THE HONG KONG DAILY PRESS, FRIDAY, JULY 27th, 1928.

Elizabeth Arden declares: "Make-up is merely a deception " .

*You would not wont imitation pearls if you could have the originals. Why then accept an artificial complexion when you may have a genuinely lovely one!"

Elizabeth Arden's scientifically pars Preparations make it posible for every woman to have a naturally due clear stin, which no cormatie ca duplicate.

For Charing there a Venetian Cleansing Cream which meltsisto the pores and dislodges avery tiny particle of foreign matter.

For Smoothing and Rading there is the delicacy of Venetian Valva Cream or Orange Skin Food, for nourishing, if you require more determined treatment.

For Tosing and Bracing there is Ardens Skin Tonic with its invigorating Laudency, or Venetian Special Astringent, for neglected cases.

ELIZABETH ARDEN'S

PREPARATIONS

Are Stocked at A. S. WATSON & Co., Ltd.

Tel. C. 16.

PAMELA

SUMMER SALE July 18th-August 31st.

Evening and Afternoon Dresses

from $49.00

Voile Dresses $10.50 and $15,00

Hats at half price

Pinets Shoes $10.00 per pair

Gloves $2.00 per pair Artificial Flowers $1.00 each

Day and Evening Bags Reduced 25%

All stock must be cleared regardless of cost to make room for our Autumn shipments.

CLOSING SALE

EVERYTHING at

33% off

THE SIGN

OF THE

Marked Prices.

LANTERN

York Building,

Chater Road,

Tel. C. 4864.

THE PIONEER SILK

STORE

Great Stocktaking Sale

Bishop Coats and Negligees

for Summer Evenings.

New Crepes.

Silver and Gold Obi Silk.

A JOY FOR EVER.

A LAST OPPORTUNITY FOR BARGAINS.

The Pioneer Silk Store sale ends early next week If you have already taken advantage of it it

will pay you to go in again because

arrived, and still further reductions

are offered on the old stock.

FOUR HUNDRED BIRDS.

ORIENTAL EMBROIDERY AT. LOW PRICES.

Poboomull's sale will be con

tinued, I believe, for another week,

The

WOMAN'S PAGE

MILLINERY HINTS.

SMART HATS MADE FROM UNTRIMMED SHAPES.

The picture on this page gives a number of ideas for hat trimming,

and if you are all clever with your Since the business will shortly be needle it should not be hard with a number of new silks have just removing to other premises the f these hints to give a new lease of stock is being offered at amazingly life to an old hat. But if you are low prices in order to make a clear thinking of doing so, remember that a small sum spent on having the sweep before the change. Like many

established business houses shape cleaned and reblocked if Pohcomull's have a larger stock of necessary will be well worth while.. high priced goods than they wish

a thin satin. nad

Bishop Coats. Among the new goods are this printed silk coats for summer wear. They are made of crepe de chine lined with are very much lighter than the to carry on with them, and many:

of these, especially kimono, em usual Haori or Persian coat, having broidered bedspreads, etc.,

are been specially designed for evening, being offered at far less than cost use during the hot weather. The

during the sale. outside is printed with a pagoda and flower design in different colourings and patterns while the lining is dyed to shade through

1,000 Kimano.

I was told that they have over a thousand kimono, some of them are

TRIMMINGS FOR MODEL HATS.

If you want to trim your own hats here are some ways of doing it, which are easy nd embody the newest millinery ideas.

You will also find, especially now that there are sales on, that un- trimmed or semi-trimmed hats can. got at bargain prices which with the expenditure of a little time and ingenuity can be made really smart in one of the ways suggested here. But don't spoil your work for the sake of an extra 50 cents, get good ribbon, flowers, lace or whatever it may be for your trimmings, and give careful thought to placing them just right.

In The Pictura." Honey-gold and amber picot- edged ribbon are arranged prettily but not intricately on 2 Bankok straw in "natural" colour.

After fitting a soft mignonette- green felt to the head with pin-tucks a band of calfskin is passed round the crown and through a silver catch.

Appliqué Flowers. Appliqued flowers. cut from chiffon or aretoane form a trimming much liked at the moment for a amart Ascot hat or rush thapé

for garden or seaside wear, as the case may be. To go with one Ascot madel a Baku straw had flowers hand-painted on the crown and brim

to correspond with those on a print- ed chiffon scarf and frock, which formed the other part of the toilette.

Checked taffetas-cut on the cross could look charming "swathed round a hat for holiday service. If you are skilled with the needle, underlining the brim Ֆ. Ֆ shown would be a great advantage to the model..

Selling In Thousands. Kerchief and hat warf to match are selling in their thousands in London in readi→ ness for holiday wear. Silk with + back-ground of powder blue spotted in mauve and fuchsia gives a good account of itself on a light- weight felt of blue a few tones lighter than the powder shade. · A fine, shiny black straw picture model has motifs of coarse écru lace

(rown. The home milliner will ant into the brim and up on to the.

probably find the insetting beyond her powers, but it is comforting

three colours. The destinctive fea- examples of what is richest and ture of these Aninuc or Bishop most lovely in Oriental needle coats, is that the lining shows faint craft, others are plainer, but it is ly through the outside, the effect the most valuable which are pro- to know that to sew on the motifs being particularly attractive where portionately the most reduced. I will make the hat almost as fashion- the latter is black, giving a peculiar myself was very lucky in securing able. The style of appliquéd motile| ahot appearance.

Negligéo Pyjazzaa.

amandarin coat of heavy navy and inset motifs is also seen a good satin lavishly embroidered for only deal on felts usually in pastel Very fascinating too are the $10, and I was very much tempted

shades. latest pyjama negligée suits which by a kimono of similar material, consist of three picces, trousers, but red, which had chrysanthemums sleeveless jumper" and patterned in untarnishable gold thread worked SUMMER LUNCHEON DISH, sleeved coat. Such auit can be on it. used for a variety of purposes, you can if you like sleep in the legs and jumper and use the coat as dressing jacket; wear all three gar- ments as negligée, or use the jacket as an evening cost.

*

Wonderful Bedspreads,

Joint & fowl, and simmer, with Four Hundred Bird" bedspreads, tender, and when cold arrange Most of you are familiar with the vegetables. Drain the pieces when I did not see any with as many round a large flat dish. Make a birds as that but I saw some really thick cream sauce, with some of the lovely ones finely embroidered on satin for $45, 860 and 8100. Unless liquor and the diced vegetables, beliere that they can be worked in borders of cald ham and sliced bard you have seen them you will not and pour over the chicken. Arrange: 3ne stitch on good quality satin but boiled eggs round the edge, and fil de chine except for a printed band it is so, and if you have a present the centre with shredded lettuce.

Let me describe one. The colour is viena rose, trousers plain crêpe

to spend or one to give, you should

at the foot. The vest like jumper is make a point of examining those also plain crêpe with the back made bedspreads and kimono before decid-

of silk to add strength. The gaily ing on your purchase.

printed jacket of three quarter length is crêpe with georgette sleeves.

New Materials,

Among the new materials I saw yesterday are pearl crepe, in very lovely egg shell blue and beiges, and a new heavy radium crêpe also

in a good range of colours with two new greens among them.

(Continued on nez! Column).

4་

HAIR WAVING. MR

BETEN (Trained

If you are a lover of beautiful in PARIS, the only things now is your opportunity to silk which is designed for the ob's Waver in Hong Kong) Guar buy some of the wonderfully rich qualified Permanent Hair of wealthy Japanese ladies. The antees the Best Results and per colours and designs of Most Natural Looking Wave", panels, but if your purse is not long Large or Small, Flat or Fluffy enough for that a cushion cover as desired-2, PRATT'S BUILD

these silks make wonderful will

BOVRIL

In critical moments you can rely on Bovril.

It is a most valuable aid in the prevention of illness. It ensures nourishment and in- creases vitality.

Bovril sustains in

critical moments!

The Grand Clearance

է

Sale

POHOOMULL BROTHERS,

Embroidered Bedspreads and

Oriental Garments

at much less than cost.

In order to reduce our stock all prices have been marked down regardless of cost.

Do not miss this unexpected opportunity,

WHITEAWAY'S

OF

A SMART SHOWING

"LADIES STRAW HATS

FROM

$5.00

UPWARDS

FROM

$5.00

UPWARDS

IF YOU WISH TO SEE “STRAWS” OF EXCLUSIVE DESIGNS, WE ASK YOU TO PAY US A VISIT, AND LET US SHOW YOU WHAT YOU CAN PURCHASE FOR THE AMOUNT YOU WISH TO SPEND

JUST ARRIVED PER 8.S. CAMBRIDGESHIRE.

LADIES OUTFITTING DEPARTMENT,

which can be managed from quite ING. For Appointment Phone WHITEAWAY, LAIDLAW & CO., LTD.

A small piece will be a thing, K. 945,

beauty and a joy for ever,

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