NERVE SAVES LIFE
GIRL HERO
STRANGE MOTOR CYCLE MASCOT,
While making a speed of 130 miles an hour at Daytona Beach, Fla., the car driven by Joan La Coste, noted French racer, caught fire. Her brakes would not work. She drove into the surf at an angle. The pressure of the water halted the car. This picture was taken the moment Miss La Coste (closeup in inset) jumped out.
The Master Tyre of Master Builders
Since the beginning of the automotive industry Firestone has pioneered and developed tyres. Tho Full-Size Gum-Dipped Balloon is the Firestone masterpiece-c stroke of master-building
And it is only natural that because of many exclusive methods and processes-Firestone Balloons do raise tyre.
Mileage-Safety-Economy'.
The Firestone extre process of Gum-Dipping is the only known method that saturates and coats every fibre of every cord with a frictionless protective covering of rubber, giving greater strength and flexibility to the cords.
Equip your car now.' The cost is low.
THE DRAGON MOTOR CAR CO., LTD.
33, WONG NEI CHUNG ROAD, HAPPY VALLEY
TEL. C. 1246 or 1247
MOST MILES PER DOLLAR
Firestone
FULL-SIZE GUM-DIPPED BALLOONS
DON'T
SPOIL THE SHIP FOR A HA'PORTH OF TAR!
Nothing is more important in your house than the Sanitary Arrangements.
We specialise in all kinds oft-
PLUMBING
HEATING
HOT WATER INSTALLATIONS SANITARY SYSTEMS
We not only supply first class materia' and fittings, but also provide expert Foreign Supervision by qualified Sanitary Engineers.
DODWELL
& CO., LTD. Telephone Central 1030.
This opossum is the mascot, of an American motorcyclist.
BUYING A CAR.
NO LONGER CONSIDERED
AN EXPENSE.
"SLAUTOIST" DRIVER-
شمیت
A New
Light Weight Overland
The "Whippet"
We have pleasure in announcing that the Willys Overland Co. is now in production on an entirely now' type of small, light car, FAST, POWERFUL ECONOMICAL TO RUN, LONG LIVED.
Very aptly has this addition to their already fine line of models been numed the "Whippet," It has more speed than the greyhound with all the tondcity of the terrier.
5
Absolutely new design.
Speed, over 65 miles per hour. Acceleration, 5 to 80 miles in 19 28 or more miles to the American 250 miles to quart of pli.
20,000 miles to a set of tyres. Four wheel mechanical brakes, Irreversible Steering.
66 inch treead.....
Conventional springs.
20 x 4.40 Cord Balloon tires.
Engine developing 31 horsepower.
Remarkable acceleration.
Low hung body of very pleasing lines.
Finished in Blue lacquer.
Ample room for passengers.
Plently of clearance for rough roads.
This car is produced after exhaustive experiments with European
"Slautoist is the new name light cars, it combines the best practice of Europe and of the United adopted in San Francisco for hit-States. It has the specifications of a large expensive car with reduced and-run motorists, San Francisco
is conducting an active campaign measurements. It creates a new standard of value. You want the against drivers who injure or latest improvements and can't afford to buy a new car until you kill pedestrians and run away.. know all about what Willys Overland has designed.
"A market for motor cars limited only by the effective will of a people to possess individual trans- portation is the upsetting fact of the automotive industry which has confounded the theories of a large and important school of economists, according to Lynn
Drunken drivers in Kansas, McNaughton, Cadillac vice pre-in a muddy-floored rock quarry. City have to work out sentences
sident.
"Early prophesies as to the extent to which people could buy motor cars were based upon VİBİ- ble resources and the natural growth of wealth and population," is Mr. McNaughton's statement. He continues, "The big dynamic fact, behind the motor car-the desire to own and use it-never entered into the calculations. So great is the contribution of tho motor car to the economic and soolal life of the nation that there is an economically sound and universal desire to own one. So effective has this desire become, in fact, that it has estimated the wealth producing power of the
nation.
When anyone really wants a car, he seldom makes a real sacrifice to buy it. Instead be usually finds some way to carn the additional money. This is one reason why the motor car contributos to the wealth of the nation all that it costs and much
more.
"In common language Ameri- can people are often called the greatest gamblers on earth. The fact is that Americans have an abiding faith in the future and are willing to atake their all on their belief in continued progress. In the case of the motor car, the extent to which it contributes to individual efficiency in business und the broader social phases of life has been so thoroughly demonstrated to the American people that the purchase of a car is no longer considered an expense. In the same way as buying a home, the great majority of motor cars are to-day bought on time, the buyer realising that the car will return futuro dividends.
"While economists have from time to time established satura-! tion points for the motor car, these points have all been passed and the industry is still growing. So long as the motor car con- tinues, like the telephone, to con- tribute more than it costs to the economical and social welfare of the nation, its use will continuo
to grow.
"The Amorican nation is keen-
SEVERE, PENALTY.
They swing lodges and picks, wield shovels and trundle rock chained with irons.. for eight hours a day and aro
THE FIRST TWO OF THESE CARS WILL ARRIVE SHORTLY
Full Particulars from:
THE UNIVERSAL AUTO SUPPY CO.
61, De
"Voeux Road Central.
Quality Visible and Quality Concealed in every Studebaker
The One-Profit Unit-Built "Car
Studebaker in a Co-Pro car because all engines, bodies. steering Keart, clutches, gear boxes, differ cutiela, aprings,' axles, grey irou castings and drop forg 'inga aro 'made in Studebak
er's own factories. Thla eliminates the extra profits of outside, parts, and body makurs and effects great savings, which Studebaker returns to the product in fin- er materialwand better work- manship.
.
With every vital part do signed, engineered and manufactured by one or ganization, Studebaker ears Are Uult-Built and all parts wro perfectly coordinated. This isures longer greater riding comfort and higher resale value.
K5-137
The fine lacquer finish, genuine mohair, wool or leath er upholstery, the numerous body refinements---these are obvious indications of quality which can be easily seen on all Studebaker cars. And underneath the sur- face, the same fine quality is found.
At an expense of £120,000 a year, Studebaker machines its crankshaft on all surfaces. This explains the smooth vibrationless operation of Studebaker engines-a fea- ture that adds thousands of miles to the life of the car, Studebaker pays a premium for steel of extra toughness. it uses only fine northern ash and hard maple wood in the body frames-no soft gum such as is customarily used in building bodies. These are typical exemples of quality beneath the surface of Studebaker cam.
THE HONGKONG HOTEL GARAGE
(THE HONGKONG & SHANGHAI HOTELSÈLTD.) ——_____ Car Sales & Accessories Servece & Replacement Parts
*Phone Contral:4759,
Phone Centrál 4602,
STUDEBAKER
AUILDERS"
QUALITY VEHICLES POR
ly alive to this fact and is today FOREIGN TRADE GOOD TEST DRIVING ABILITY. SOUND AUTO FINANCING-
not only buying cars in larger volumo than over, but it is also buying them upon its promise to pay in the future. :
Export trade is no longer in- To test the alertness and quick Automobile financing firms pidental to American automobilo thinking powers of chauffeurs which have followed a policy of "Foreign nations, with their
careful examination of risks, ad- great populations, their great un business, says H. H. Rico, a applying for licenses to drive horing to standard credit limits, developed natural resources and director of the National Auto-automobiles, a miniature road are those which are surviving in the unawakened desire of mobile Chamber of Commerce, way with tiny care operated by competition and now domina- possession, havo a basis upon which an expanding markot for This industry now ships 12 per lovers has been devised by Dr. ting the fold," says Alfred keoves, general manager of the motor cars will be logically and cent, of its factory production to M. S. Viteles, psychologist, of the Automobile Chamber of Com inevitably developed."
foreign markets;
University of Pennsylvania. ¡morce.../