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WHAT SELLS A‚¤ÄR?
200 GUINEAS AND UNDER.
Beauty & Factor.
Small Cars for Man of Moderate Mears.
What sells i a motor car nowa-
Whereas but two years ago the day ? asks an American motor family man Was practically un catered for in the way of "a
writer.
In former days it used to be commodious and compact small performance speed, power and car, to-day his greatest difficulty capacity of the engine to hold up lies in making his choice from a under any circumstance, that representative array of produc caused a prospect to purchase ations, each and every one of which can lay claim to being motor car.
economical both in first cost and
maintenance, --and Until recently, with the engine ultimate dovolopod as highly as engineers providing a dogreo of roliability
bordering
the could bring it, the salesmen almost stressed its perfect qualities and, monotonous. through it, the economies enjoy. To such perfection has "the od by the buyer. For economy small cur arrived; and the light and comfort were the essentials car manufacturer to-day is offer
pre-war sought in the last few years ing cars with which
productions cannot compare among motor car buyers.
value.
Now, however, comes another either in performance or price trend in automobile purchasing. The economical motorist to be, If the observance of salesman who probably has £200 or £250 to and automotive engineers aro
taken as criterion, beauty of line expend on a means of transport, quite rightly looks upon his and whatever new fad and fangle purchase as an investment from they can contrive will sell their which he and his family will automobiles, for the coming sea-receive dividends in the form of son at least.
health-giving funs to the country and the seaside, whilst there are many to whom a small, car is no
Individuality Sought.
.0
STUDENTS MOTOR TOUR.
Forty U.S. University students are touring by motor through mining districts to gain technical knowledge. Above is one car load, including T. C. Chen (in light trousers), a Chinese student.
TYRE PRESSURE.
A Bint Worth Knowing Many motorists fail to ap- preciate, the significance of tyre
12,000-MILE FLIGHT.
A Tribute to "Mobilcil."
Mr. Alan Cobham, Chief 'Pilot."
De Havilland Aircraft
"
Of course, the elements of mean business asset. economy and comfort are still in Conditions Governing Choice. [pressure with regard to the com- demand and they are being pro
H, then, the initial outlay isfortable suspension of the car, of the vided so far as possible by all! manufacturers. But since these looked upon asan investment, the and as often as not harsh suspen-Company, Ltd, has just added have already been resolved al-investor is justly entitled to be dis-sion is put down entirely to the another exploit to his long list of choice.springs, no thought being given successes, having toured. 12,000
will to the tyre pressure.
miles in the air over three con- most to equal terms, in accord-criminating in his ance with price and class, the Individual circumstances
Lo
certain extent govern Thus, if tyres he inflated with-tinents. builders have begun to seek other the final decision, but it out the use of a tyre gange, it is points about which they could
is essential that one should more than probable that the pres-On his roturn, Mr. Cobham make their products individual have a perfectly clear idea as to sure will be much higher than wrote the letter quoted hereunder Thus, Buick comes out with what one requites in the matter that recommended by the makers testifying to the excellent service four-wheel brakes, Hupmobile of accommodation and road per- by the time the operation is fini-rondored by Gargoyle Mobilai
If the car is to be shed, and, although this may be"BB": with a longer chassis, Studebakerformance. with improvements in fittings and garaged at home one may be tied quite satisfactory in the case of others with similar advancements down to a type having certain a fully loaded car, in the case of jin design. In no case, not even overall dimensions, which, broad a four-seater with the driver rid-14,000 miles 1ying tour I feel
is not always ing solo the suspension becomes must write to you in appreciation that of Buick, is the innovationly speaking.
of the wonderful service rendered of importance enough to be con- satisfactory, as in other respects almost painful on rough roads,
As a general rule the effect of hy the Vacuum Oil Company in sidered remarkable.
the car may not make such a The four-wheel brake system, strong appeal to the prespective tyre pressures is more noticeable their distribution of Garguyle" to ho sure, is quite an advance. owner as several others coming in the back than in the front of a Mobiloil. Flew a De Havilland car, apart from the question of hire sarvice machine (Type with a 240 h.p. ment, But there is still consider within his price limit."
At the outset, then, it is neces-easy steering, and the driver D.H.9C) able doubt as to its practicability.
carefully to review the who is out for maximum comfort Siddeley engine,
through Several prominent members ofsary the Society of Automotive Eng-position setting down these con-will find that it is by no means Mobilull. BB, and incers have expressed this doubt ditions which are the more likely an impracticable plan to vary the my whole trip I was
tyre pressure at the rear to suit unable to obtain my correct lubri. in statements at a recent meeting, to influence the final decision
By following such a course the the load when circumstances cant. My tour extended through Lyons, Marseilles, Pisa, Rome. Necessity of keeping all brakes process of weeding out is con-warrant it.
At this time of the yeur family Brindisi, Athens, Crete, Sollum constantly ja proper adjustment siderably simplified, and from a
Having returned from my
which 1280
nover.
is so important that they wonder field of perhaps 20 cars of equal parties make their way by car to Cairo. I then flew up the Nile whether this significant item excellence the "chaice narrows from the home to the seaside or over Luxor to Aswan and Wadi would not work as a drawhack down to, say, half a dozen-a country, and the vehicio is usual-Halfa, and ovon in places where acainst the general adoption point in refinement, the colourly loaded to its fullest capa-motor cars were not used, some- of the four-wheel brake system of the coachwork, or some more city, not only with passengers, one had a power enging and They wonder
whether the or less minor feature influencing but with luggage as well. Tu Vacuum oil was there and thus stand up to this hard work correct I could obtain, supplies. After- driving public would want to the final selection. bother sufficiently to koop the thrakes equalized."
more.
and
As every purchaser has his own lyre pressures are essential, and, wards we returned to Cairo and. likes und dislikes regarding as already indicated, the owner up to Palestine, Jerusalem, Dam- pawer units, gear-lever position, will probably err on the high side. ascus and Aleppo. Here Mobil- Selling Points."
type of body, etc. one can only In most cases the family is in oil seemed to be used exclusively. With this doubt prevailing, it is generalize when there is such a the enviable position of being Afterwards we returned to Cairo able to stop longer at the holiday and flow right across North a question whether the new Bulevariety of small cars available.
rendezvous than paterfamilias, Africa, Tripoli and Tunis, Algeria will work out as a basis for all Air-cooled Twins." ".
who will have to undertake, to Morocen. At every place uther ears of similar price" and
Whilst air-cooled twin-engined maybe, a fairly long return I landed I could always buy the construction. Instead, it is becare, such as the Rover Eight journey alone. Before starting correct grade of oil in a sealed loved by some engineers, this in-Stoneleigh, New Carden (two-he should most certainly 'remove can direct from the Works, which novation is merely another "sell-troke), Bleriot Whippet. and the valve taps and permit air togives a pilot so much confidence, ing paint for Buick-nothing amplin, at once make an escape' until the pressure is be- in all my flying experience.
their uppeal by reason of
tween 8 th and 10 Hb. lower. This engine trouble caused by Mobiloil Even greater in importance simplicity
invariably will have a marked effect on the is a thing unknown. I returned from the sales viewpoint, is the marked accessibility, the fact of comfort of the journey, and it is afterwards direct through "Spain" Rentral trend toward supremacy the unit being air cooled is suffi: by no means a difficult matter to and London, completing the 12- in beauty. Since all mechanical cient to cause the new owner to raise, the pressure once more if it000 miles in 130 hours flying. points are practically equal, car hesitate. But why? Reputations be desired to carry a bigger load, without overhaul to the engine for car, what could be more pleas such as these cars have gained Incidentally, to exercise tyre and without draining my sumpor ing to the prospect than a "knock would not have been possible had valves is good practice, and oil tanks. Throughout the varying not air cooling proved itself to be minimizes trouble, which pay atmospheres, I found that the oil now-as satisfactory as the water-cool-accrue from perished components, always kept good. Auto competition rests
In proof of which it may be adays on this talking point, backed system, for both types are ed up by the efforts of manufac-available without any price stated that the owner who is Trusting I may always be able. frequently having trouble by rento avail myself of your excellent tures to make it good. The new governing factor.
fter the remarkable success of son of punctures and why, there-service.". jears certainly are beautiful, if
nothing else can be said of them air-cooled cars under all condi-fore, has frequently to use the
Some idea of the duty pře, --although they have certain tions of service it would he tyre pump, seldom has ang valve other individual advantages that bordering on impertinence for the trouble. If owner-drivers realised formed by Mr. Cobham's machinis make them survive in the face of present writer to pass his own this they would, perhaps, make is given in the following extract opinion on air-cooling in general greater point of exercising their taken from Flight -- A few days the hurdiest competition.
Suffice it to say, then that not valves. jonly is the system as reliable as water-cooling. but it has certain decided advantages.
jout" of a car?
Ford
THE UNIVERSAL CAR
H.K. $ 1250 11.K. $ 1600 A.K. $ 1175
DELIVERIES OF TOURING CARS AND
SEDANS FROM STOCKS.
"TOURING CARS
SEDANS (WIRE WHEELS) TRUCKS....
TRUCKS FROM OUR NEXT SHIPMENT. ALL ELECTRICALLY EQUIPPED WITH
STARTËRS,
ALEX ROSS & CO. (CHINA) LTD.
NO CHANGE IN OUR AGENCY. FOR
THE ABOVE, Full Stock of Spares Carried
ed. Respocting undue
ago Mr. Alan Cobbain returned · from a 12,000 miles' air tour over wear, three continents, and on Monday If, however, the larger working there is no reason why the small and Tuesday of this week ho flew to London with parts of the twin engine are pre-four should not compare more from Rome ferred, to the necessarily smaller than favourably with the more photographs for the Daily Mail dimensions of the miniature robust "twin," as the power im- of the visit of the King and the Queen to Rope. Leaving Rome "four, and water-cooling is an pulses, and, consequently, essential need there are such ad-torque, are very much smoother, at 6 p.m. on Monday, Cobham mirable little cars as the Jowelt, therefore, the size of the compon- reached Pisa at 8. p.m., having. Wolseley, Ariel, and others to fill ent parts can be reduced in pro-two hours to do the 175 miles portions without impairing their against a strong hoadwind. After the bill.
few hours' sleep in a hangar. Amongst the", "small four "life. class there is rather a generous With a price margin of two Cobham started out from Pisa t range if those particularly effi- hundred guineas the "big four" team. on Tuesday morning and cient Continental productions, of class is a limited one, but there reached Lyons at 8.30a.m., where, After an hour's. which there are many, ure in-are such cars as the G.W.K. "and hs replenished. cluded. Of the British types the the Surrey available, even at such stay at Lyers he headed. towards Lo Bourect, whore, without alight. "diminutive Austin Seven and a conservative figure.
Rewarding the position of the ina be dropped photographs for the Gwynne Eight are truly répre- sentative, whilst the Peurent gear and brak; controls it is not Continental Daily Mail and then Quad- and the baby Citroën are the easiest pas le matter made for Croydon, which was the better known of the French arrange for other than central cached at 2.30 p.m. miniatures.
control with unit construction of engine and gearbox, whilst i The machine used was que of But do not these little engines must not be forgotten that the the famous D.EL.9's of the De wear rapidly and do they not re-unit system of construction is Havilland Hire Service, and is quire constant attention by reason largely responsible for the reason-equipped with a Siddeley "Puma of their small dimensions and highi revving propensities? No, these &bly priced types which are at engine of 240 h.p, medo by Arm- present available: Nevertheless, strong-Siddeley Motors, Ltd., of small fours are not the weaklings the new owner is not tied even on Coventry, in 1918, and which has which the uninitiated believe them to be, but, very naturally, this point, as there are several been in continuous use ever since. notable exceptions, such as the Cobhams's 12,000 miles' tour was the more attention that is given Ariel, Jowett, Peugeot, and covered in 130 hours lying time, to valve adjustment, plug and G.W.. to mention a few during which no overhauls were magneto point setting, dic, the Light Car and Cycle Car.
found necessary." longer will efficiency be maintain-
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