PAGE 8-HONGKONG DAILY PRESS
Mavo's
TOPPE
HONG KONG
SELECTION in AFTERNOON
DRESSES, EVENING GOWNS
AND
HATS
Gloucentar Arcade.
LAST TWQ DAYS
OP
SPECIAL SALE ENTIRE STOCK
AT
HALF PRICE
RIVELLE
WOMEN'S INTERESTS
What Hollywood Likes in Styles
FRIDAY, FEBRUARY 2, 1940.
NEW SHIPMENT
JUST ARRIVED
STENCILLED & TRAMMED
TAPESTRIES
LADIES' SALON
LANE, CRAWFORD, LTD.
Gloucester Arcade
Tel. 33188.
ROSY FINGERS BRING ROSY FUTURES
Msa never can resist the appeal of soft, lovely hands with So take your future in your rosytipped fingers. hands accent your personality with different shades of La Crosa Creme Nail Polish-THE PRESTIGE POLISH THAT LOOKS
La Cron
BETTER AND LAST LONGER.
·CREME NAIL POLISH
Obtainable at all better Drag & Department stores Sole Distributor:
Auw Pit Seng's Trading Co., Ltd, Hong Kong
Heavy white silk faille creates a striking evening costume worn by Carole Lombard, glamor- ous screen star. Note the brief peplum at the new lower waist-line, the square-cut buttons de- tailing the bodice. The gown's swirling skirt features a longer-on-the-side hem line. At center, Miss Lombard is smartly clad for an afternoon Jaunt in the country in a three-piece suit of soft wool suede cloth. Flared-out coat and fitted jacket are of beige and bias-cut skirt is rich browIL The ensemble is made complete with a brown-and-white polka dot scarf and brown reptile accessories. Miss Lombard is to be teamed with Brian Aherne in a dramatization of Dr. A. J. Cronin's "A Vigil in the Night". Casual comfort, both in styling and wool fabrics, defines the smartly tailored sult created by Edward Stevenson for Kay Francis to wear in RKÖ Radio's "In Name Only." Over a yellow cashmere sweater is worn'a collarless box jacket, faintly striped in yellow, white and green over a lighter green, the same shade used in the alightly-flared skirt. Chamois gauntlets, luggage tan pocketbook, and two-toned pumps of lug- gage and light tan, complete the ensemble
Round The Shops
HONGKONG'S PRINCIPAL STORES AND MILLINERY estab- fishments are always ready to serve their patrons.
2
The customer is always right" is a slogan which they never forget and when an inquiry is made or
a suggestion put forward, it is given every consideration in a desire to please and to satisfy.
1
The result is that, with never falling regularity, the shops in the Colony have something new and
WOMEN ARE TO WEAR ONLY attractive to offer their customers.
12 COLOURS, MEN-SIX
After pool suits, pool colours. Women are likely to dress in light clothes "for the duration." This spring and sum- mer they will dress mostly in pastel shades-whether they like it or not.
They must choose their clothes, they will find, from
COSMETICS about 12 shades of the lighter
AND HYGIENE
range. Light fawns, greens, and beiges are expected to be worn most. Men, Too!:
Men too, will find themselves People who would indignantly restricted. Those who usually repudiate any suggestion that they choose a quiet blue or a sober grey
careless about personal were
will have not more than half a that forget cleanliness often
dozen shade ranges to choose from. hygiene should extend to the various articles used in the dally tollet or in making up the tace Dirt is not only distasteful, but dangerous.
pads
are
Few men will be wearing brown," and most will be in blue or grey.
Reason-economy
studs.
In
dye-
There has been a big demand
Powder puffs and among aids to beauty which soon since wars began for khaki, Air become grubby, and can therefore Force blue, and navy blue. also become a source of infection. Unless you are prepared to replace
The dyeing section of the York-
them as soon as signs of sub-shire woollen manufacturing in- ...biness -appear, they should be dustry has therefore to turn
washed at frequent intervals in a bath of soap-hakes and dried quickly in the sun or before a fire,
GOOD SOLUTION
fashion the direction of shades more easily supplied! Situation Better:'.
But the situation is better than One good solution of the problem in the last war, because our dye. industry has developed As to use cottonwool instead of stuffs puffe-remembering that the cot-greatly since then.
There is no need. however, for tonwool should be left open to the air or only lightly wrapped in women to fear that they will al paper." It should be stored in a have to dress alike, Mr. Edward H. rubber bag or glass jar, and the Symonds, managing director of bag.or.jar requires frequent wash-Reville; the Court dressmakers; ing with soap and water. It is just thinks they are too colour-com-
use pincéra scious. well, too, to (cleaned often with alcohol) to
3.9
THE HOME BEAUTIFUL:
The result of an enquiry from a shopper for tapestries met with. prompt attention at LANE, CRAW- FORDS and the new shipment of stencilled and tramed tapestry which this popular establishment has to offer this week will delight those with ideas of a home beauti- ful. A large variety of designs for chair seats, fender stools and fire screens are available with acces- sories. Of special interest to the needlewoman is the wide range of wools.
PLEASING DISPLAY:
Such a varied selection of after- noon dresses and evening gowns ds are on display at MAYO'S, in the Arcade, has seldom been offered to shoppers. The prices as shown on the tags seem to defy competition and the models have been tuned out with a taste and chic to sult the most fastidious." In addition, Mayo's have a charming lot of hats and, in this department, are offer ing to serve their customers even further by Importing any design or turning it out-themselves if pre- terrer ATPENIN SPRING FASHIONS:
F
PREPARING FOR SPRING FASHIONS
British Colour Council's Edicts; Matching Furs
With Hats.
Already we are thinking about Spring fashions and spring colours are to be bright, as an antidote to war bore- dom, with a red sall in the sunset shade, as first favourite. Gloomy shades from black to mauve have lost the top places; they will be low down on the list this spring, writes a Home correspondent.
ARTISTIC BLEND of light and shade. In a portrait of Tyonne, the crooner at the Peninsula Hotel. The work was executed by Studio de Luxe, which is to be opened on Feb."8 at Pedder Building, 4th Floor
ng my also excels in remodelling hats and copies any style to perfection. Pat
The new shades are to be launched shortly by the Bri- tish Colour Council.
In addition to the shade known officially as a Breton red, woman will wear Greys, very important in the spring scheme; pastel tones, including a "delicate green, maize and blue; yellow, a lemonish-green shade; prowns, making a come- back this spring-usually auturan shades.
The only colours with a war-time Influence are actually a year old but remain fashionable. They are Royal Air Force blue and Legion d'Honneur red. No new shades have war names. The war atmis- phere is being avoided as much as possible in fashirin, an official of the Cou cll stated.
WAR CONDITIONS
War conditions have not pre- vented the Council giving its lead on colours to dyers and textile manufacturers all over the world: It works eight months ahead.
Shortly it will send out the first of the colour ranges for next autumn to its members in the fashion trades. We are carrying on even more actively than in peace time, because the influence of Parts fashions is not so strong.
The Council flew a colour range.
The special sale at half price rons of Reme will also be interest- which RIVELLE the Aftade, has ed to hear that she is expecting a to Australia-American, manufac- been offering her patrons has only shipment of millinery and noveltiestures are looking to London for two more days, to run. There are which should take shoppers by guidance on colour fashions. A still a few choice bargains left and storm.
these should soon be snapped- up ART PHOTOGRAPHY:
specially prepared colour range was sent to leading leather, manu- facturers in the United States.
FURS POPULAR
But what should attract customers most this week at this up-to-date
Hongkong is to have a new photo- establishment is the new stocks of
graphic studio on Feb. 5, when the Meantime we are going on our fashions for the spring, which she STUDIO DE LUXE opens its doors drab way and at the present time has just received. Those who are on the fourth floor of Fedder rug with hats to "match"are" contemplating something delight Tm all in favour of cutting
fully fresh and Alluring to wear for Building to the public. Photo-popular
It is with much sadness that pluck the cottonwool from the re-down the multitudinous colours,"
he said. Twelve will be an, ample the annual race meeting at theraphy is an art and Studio de Luxe has certainly brought their ceptacle.
Valley, will find really attractive standard of workmanship to a level lovers of beautiful furs whi learn Toothbrushes are commonly neg-range.
lines in afternoon dresses of silk which evoked admiration from that Revillon Freres, the well Regent Street is and floral silk most charmingly de- those who inspected some examples knowa lected, although their function is
signed.
of their craft in the show windows closing down, hence the bargains of the Grand Dispensary. The which they are advertising Mink REME FOR HATS:
studio displayed three excellent coats are being sold at ridiculously REME for hata! To judge by the examples of photographic art, but cheap prices and are going rapidly stream of callers at Room 214, Asta the most striking of them was then spite of the fact that income Building 2nd noor, Reme is the studio portrait of Yvonns, the tax is to be paid this month. last word where; hats are concern crooner at the Peninsula Hotel, ed. And she does tum them out Executed in delicately tinted
in
Future fashions will not be such an important one. They affected in the least, and "dress de-
succeed should preferably hang freely. In aigners win easily the air, or be put in containers making each of their dresses and which allow free access of air. The costumes different from the next." containers, including those used
for travelling, should be cleaned with alcohol from time to time.'
water with a thorough rinsing should be a general practice.
Always make sure that the con- ALCOHOL TISE Alcohol should likewise be used tainers are completely dry before at least occasionally to clean all closing them; and if the tops have glass containers for commetics cork inlays these should be renew- especially those used, for travelled from time to time so that they ing. Wishing them with soap and may do their job properly,
in style-dark straws so attractive style, the portrait showed an amaz
for the races and several other ing blend of light and shade as the in the first rank of photographers models which bring out that smart reproduction on this page will show and will assuredly merit thể pat- and well-dressed appearance: Remde The Studio de Luze is undoubtedly rouage of the public.
TO MATCH!
Wm. Hollins & Co. Ltd Piyella House, Nottingham, England.
YES! It washes
27". WIDE
For the exhdred "Viyella" which does not shrink when 'washed, never irritates the skin and which keeps" children · always warm enough but never too varin..
Look for the name on the
selvedge.
Piece goods and Knitting woole available only at:- Messrs. Chian Emporium, Kayamally & Co., Mayfair "& Co., Elite Styles, Sindere & Co., Shini Hing Co., Sun Co., Ltd, Tyab & Co., Whiteaway, Laidlaw & Co., Wing On Co.
and in KOWLOON Hari's Silk Store, Nathan Road. Sitlani Silk Btors, Nathan Boad
Vivella
NO! It never shrinks
DARK STRAWS
MADE TO ORDER.
FOR THE RACES.
Reme=
Asia Lile Building, 2nd Floor.
Wats & Hovaltias
Announcing the Opening
Studio de Luxe
Feb. 5th, 1940,
You are cordially invit
Pedder Bldg
NIGHT
WEAR
OA BI
Room 214
Tel. 22748.
give us a trial
Floor