. Grow, a new comer in Shrimpton-quite charming have just been introduced to her, and shall certainly call"
"Humph! Well, if she is the per- son I think she is, 1 knew her un der her stage name--Dalroy must go and renew my acquaint ance," and Captain Marne (re tired), of the Merchant Service, the most inveterate gossip in the place after Mrs. Gayle, whom he cordial ty disliked for encroaching on his own pot hobby, bustled away,
It was the afternoon of the "Adencroft” garden party.
I wore its most forbidding expression, though she looked better 10-day than she had ever done, In her fashionable frock and becoming hat.
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Captain Marne was about to apeak when, unseen by Elizabeth, Mrs. Gilrow gave him a warning Bear look.
Colombo
"Captain Marne was asking me aleatis. about a Mr.Melford, did you say Dahli the name was? but I don't ro Galle member ever having met him. Did you know him, Miss Hyde ?"
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"He was my father's manager, st the works at Ontario," was the re-busisa transacted, ply. "That is all I know about Fixed Depoolte at Rates that may be amon him," and Elizabeth walked away.
Intermit allowed on Current Accounts and
tained on application.
C. L. C. BANDES
"I knew she didn't like "Austin Melford," Mrs. Gilrow said, looking Inegkong. 19th July, 1028. after the tall, girlish figure in the white frock and big black hat, "and
want her to like me. If she dis covered that I knew anything about Austin Melford she would give me the cold shoulder-you understand? "She has a lot of money, basn't she?"
"A hundred thousand pounds." Captain Marne whistled./ "And young John Sheldon is her guardian. Well, he wants money,
Miss Sheldon always maintained that, whatever the weather might be beforehand, it never failed to be fine for the occasion, and certainly this particular Thursday was no ex- ception to the rule. Though it was the third week in August, summer was still at its height, and the pretty gardens at "Adencroft" were lanking their best. The gay colours in the flower beds had an almost dangerous rival in the varied hues of the gowns worn by the feminine all accounts, business fall- ing of rather. He'd better marry element among the guests, making the girl and secure her fortune- against the restful green of frees only, I forgot, of course, he's en- and lawns. In the tennis courtaged to Myra Gayle, Silly woman,
her mother. D'you know her?" recent addition—a game Was al-
"Yes, she culled on me." rendy being carried on by vigorous "Talk ninteen to the dozen, and, enthusiasts, while croquet players hasn't a good word for anybody, so occupied the larger lawn, where they say, but I dislike gossip my seats were placed under the shade self, and don't listen to her tales. of the big old mulberry trees for What is Austin Melford doing now, those who cared to watch the game by the bye?".
The scene a veritable riot of colour
There was a marqueo for refresh- "I believe he has the offer of a ments, and a small string band dis-billet somewhere in the north of coursed more or less efficiently the
England," "music that hath charms" from the latest revueB,
The centre of attraction to every one today was Mrs. Grow, and he certainly was well worth the notice
Humph! never liked the fellow myself quite agréo with Miss Hyde. 1. don't want to ki w him either."
"It is a pity the girl doesn't likn
she received-so wonderful was her him," Mrs. Gilrow said, darting an frock of pale grey embroidered in angry glance at the old captain, "be crystals, and her hat with its trim-ndmires ber so much."
"Admires her, dear lady?, Ad. ming of grey ostrich feathers to match-80 dazzling her diamonds mires her money, more likely.Mel. flashing in the sunlight, her care- ford isn't one to admire a plain and Captain Marne fully tinted complexion and copper-woman," coloured hair and she was as chuckled knowingly. charming as she was handsome was Elizabeth had been enjoying ber the universal verdict, and the elite afternoon immensely, conscious that of Shrimpton and its neighbourhood she was well dressed and that her silk stockings and pretty suede accepted her then and there.
A second move in the game seem-shoes defied criticism. Feeling con- ed to be hers, Mrs. Gilrow told her- tent with herself, she was content self-that of getting a footing in with the world, and came out of her local society as a means to the end shell to make herself agreeable, she had in view. Miss Sheldon had helping Miss Sheldon to entertain taken the initiative; others would the guests; and making herself follow suit; soon she would
irenerally useful,
"Miss Dalroy! This is n stronge WHY to meet again and here. You're touring, I suppose?"
Manager.
LETTER GOLF.
always necessary because some Going from GIRL to LADY fan't
girls are Indies. But pár hero happens to be seven.
GIRL
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MANILA
ALOB STAR
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KLANG
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KUALA KANGSAR
{Perak F36). Foreign Exchange and General Banking
baina tanameted.
Current Accounts opened and Fixed De
at rates which will be quoted on appllasiion.
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polis received for one year or shorter periods
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|BRAD OFFICE, HONGKONG. COURT OF DIRECTORA
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N. B. Brown, Eng
Deputy Chairman.
B. D. F. Deith, Esq.
W. XL. Bell, BiG.
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- Hongkong, 6th June, 1928,
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}
BETTLEMENTS URUGUAY VENEZUELA
1-The Idea of letter golf is to We are also able to offer out change one word to another and Customers the services of the do it in par, a given number of Branches of the Internaltonal strokes. Thus to change COW to Banking Corporation in Ban Fran HEN, in three strokes, COW, cisco, Spain and the Philippine HOW HEW HEN.
2-You can change only OX. letter at a time.
8-You must have a complete word, of common usage, for each But the chance words she had jump. Slang words and abbrevia heard from Captain Marne and histions don't count. mention of Austin Melford's name 4-The order of letters cannot be For one, moment Mrs. Gilrow's and suddenly altered everything. changed. heart stood still. She gazed at the Elizabeth Hyde was no fool, and One solution is printed on an- little greyhaired man who stood be- she did not believe for a moment other page. fore her with extended hand that Mrs. Gilrow was speaking the though she saw a host-the ghost truth when she said she did not of a never-to-be-forgotten past, know him. The very fuet of her
It is reported that a Committee But she had not been an actress talking over old friends with the has been fornice for the establish- (though some thought an indifferent captain and his mentioning Austin one) for fifteen years for nothing. Melford's name was proof positivement of a Home for Blind Girls in
"How do you
do, Captain that she had reckoned the latter Canton. The Home will have ac- Marne?" she said, and placed her among them, and Elizabeth made commodation for fifty Inmates, delicately gloved hand in his; "but up her mind to make sure of this every blind girl will individually my name is Gilrow-Mrs. Gilrow. fact, which would end her friend- be taught a vocation by qualified. lady teachers. It is hoped to be I left the stage when I married Mr. Gilrow six years ago, and I have
able to have the Home ready for been a widow for nearly five."
opening some time in Apell next.
ship with the charming widow.
"For she will tell that man I am here, and he may perhaps come and try to ingratiate himself with John
"I see. But your first husband, my old friend Concad Dickers and Aunt Lucy, and my Hfe will be when did he die? I didn't hear of a burden to me, as it was at Mill- it; but, of course, I've never been port," in New York for twelve years, and quite lost sight of him and that other chap Austin-"
Arm.
BCOMA
.
has lived for some years in America, she told me-knew the President and his family well,"
Island.
R. M. McLAY,
Manager,
Hongkong, 7th January, 1927,
中法工商餞行
BANQUE
FRANCO-CHINESE. pour le
Commerce et l'Industrie.
(Incorporated in France.) Prine's Building, Chater Road. Hong Kong
Head Office:
74, Rua St. Lazaro, Paris, Capital fully paid up Frs. 50,000,000 Special worldag
Capital Beserves
The Barlas of the above Bank ↳ ducted by is RONDHONG"AND BHANGHAI Rul may be obtained appilation.
FOR THE HONGKONG AND SHANGHAS BANKING CORPORATION..
A. G. HYNES,
Chief ManagST, /* Hopgon. 18th September, 1912.
NEDERLANDSCHE HANDEL
1
MAATSCHAPPIJ.
(Netherlands Trading Becisty.)
BANKERS.
ESTAD LIBORD 1884,
Hongkong Odess· 11. Qusen's Road, Central, Authorised Capital ......Qulidən 150,000,000- ($12,500,000.) Fald-Up Capital ....................finfidare 80,000,000.
| 56,441,470.3 Herve Fund..............
.Guliders' 40,000,000.-
Bood Ofce:—AMSTERDAM' Eastern Head Ofori-BATAVIA. BRANCHES1-Bandjarmasin, Basdoeng,
Bombay, Oxfoutis Charlton, Jeddah, Dhamber, Diosjakarta®, The Hagna", Kaba, Kota-Badia, Makassar, Medan Padans, Palembang, Pekalongan, FesADE, Fontianak, Baroon, Matter: dar*, Bamarangy. Shanghai, Bibolga (Bamatra). HlassDOWN Boarshals, Boerakarta : (Belo), Tagal, Tillatiep and WalterEiS den.
• Thus offen kuva unfo denceli baston to Jet, London Banker:-National Provincial Bank,
Ltd. Correspondents all over the world;,
BANKING BUSINESS OF EVERY DESCRIPTION TRANSACTED.
0. STERNATRA,
Kongkows, #3th July, 1987.
Manager.
THE YOKOHAMA SPECIE BANK, LIMITED,
(Katsilikad 1888.)
Capital (fully paid up) .................Y, 100,000,000 Hawers Fand ............... 193,550,900 HEAD OFFICE:—YOKOHAMA Tranches and Agračim at Alexandria Karachi
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Baokers.
France: Societe Generale, Banque "Indeed!". Then to herself Mre. Nationale de Credit, Banque de Paris Gilrow added, "The States seem to et des Pays Bas have turned out in a body to, thwart London: Midland Bank Ltd. me. Well, let 'em all come!"
New York:-American Exchange "I know them too," she said. Irving Trust Co., Banca Commerciale aloud. I shall perhaps meet an- Italiana. other friend of bygone years. Ban Francisco:-Bank of Italy. Funny! In Shrimpton, too, of all
Every description of banking and places!"
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'Mrs. Gilrow, on her side, was not best pleased at the turn events had Laken. Her unexpected meeting Mrs. Gilrow laid her hand on his with Captain Marne, a friend of the husband she had forsaken for "Captain Marne," she said, "will Austin Melford, had shaken her con you, for the sake of old times, defidence in her own powers of keep me a favour?"
ing up the role she had adopted is "Certainly, dear lady, certainly."help the latter in his attempt to be "Then for, heaven's sake don't come possessed of Elizabeth Hyde's mention anything about my having fortune, and she knew it would re-
But when, later on, the two ladies been an actress here. You never quire all her art of pleasing to were introduced, Mrs. Gilrow found heard, perhaps, that I was born in keep the girl's evident liking for her she had nothing to fear from the This neighbourhood. My father from turning to hatred and con- very masculino looking Mrs. May-
nurd, who disclaimed was rector of Marshfield, near here, tempt.
any know- and when he died-up in Yorkshire, "I was so surprised to meet ledge of society people in New. after he resigned his living, my Captain Marne here," she remarked York, and considered the theatres sister and I had to go out into the to Miss Sheldon, who had taken the there quite beneath the notice of world to earn our daily bread. I seat near her under the mulberry any intellectual person whose visit "We met years ago in New was not for pleasure but research, obtained an engagement with some tree.
That night Mrs. Gilrow wrote to people going to New York, and York. I wonder he remembered while there I had an offer from a me. We have been talking over Austin Melford, telling him of her Authorised Capital theatrical manager to join his com old times and mutual friends there." meeling with Captain Marne and pany. You know the rest of my: "He has been all over the world, the conversation which ensued, story. Con Dickers died eight I believe," was the reply, "and never "I think I managed to fool the years ago."
to settle anywhere. " old · scandalmonger, though," she "Ah, indeed! I'm very sorry to think," with a resigned smile, "ho wrote, "Ife swallowed the story hour that. Of course, I'll respect rets tired of people after he has of my parentage quite readily, and your wishes. We're an uncommon- found out everything about them." promised to be mum ly straight-laced community here, "Ah, he was always like that, theatrical carrer. He also believes and, of course, like every other and bis stories never lose anything Con le dead and I have married country place, everybody knows by the telling. How nice Mies again. But I'm not feeling so sure everybody else's business better Hyde looks to-day! Sho really isn't as I did that my success here is a than they know it themselves. But so very plain, after all.".
dead cort. Elizabeth Hyde haton- you haven't told mo where Mel- "I never thought Elizabeth so the sound of your naine, and I've six posite Terms on Application. ford...
plain myself," Miss Sheldon said, I had to pretend that I never heard of tra "Mrs. Gilrow, Aunt Lucy sent me rather haughtily. She objected to you. The thing is, what is the special fecifts for Her, nebesis, to ask if you would care for a game a comparative stranger discussing next move? It's my humble opinion of croquet-they are making up a Elizabeth's looke. "Sho has benuti-that you're up against a brick wall, set now,"
ful eyes, a good complexion, and à mon ami. John Sheldon is the "Thanks, but I fear I am no nice smile. I am very fond of her" handsomest man I have ever seen, player. I will come and look on, "I can quito believe it. I should and his ward is over head and ears however. Croquet always fascin- think hers was a nature which loved in love with him, or my usual dis- ates me, and I wish I could passionately when she loved and cerament is at fault. Of course, Author Capital play, but I can never hit the ball hated passionately, when she hated, he is engaged, but, between our straight" (with a laugh), "Isn't and attracted or repelled in like selves, I don't believe it will come Pa It strange, Mies Hyde, that Captain measure, What a pity your nephew to anything-he lan't rich enough r Marne and 1 should have met years is already engaged--it would have for the girl he has chonen. I know ago in New York? We have been been such a nice arrangement if he | women so well. If this one throws Simplu 11
HEAD OFFICE:—SINGAPORE. Lalking over old times and old and Miss Hyde"
him over, Miss Hyde may catch his
Branches, agencies and Gerrepondants is að friends, haven't we, Captain "My nephew would never marry heart at the rebound, as they, Bay, the pitopal cities of the world.
for money," was the crushing re-for she is not really bad-looking; Dravy decriation of Banking and Exchange "You-I heard you mention the joinder. "How well Mrs. Maynard and dresses well-Yours, Mildred."" bosta nescină. XO LEONG HOL name of Melford." Elizabeth's face plays! Do you know her yet? She
(To be Continued)
Marne?"
over my
and Corpondenta Sa Barope, America wod
LONDON BANEKER/The National Pro vindst and Union Bank of Zaglana, Lad
The Guaranty Trust Company of New York NEW YORK BHANCHES)—The Loving Na-
The Xqnfiable Trust Company of New York Interat allowed on Carrack Accounts and Erszy dasorigtion of Banking · basinass
gated
OR
Approved severities
BHOU 1. CIUDI,
Manaemt.
THE HO HONG BANK, LTD.
baldams..
(Betablebed 1819.) CAPITAL
Listilis
af
.F
Harbis
Roszkon Honelait Kal Yoru
Nowchwang
Hanzoon
Blade
Janeiro
Balon Bas Francland
Hastel
Semarang
Bhanghai Bhimonoseki
Макроте Boarabera
Bydney
Tintain
Tokyo
Tulsants
Tulosta
Vladivostock (Temperarily, closed) Interest allowed on Current Accounta Dapoli selvad for fixed perfoda at rates to be obtained on application
п. мож
Manager, Hongkong, 12th March, 1928,
THE BANK OF CANTON, LIMITED.
ESTABLISHED 1913, Head Office:-Hongkong, Authorised Dapini Paid-Up Fund Reserve Fund DIZANCHES 1m
‚811,805,208. 3,444,206. 110,000.
slazion, Shanghal, Hankow, Swatow, Bangkok, New York and Ben Fran
elson
LONDON BANKERS:--
The Lloyd's Bank, Limited. Correspondapla la all Exfacipal cities of the every dearly Lion_transected.
Bafe Deposit Box (varkom ninge) at a yaerly rental of from $1, to $40.
100K POONG SHAN,
*Chief ManagIC Hongkong. 18th February, 192Y,
BANQUE DE L'INDO-CHINE. · Head Office $4, Boulevard. Hanumane, Paris, Paid Up Capital yan Bubscribed Capital
7.Wm. T£500,000.00 | Souro fal-ronizom332,441299. BLANCHES *** *BANGIOT
HOUMTA DAPESTE BATTAMBANG AN TRO CANTON DJIBOUTI VORZGAYARD HAIPHONG HANKOW HANDI
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YLKING PONDICHERRY
PHONY BAIGON SHANGHAI BINGAPORE TIENTSIC
TOURAKS
, YUMANTU SANKERA.
În PRANCE: Comptoir National (komple de París Gewi Lambaley Benny Parle et des Pro-Bas† Gratis Ladmarsc et Oom mareial; Borleta Damă,
-120.000.000. | In. LONDON: The Nations! Provincia! ană 'Union Bank of England Ltd. Į. Complaër National d'Escompte de Furle; Cente Lyonnais
E.254.000 GAM
shers
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In NEW YORK, J. F. Borgna and do, French American Banking Corporation) Quaranty Trust Co. of New Yorka Interees Allowed on Orgrant Asconsin, and Fixed Depoulia sscording to straujuomi-
Every description of banking and ezibaage Business_transactad
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Hongkong, 14th February, 1917.