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The
Hongkong Telegraph.
THURSDAY, OCTOBER 18, 1928
THE BURST BUBBLE.
THURSDAY, OCTOBER 18, 1928.
kal," adding that his mis-state ADVERTISING PAYS. LOVE'S YOUNG DREAM. ments were attributable "to "a physical breakdown brought about by the hostility of tho Shanghai Fross." Like many an- other man who has made ill-con-
THE LORD MAYOR'S TESTIMONY.
UNEMPLOYED CHINESE TAKES
GIRL AWAY.
The Very Idea!
Mrs. Winifred Ellen Roach was
At the Kowloon Magistracy, this fined £2 at Brighton recently for aldered remarks, he resorts to the LIFE-BLOOD OF TRADE, morning, an unemployed Chinese flying a kite to the danger of pay- old trick of blaming the newa
The Lord Mayor recently open-neld, with taking away, or causing
was charged, before Mr. W. Scho-sengers on the front. She pleaded papers, for he says he was shocked
güllty, ed the first exhibition of adver to discover that his journalistic tisementa organised by the Flect- to be taken away, a young Chinesed, said it was becoming a question Mr. J. R. Bishop, who prosecut- friend on the Daily Express had street and Advertising Club, an girl without the consent of her whether the flying of Kites on the mistakenly stated as fait ingenious and comprehensive dis accompli what was "only a magul- by manufacturers and others to play of the various means adopted Acent reconstructional scheme." bring their wares to the notice of On that point; there can be. Do the widest public through the medium .of newspapers and misconstruing the statement that
periodicals. Professor Smith had succeeded
parents.
Brighton bench should not be pro- Mr. R. A. D. Forrest prosecuted hibited. On this occasion Mrs. The defendant admitted talding Roach was in charge of two powers the girl, but said that she had ful kited Blown in a south-easterly obtained her mother's consent.
breeze, which brought them fover: The exhibition is particularly On July 22, oald Mr. Forrest,
the promonade. Asudden gquall Informing a powerful syndicate," notable as an illustration of the the complainant's daughter, who caused one of them, 9ft across, to and we should not be surprised if immense strides made in the worked as a earth coolie, was I come down with considerable force that was precisely what he him-artistic side of advertising during and did not return to work outside an hotel. Traffic way im- the last few years. It forms an Shortly afterwards, the defendant, peded, and two young women had informed the newspaper interesting study in psychology, who worked for the same firm of a narrow escape from being Curiosity, a sense of colour and contractors, wont to the complain-struck. form, humour and sentiment aro ant's house at No. 87, Austin Road- all appealed to in these advertise- and said that he had called to take ments.
tho girl to work.
Belf named,
The "shock" of which Professor Smith apeaks has taken a long time to register, for he himself must have seen the Daily Express article reprinted in other nowa paper whilst on his way to China. Yet this is tho Arat time, so far as we know, on which he has quarrelled with its contents, When he leaves China, It will cer- tainly bo "with a fica in his ear," and he will be well advised' in affairs futura to let Chinese severely alone. His self-confess ed stupidity has done far more harm than good...
Police Methods.
the
"Advertising," · declared Lord Mayor, "is becoming more and more important to the com- merce of the country. Grant businesses have been built up by the shrewd use of publicity, and during the war the same
great force was used to keep up the supply of men, munitions, and
money.
"As a business man I recognise the benefit of advertising and during my term of office I have endeavoured to do what I could
to further the interests of the Empire. This, I am convinced, can be affected not by what is known claowhere ng 'boosting,' but by truthful, straight-forward, | · and honest advertising."
Manufacturers' Need.
The girl went but she did not return to the house that day, and a report was made to the polico.
TechRanaman
About Hong Kong.
Do you know that——
Freemasonry started in Hongkong in 1845, when Zet- land Lodge was created?
The foundation-stone of the Masonic Hall, was laid on February 1st, 1853, under the! direction of Provincial Grand Master S. Raisson, of the Bri- tish Masons in China,
ANTENAS KRAVNALIES VIENKATANACHTSSON ADELANTEETESTERIKUTE
The Royal Commission which is Mr. W. II. Harford; the Presi- seeking to ascertain the causes of dent of the Club, made reference Some days afterwards, the mother friction between the police and the to the Lord Mayor's association heard from other earth coolles that public in England, and possible re-with the Paviors Company, and her daughter had been taken to medies, is now engaged on the light-declared that advertising was
lots and
the kite in when a sudden squali Mrs. Roach said she" was taking
brought one of them down. The trouble was caused by children who word 'endeavouring to assist her.
.
Dr. Nortcöod, headmaster of | Harrow, recently "urged that the right course was to abolish all er- aminations for the average boy and' girl."
Three cheers for good old Norwood, The man who knows what's
what!...
You've only to mention the word.
"Matric"
To make a fellow uncommonly
sick,
Unless he's a beastly "awot!" So three more cheers for Nórwood!
Down with rotten exam,
They bore us stiff, and what's the
1780
ין
Of the ghastly things? They're
just an excuBO
To make a fellow crum!
*
•
"What 'connexion has this men
er side of its task, the taking of off-building great arterial roads and the country by the defendant. He was the only cheerful ons in cil.vidence. In. one way and by-pusses to carry the goods of the The wonun, however, had no proof that melancholy crowd that waited
and pursued the matter no further. for the dentist. another the Police" have lost cun-nation all over the world.
Mr. C. A. McCurdy, K.C., point- Later, the defendant's younger
They look at him in wonder and Some two months ago, Professor siderable prestige in recent months,
but it is becoming increasingly ed out that in the past the dim-brother visited the woman to ar-envy when ho le shed at the jokes John W. Nind Smith, after the clear that the Savidge case and the cully was for Great Britain to range a meeting with the defen in humorous pap ri in the dentist's nublication in a prominent London Helen Adele scandal have been in produce. fast enough to satisfy the dant. A district watchman was waiting room.
bued with importance out of all world markets, To-day, the pre-informed of the arrangement, and "Well," said the dentist, "an ex- newspaper of "a romantic story
proportion to the principles blem was to let the world buyers the brother was thereupon arreat- traction?" of difficulties overcome" in con- involved. The best regulat-know what we had to sell. "The.
"Yes," replied the cheerful ono. nexion with the alleged forma- ed familles have their zea-fundamental need of every manu- By the merest accident, continued "I've come to extract that £20 you' their black sheep, facturer," he said, "is that the Afr. Forrest, when the younger bro- owe me for painting and papering tion of a big British syndiente, for and the Police cannot be expected potential buyer should know all ther was being taken to the Secrethia room. the purpose of reconstructing to be an exception to human frailty about the goods, which he has fortariat for Chinese Affairs, the dis- various parts of war-ravaged One of the reasons the British sale."
trict wachman saw the complain- Sir Charlen Higham declared ant chasing a man, who, on being Police have enjoyed great esteem is China, declared "I am going to the fact that they are human. Those that advertising was a growing arrested, was found to be the de- China to bring my mission to Itawho recognise this will be ready to business, and what it needed was fendant. conclusion. News from Shang-accept unreservedly the statements more brains. There was no busi-
When questioned, the defendant hai yesterday was to the effect of Sir Ernley Blackwell and Sir ness in the world with greater admitted taking the girl back to h
William Horwood, that the Police opportunities. The public village, where she still is. He said that, in the course of a remark-rarely exercise their powers to an still somewhat doubtful as to the the girl had agreed to run away
the newspapers improper extent, and that nothing honesty of advertising, and tho with him, there, he confessed that he is now in the nature of "third degree" prosence of the Lord Mayor at
Sentence of nine month's hard methods exists. The Home Office that ceremony would certainly returning to England, "with a expert contented himself with a help matters in this way. Ad-inbour was imposed.. flea in my ear, where I will try to clear-cut denial, but Sir Williamvertising to-day had to be honest rectify my own stupidity." Thus Horwood, the Police Commissioner, and simple. "It does not pay to has the big bubble burst. When voiced theories of the origin of the lie in advertising any more," ho
allegations. He suggests that the said. the detalls of this combine weré Idea got into the public mind from first published in the Daily Express, seeing crook plays emanating from reading detective thrillers and from
they were received by commercial America, while emphatically de- men in London and Man-claring that he has never found a
able 'letter
to
chester with much
DAY BY DAY.
LARCENY CASES.
AN ARREST MADE.
IN SWATOW..
With reference to the. larceny ECONOMY by bailee of a sum of $1,750 from
with the asanult?" asked the Willes- den magistrate. "He is the father of the lady who hit me,” replied the complainant..
were the occupations given by wo "Sife-opener" and "sponger"! defendants at Old-street,
"She is telling a dilapidatod lie!" exclaimed a defendant at Old- street.
"It is a wonder I am not tried hero on a murder charge," remark. ed a husband accused at the North London Police Court of desertion, na he gazed at his wife in the wit- ness-box. "If I live with her ány” more I glíhll be.” A separution was granted,
•
single complaint of this mature to scepticism bo justified. The allegation. had THERE CAN BE NO and even mild derision, but, been trotted up at every murder WHERE THERE IS NO EFFICIENCY the Kul On import and export not qualified to express opinions on ao far from the newspaper being trial with which he had been Lord Beaconsfield.
connected, without the slightest
A suggestion that policemen are
shop, of No. 30, Bonham Strand, rural beauty, was made by the de- reported yesterday, the police fence at Doncaster when Edward to blame, it would appear, from foundation. Sir William might
Peking, Oct. 17, have since learned that a man Blackburn, a bonesetter, of Doa- Responsible Chinese what has now transpired, that it have added that this fact has also
circles named Wong Chuk-yu has been caster, was fined 208. for obstruct- was woefully misled by Professor had a psychological effect on the state that Yen Hal-shan has arrested in Swatow and that the lng the view of rural scenery by
public, which is inclined to believe abandoned his trip to Nanking, money has been recovered,
erecting an advertsfement board, Smith, for whose glorification the any story if it la told often enough, | Reuter.
A larceny by à servant of $6,000 announcing in yellow and black.
14ft. · by dft. by 20ft, high, major part of the lengthy article whereas we are inclined to agree
from the Hung Kat Bank, of 78, letters that a petrol-filling station with Mr. G. K. Chesterton that con- Passengers loving on the Wing Lok Street, was reported to was 350 yards ahead. appears to bave been written..
stant repetition. often makea ono Changte included Mrs. E.M. Mit the police on the 6th of this month question whether the reverse is not ahell, Mr. W.O. Smith, Mr. and Mr. and yesterday a warrant was itself was objectionable and the Inspector Wyatt said the board made of the alleged association of the case. We imagine the Commis A.D. Morrison and Capt. M.V-issued for the arrest of a Chinese colour combination was hurtful to
In the original story, much was
CORRESPONDENCE.
SIBERIAN MAILS,
[To The Editor of Hongkong Telegraph.1
Harcourt.
Yesterday's return of notifiable diseasen shows two cases of smal]- nox (Chinese) and one each of diphtheria (British) and typhoid (Chinese).
Passchgers leaving Hongkong on the Empress of Russia for Manila included Mr. TO.T. Bock, Capt. Jit. Pippincott, Mr. and Mrs. A.B. Maynard and Rov. E.L.. Sonder.
We are informed that Mr. F. T. Claxton, Director of the Royal Ob- aervatory, is at present a patient at the Kowloon Hospital, suffering from a septle throat. He was ad- mitted on Sunday.
named Yim Kit-yuen, 35 years of the eyesight in contrast with the age, a untive of Hop Shan.
aurrounding scenery. Mr. G. B. In this morning's police reports, Ward, defending, sald the matter' there is yet another larceny noti was one of opinies and an expert dod. Lam Tsol-wing, a cattle witness should have been called. dealer, of No. 111, Belcher Street, alleges that his shroff, who is a
A farmer was trying hard to fil native of Hothow, has absconded out a railway company claim sheet with $8,000 ropresenting money for a cow that had been killed on collected by the latter from the track. various customers, for live stock.
·FOOTPADS ATTACK
HAWKER.
RELIEVE HIM OF HIS MONEY.
He came down to the last item "Disposition of tho carcass,"
After puzzling over the question for some time he wrote Kind and gentle."
EXCHANGE RATES.
London, Oct.
alon will be faced with a similar Dr. Wang Chung-hul, the Na-state of affairs in respect of other tionalist Minister of Justice, with complaints, and will find that there aro few directions in which the the scheme. It was stated that public requires really protection Dr., Wang had approached the from the Police. British Government on the matter and tint when no success could be obtained in this quarter, Pro- fessor Smith entered the negotia. tions, in which ho is stated to have received considerable assistance from Dr. Wang. Subsequently, according to the Daily Express story, Professor Smith "succeed- ed in forming a powerful syndi», Sir I have a 'grievance about cate, who were impressed with the the Siberian mails. There must great Importance of the contracts Burely be a weekly despatch from. Shanghai or elsewhere, yet the
Mrs. J. Ross, Mr. and Mrs. A.W. A hawker from Aberdeen, who involved." There is nothing very day of the week is unpublished Allen, Bishop L.O. Lenaud, Colonel was returning home after a visit to ambiguous about this, but; un- and no efforts appear to be made and Ara LJ, Comyn, Mrs., R.A. Wanchal yesterday, was the victim
New York fortunately for John. W: Nind by our GP.O. to get the mafis Wolfe Murray, Mr. G. Harriman, of four footpads, who attacked him
thero in time.
Mr. and Mrs. G.L. Davidson and the at a lonely part of the Wanchal Brussels
Genova Smith, Dr. Wang has now come
Ray, G.O. Chabot left on thỏ as. Gap Road and stole from him $7.68. Amsterdam Between this m. and Tacoday Talyo Maru yesterday for the North. "According to a report made by Milan forward with a pointed deniu),
next, no outward Siberian mail is which has caused the Professor advertised. Can't something be. The Packard Motor Company an deen, the attack occurred on a part Stockholm
the hawker to the police at Aber= |Berlin to make an abject and sweeping done about this?Yours, etc...
nounce that succesful test flights of the road where there was a large Copenhagen apology to all concerned. It Has,
have been made by an aeroplane bridge. The four men first stop Vienna with an ofl-burning ongina. This pod him and purchased some ca
Prague however, taken him a long time -
Is the first time that a Dieseltype tables, but when they noticed that Helsingfors to realise the truth, whilst his ex-
engine has been used for heavier the hawker had money. In his the, Lisbon cuscs for making “wild” and "er-
Among passengers arriving instration was witnessed by a score his own bamboo pole,
than-air machines. The demon- they set on him and beat him with aggerated" statements are by no the Colony this morning on the 8.8. of Army, Navy, and Afr officials. manner of means convincing. He Antenor were Mr. and Mrs. The engine to of the radial, air after he had gone some distance Buenos Aires
The victim then ran away, but | Rio. 2, tells us that he was so tired and and Mrs. A. D. Coppin, Mr. Oscar he designers claim for it that the four men had disappeared. He Shangha V. Clark, Mrs. J. F, Breann, Mr. cooled type developing 200 hp, he turned round and observed that Bombay overworked" and so "appalled by Eager, Dr. and Mrs. G. A. F. Hoy danger of are from petrol is en quickly retrieved what was left of Hongkong the apparent failure of his plans worth, Mrs. J. C. MacGown, Mr tirely removed, and that both fuel his wares and made his way to the Yokohama,
M. G. Stopford, Mr.-T. E. Boycott, think he "la è full control of his Mr W. D. Houts, Mrs. Be consumption and fuel costs are Follco Blation at Aberdeen te makenver (poc).
Hilver (forward) his words and actions in Shang-Wolfe, and Miss D. P. Wolfe.
J.'0. C. Hongkong, Oct. 17th, 1928..
freduced!
the report.
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