Page
Always Something New!!
Mainces
Protect; your face "with
"helena rubinstein Beauty Preparations.
SPECIAL
HAT
SALE
FROM
$3 - $5
We have a very
selected assortment
of
Evening Dresses, Washable Silks.
and
Linen Suits.
RIVELLE
Tel. 33186.
Before, or After Dinner.
You can go out in the afternoon and stay out to dinner in Gordon's shoes, they're smart for every occasion.
Gordon's Ltd.
HONG KONG'S LADIES' SHOE SPECIALISTS.
Semi-Annual SALE
Start Monday, the 20th
+
- Big Reduction
in
Evening Gowns Afternoon & Day Dresses Shoes, Hats and Bags.
Ladies Salon
Lane, Crawford, Ltd.
HONG KONG DAILY PRESS, FRIDAY, JULY
Fashion
10, 1936.
→PREVIEW
LONDON FASHIONS
Cool Frocks Far The Summer
For hot weather there are many
cool silks and cottons. A heavy
net is used for a little street dress with pleated skirt and short duff sleeves, worn over a taffetas alip. It is finished with a double collar and dabot of inely pleated net. This net looks well in plain black and navy, and there are also small check and plaid designs in black," brown, or navy with white. Net with a design of large coloured flowers on a light background makes widely swirling evening dresses worn over slim fitting taf¬ fetas or satin slips. A blilowy dress of pale blue tulle over a taf- tetas slip of a darker shade has an off-the-shoulder decolletage, finished with flower garlands' in blue and cyclamen shades."
TULLE AND FINE LACE
Tulle and fine lace make parti- cularly effective evening dresses for summer, when they are cut on very full flowing lines, some with suffed and puffed sleeves, others with the narrowest of shoulder straps. Filmy chiñon is now used
A two In
contrasting colours.
A full length dinner dress cut on severely tailored lines looks well in this material, and a cocktail dress of grey. lace has phpings, bouton- nlere, and belt of navy taДetas.
PIQUE
Pique may be white or coloured; the newest has a matelasse design and is good for evening tw-pieces; the dresses are cut on simple lines with short separate jackets. For the daytime printed pique in con ventional and flower design 15 & neat material for tunics worn over slim dark skirts. Tunics are also made"of organdie, broderie glaise, and cotton lace. Primea linens and cottons in two-tone large designs and smail multi-col- oured flower patterns take sin- ple evening frocks. They have
an-
closely fitting bodices and flared skirts, the hemi Anished with a petticoat flounce of plain colour to tone. A white linen dress printed with large blue flowers has nar- Tow corded shoulder straps and a corsage bouquet of white'pique fto- wers: It is worn with a short Deplum jacket of white linen.
15
ROUND THE SHOPS
LANE CRAWFORD'S
The Ladies Department are pre- parths for their semi-annual sale, which starts on Monday the 20th and from all accounts, lots of lovely dresses are included in this sale. Very big reductions on 'all evening and cocktail gowns day dresses, suits, hats, shots, bags and numerous other goods, not forgetting the kiddies department as well will be in forte.
RIVELLE
Have some very attractive,new washable silk dresses on show this week, simple but smart and ex- tremely reasonable. Also received in the last shipment are a num- ber of evening dresses in organzas, silks and nets in all sizes.
יו
MAYOS
Ace showing a new consignment of summer dresses, in cottoos for morning and heavy nets for more
dressy two piece styles.
occasiers. These
GORDON
are
in
The Ladies Shoe specialist shop are showing new and attractive models both for day and even- ing wear.
COIFFURE GOES STILL HIGHER
GLASS COXCOMBS COME INTO PLAY
The colture is changing. The day of the mat sleek style is over. For evening, at any rate, hair- dressing now follows the upward movement that has swept through fashion..
Dignity has returned to hair dressing with the return of more elaborate evening modes. The colure is more 'decorative in or- der to be in keeping with the "grande toilette." Elaborate ways of arranging the hair have to be done with great skill or they soon look top-heavy and lose their ele- gance. Study of line is even more Important than novelty of treat- ment.
MA
Fashion in coiffure alters with the same rapidity as millinery, but classic beauty of line must be secured, so that, although the mo dern debutante 'has revived the vogue of curls, they are arranged with a sculptured severity:--
Li
Never have coiffures been more attractive at the opera. These in- teresting Antoine styles are design=" ea to complete the "grande toilette," and yet retain the clear- cut lige.
Undoubtedly the colture is ris- ing. For gala nights both in London and in Paris extra stands and twisted bows composed of lacquer-
ed hair make a becoming and de- corative style. The new high move- "ment may be stressed by the ban- deau and eide back curls and loops, all of lacquered hair.
A return to a Victorian style shows bands that loop up the curls: rolls сап either be of Jacquered half, or vel-,
SATIN HANDBAGS vet, to carry out the colour of the
ARE SMART
cherry chiffon dress with deep pointed opening at the back and pur sleeves has a complete over- dress of violet. The skirt is cut with a long flowing train, the cerles showing underdresa
with the wearer's movements. A cost of
Quilted satin handbags have a byacinth-blue chiffon has vida
sufficiently tailored look to go to sleeves and opens at the waistline luncheon parties as well as to the to show a simple dress of pink » theatre. chiffon with rounded baby bodice. An effective colour contrast 18 given by a malze" chiron dress worn with a bowing wine-coloured cape. Floating panels and scarves often make a contrast. "
Fouth-shaped, they are finished with pleated satin edges above the clasp: you get them in ivory and in pastel colours, including a very lovely parma violet shade.
Pouched bags are still favourites for the evening. Beads and petit- point are still seen, but many new bags are quite plain, relying on beautiful fabric and elaborate clasps for decoration.
The use of two materials printed in the same design and colour should give much scope for ori- ginal treatment both of day and evening dresses. Black and white looks crisp and fresh in mar- quisette or chiffon trimmed with white lace ar broderie anglaise. Organdle in spotted and sprig de-. signs and in broderie anglaise tai- lors well for costées and redingotes over plain dark foundations. A dress of navy blue organza is trim- med with a broad band of white mirror and scarlet-stoppered bot broderie anglaise- from neck to tle for, perfume,
hem, 'the same material forming"
A flat leather case, square and quite small but with room for tollet necessities, is a useful type of bag to take to a polo match or other sports function,
Particularly smart in beige calf bound with chromium, it contains purse, comb, lipstick, powder, large
--Scarf and bag seta, in spotted
the Peter Pan collar and -- turn- materials of varying degrees" of,
back cuffs Heavy cotton lace
boldness; are meant for - wearing
makes suits and tailored dresses with grey flannel suits and plain for street wear in ecru and white, tweeds.
2.
dreas itself.
An easier style is that of a loop or spun g1263 of lacquered hair slipped through the curis. On the left are placed three glass cox- combs.
Mavo's
SNOW BADH
Showing now
New Summer Dresses
Cottons and Nets.
Orders for Hats raken.
You simply must
ATTOO your
Imaginal Instead of conting
your lips, you CAD DOW stain them... tattoo them
with a transparent, ewa. luscious 'color that really stays all day...and that's fully an exciting as the adventurous South Bens from which this idea cama.
Here's how you do it: apply TATTOO Just like erdi. nary lipstick... let it sea moment... then wipe it off. And there are your lips, evenly, gorgeously, lo- vitingly and lastingly redi
At the same time, TAT- TOO ill stually make your lips thrillingly smooth and soft... and will keep them youthfully caressing. Yes, actually! You simply must try it
your lips!
FOUR EXCITING SHADES NEVER SEEN BEFORE
30. 1 ban on väntades younjab wink
*CORLL"
10. 2 la ang sales of dans :
200, in a mediant zbada. A tran, rinko bland solar that will be so mant., JA MUZ
BUG. 4 la of the type that shengnar qanday www.lyrator) Clown, and i bakže je model “TARTEA
Prices Effective Hong Kong:
BIG SKATT
Tattoo Lipstick (Coral, Exotic, Natural, Pastel, Hawaiian)... 83.00 8.40 Tattoo Powder (Flesh Nude, Brunette, Yative) Tatton Rouge (Cora), Exotic, Natural, Pastal, Hawaiian) Tattoo Lip & Cheek (Coral, Exotic, Natarai, Pastel,"
: 83,00 8.40 81.50 8.40
Hawaian)...$1.50 $40
$1.50 $
Tattoo Mascara (Black, Brown, Blue) Tattoo Make Up Kit (Lipstick, Rage Mascara Powder):
Bet for Blandes, Medium, Brunette, Ret Heads, each
Bole Distributora:
81.50
AUW PIT SENG'S TRADING CO., LTD.
HONG KONG, Shazobal, Singapore, Medan, "BiTATIA.
EVENING DRESS NEWS
Some
of the
newest evening dresses have their skirts cut up to the knee at the front and the space filled in with gathered net or tulle.
It would be easy to All in any of
The CENTER
BEAUTY
PHONE 33622
and the SPOTLIGHT OF CHIC
You're right in the
midst of the latest
in fashion and the newest effects when
your work is done by-
the allt skirts warn last season with The Cameo Beauty Salon
tulle in this manner
An ice-blue dress of his descrip- tion is shown here with a belt of copper-beech leaves. The lower edges of the dress and the neck opening are cut and bound" to follow the leaf mutis
The flowered frock has a trebly padded.
1. hem on its full noor-length skirt. This gives a beautiful effect while dancing. The coatee has a Padded fem to the fems of the sleeves and the Tower, edge Real flowers in the frock colourings ‘are y worn in the hair by this lady. The lady in the background wears a wide belt of flowers on her plain heavy crêpe frock
Room 130, Gloucester Bldg.
First Floor.