Page
Always Something New
at
Maizee's
New HATS
In Silks and Felts.
Hand-Bags
In White Pigskin
and Linen
Protect your face
with
Helena Rubinsteins **
Beauty Preparations.
SEMI-SUMMER GLOVES, In White, Brown and Pale Colours. Also a Few in
Nets.
Costume
Jewellery.
RIVELLE
. för
Smart
Attractive and.
and Evening Dresses
Day
Dressy Hats.
New Shipment of Goods
on Display Saturday.
6, Gloucester Arcade.
Tel. 33186.
GORDON'S SHOE SALE
OFFERS AN EXCELLENT OPPORTUNITY TO PURCHASE QUALITY
FOOTWEAR.
AT
BARGAIN PRICES
EVERY PAIR A GENUINE REDUCTION.
Gordon's Ltd.
HONG KONG'S LADIES SHOE SPECIALISTS.
SUMMER
Still Proceeding
LE
new VALUES
on
Hats, Dresses & Shoes
Ladies Department
LANE, ORAWFORD, LTD.
HONG KONG DAILY PRESS, FRIDAY, JULY 26, 1935.
Fashion
PRE-VIEW
Taking Account-Of Colour
Parts.
Colour in women's dress is being influenced now by the Exhibition of Italian Art in the Petit Palais, That it will be more clearly in fluenced in the autumn fashions is preordained.♪
There may, of course, be ex- aggerations under this influence. For the moment, however, the en- trance of colour into the everyday clothes of the city and those pre- pared for the beach' and the coun- try is to be welcomed, since colour discreetly used in the ensemble, is" psychologically healthy
The mediaeval blue is the blue that is sought after-both at its Lrightest and in its delicate faded tenderness. It is used for linen and silk crêpe dresses, it trims hats, black, white, grey and brown. It also trims dresses in those colours.
The dressmaker who is also an artist plays most with the faded blues, as easier to wear, more be coming, than what may be named "a really good blue."
Any colour that is honest-to- goodness what it is at the begin- ning of its manifestation in materi- al should not be chosen for a frock, a hat, a curtain, or anything with which to Ive day out. Such crudeness is rarely supportable by a human being after the age of Innocence. It is as bad as truth without sympathy.
The material in which a colour is bought makes a lot of difference. In linen the colour may be fairly strong, since sun and the wash tub soon refine H... In silk crêpe it is well to choose the softer shades, whereas in satin you can let it be as faded, as deeply, beautifully dark, or as icy as you like.
A. dark and light blue put to- gether should be neither navy nor heavenly. For these it is better to seek for something in between and leaning towards grey,
As a trimming, blue on black has
to be softly bright.
A turquoise blue belt in suède or leather on a white tennis dress has a corresponding scarf, cap, and sweater. On flannel grey the blue should be strong. Blde is also be- ing put with yellow. A blue that is almost navy can trim a coat and skirt or be used for the blouse, hat.. gloves, and shoes.
shoes the past
Blue has also to be looked on as a peacemaker if you remember an Italian, picture in which a woman Rits wearing a dress of Venetian red and a green that a brighter than olive on the other side of the pic- ture is a man with a bright orange robe in full draperies which, but for a soft blue robe in the middle of the composition, would clash nncomfortably with the red and green of the first robes,
Colour is to be one of the strong points of dress in the future, and will mean a good deal during the coming weeks of summer
What will be Parisienne do about.. her beloved black and white? She will make them look like colours by the way she uses them, and she will introduce vivid touches of colour to make them lively.
Already this is being done with red camellias on a black or a white evening dress, or on a trim coat and skirt. A vivid waistcoat blouse or a bright hat are separately quite enough to give a feeling of colour to an ensemble.
Never will the Parisienne utterly desert her black and white dresses,
She has given to her black hats a strong spot of colour in a feather no bigger than a penny, but so bright that it serves Its purpose of making the ensemble look cheer- ful and young..
With coloured beits she has made all dark, pale,, anaemic dresses look gay. With coloured jewels in the evening she does the same also with flowers..... thing, and flowers on the head flowers in front of the bodice, on the should- er, on the skirt.
There are a hundred ways of bringing colour to the front with-.. out rushing into whole dresses which are crudely bright.”
TRANSPARENT SOFTNESS
A high note in Hollywood even- ing fashions is introduced by Mary Boland, the Paramount comedienne who appears in Paramount's "People Will Talk and The Big Broadcast Of 1936."
Mary Boland wears a dinner gown or black tulle with two, deep petailed dounces supplying skirt füllness The same petal treatment is used at the shoul- der line and the throat is covered by one thickness of tulle, giving the popular camisole decolletage
ROUND THE SHOPS
Just a reminder to those that have not been to the Sale at Lane Crawford's that they should really not miss this grand opportunity of getting good value for their money. There are further cuts made, on goods this week, and many won derful bargains going.
MAIZEE'S
There are some delightful/bagy. on display this week in linen and pigskin and also lovely gloves which are just the thing for the in-between season. They are to be had in many shades while there is also a big selection of Summer Felts in the New Saucy Styles.
M
MORE NEW HATS Mayo's are expecting some more new hats by the next American Mall similar to the last shipment of fabric hats that were so popular,
GORDON'S
There are some very good and smart. looking brocade shoes going in the sale for only $1. They are so" useful for the dancing season. and another range of good shoes are the popular "K" footwear, selling for $10 a pair.
SILK DRESSES : Rivelle expects to receive, on Saturday a new shipment of Silk Sults and Dresses. From what I gathered they are very smart and should be most useful for the cooler weather.
WASHABLE DRESSES Eve is offering some wonderful bargains in linen coats in the sale for $4.50. These are most handy especially for' travelling and also washable dresses for $1.95.
"BEAUTY
From Mid-Day To Midnight
Do you ever envy those women whose beauty seems to last from midday to midnight?
Their noses never shine, their stray hairs never stray, their Lipstick is always the right co-
four.
Well it's not half as difficult As you may think-in fact, it's only a matter of starting in the right way..
Most of us will be going out for tae, week-end so a make-up that will be unobtrusive by day-light. but glowing by night-light is the rule,
CAREFUL MAKE-UP Let's pretend you're dressing for a very special day uut!
Spray your hair, with setting lotion, press the waves in with your gers, allp in a few combs here and there to deepen the, waven, roll the curls up either with hair pins or soft curlers, and then tie a net over -the whole of the head)
Now a quick clean up for the skin. First, lots of cleansing cream slionid be massaged . 10 and then wiped away with a tissue. Next remove every trace of grease with a mild astringent. The beginning of your make- up depends on whether you use creamur powder rouge For cream rouge, put a suspicion of cold or any greasy cream on your cheeks urst, and then apply the rouge, Make it look more vivid than you want for the finished
meet.c
Now put liquid powder founda- tion all over the face, not for
ketting the fou
and bring
.1
I look forward to my Daily BOVRIL
Your first appetising cup Bovril gives you`real_invigor- ation: you feel it while you are drinking. When you take
daily Bovell you find that this regular Invigoration is raising the whole tone of your health—giving strength and energy, and, should infection threaten, a more active resistance to disease. Build up your strength with daily Levelli
BOVRIL
THE HOLIDAY OUTFIT
The season for holidays has re- rived and the clothes that we take with us on our pleasure hunt can greatly contribute to our... enjoyment or detract from it. It will be found that the dresses that give the greatest content- ment are those which have been carefully selected with reference to the activities which will all the days and, of course., with due re- gard to the individuality of the wearer, but which while being worn may be forgotten. This pre- dicates their suitability, their comfortable cut. their correct length, and general conformity to style trends. Only in costumes that are very nearly perfect can one relax and be clothes uncon- scious,
An ensemble of washable crepe is a smart summer travelling cos- tume.. In white, a pastel colour, or dark red, it is a suitable go- "away
outfit. The dark scarf gives it formality, which can be further built up by hat and gloves. The jacket and scarf can be removed together with hat and gloves, and there remains an excellent, active-sports frock. For golf, too, it is available. The I- verted pleats in the skirt give freedom of motion and action' pleats in the back of the sleeve
it well down to the base of the throat. See that it goes on really evenlynu blotches!
For a powder rouge make-up you'll find vanishing cream satis- factory. Smooth this on all over the face and let it sink in for a moment Next, put a light dust- ing of powder all over, and please use a swansdown puff, **
Then apply, the dry rouge care- fully, and soften down the edges with a final dusting of powder.
Even if you don't make up your lashes for ordinary days, you might indulge on this ocen ston. Use the little brush that is provided with the mascara, and brush the lashes upwards. The last step in your make
is the lipstick. It is not time to take the net of your
Having put your frock on and done your hair, secure any short. ends with invisible hair @trips.
ess shirtwaist justify every hope of long drives.
· FLOW AND RHYTHM
The afternoon. print of triple sheer, gay with field dowers on one of the new light grounds, has been made into a frock of street length, It is the kind of dress that can go with distinction any.. where-including weddings-from noon till seven o'clock. And where life does not cease to be informal at the dinner hour, it can go on into evening functions. The grace- fully draped bodice is flattering to the head and face and the fas hlonable front fullness in the skirt gives the "Bow and rhythm demanded of drapery this season. The plain-coloured sash and sleeve lining, which repeat a col- our in the print, and the bunch of flowers at the neck, cut from the pattern, are pleasing touches. A fascinating cartwheel hat with triple crown Interprets the simple elegance of the frock...
Since cottons have gone semi- formal, girls will find it wise to include a number of long-skirted ones in their vacation wardrobe. Pleats are high fashion, and the use of them to form the skirt and sleeve ruffles and to delneste a panel on the front of the corsage is an excellent style point, as 15" the black velvet sash ribbon. De- collete dresses of novelty cottons. ther tailored "or" in dressmaker style, will prove the smartest and most comfortable dance dresses for the evenings which this sum- mer has in store.
Play suits are one of the folliest of the season's idioms. A parti- cularly attractive model, styled, for tenn's, badminton, and lawn cricket is fashioned or white pique. The shorts are as full as a skir and reach to the knees, and the top, although cut so as to give the utmost freedon to the athletic arm, is nevertheless attractively allored and looks very neat with Its square neckline, buttoned shoulders, and convenient patch pocket. A suit or two" of this type is essential for every girl who likes out-of-doors and wants to be ready for whatever comes along in the way of sporta · and. fun.
CHINTZ IN THE HOME.
Following, spring-cleaning acti- vities in the Mae West Hollywood residence, the star of Para- mount's "Goin' To Town,, has re- decorated all the interior of her home with in starting array of all the latest colourful designs to be found in this year's novel material