The first AUTOMATIC pocket watch
ETERNA•MATIC
"GOLFER
Unbreakable piqni-glass bech;
FIRST WATCH TO WIND ITSELF ON A BALL-BEARING
Solistprti: ED. A.KELLER & CO.LTD.
OVERSEAS
BANDSPREAD
RECEIVERS
G.E.C
RIDAD
O
Seven or nine valve receivers of exceptional quality and sound engineering workmanship.
THE GENERAL ELECTRIC CO, LTD. OF ENGLAND
Represented by
THE BRITISH GENERAL ELECTRICICOENTDY
迎
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A LITTLE CAMPBELL'S
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原告
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For the finest in butchery, catering, cold storage, dairy produce, fruit and vegetables, ice cream, provisions, restaurants and soda Fountains.
THE DAIRY FARM ICH & COLD
THE CHINA MAIL, SATURDAY, FEBRUARY 28, 1953.
PRACTICAL HOMECRAFT
The BIG FIGHT for her HANDS
DRUSILLA BEYFUS
reporting
THEY'RE after her hands.
They
want to catch them where the camera has the second before a wonin staris into her household business.
To the people who make the pro- ducts thai protest a woman's hands it is the million-pound moment.
on
Will she put
her household gloves? Will she rub on creams?
This bread-and-butter decision de- termines where a load of gold will lie. "There's million-pound busi- ness in it for us if she acquires the creams habit," said the leading manu- facturer in the field.
But the birth of a new ides can mean the end of an old one.
CREAM:
versus GLOVES
The girl wears one of the new brighter-mornings housecoats. made in pink and white striped cotton. The collar and cuffs are in the raspberry pink shade of the stripe. Full skirted,
long sleeved.
mercial fortunes are rooted in
"She won't have enough
to buy gloves and habits, money creams," said a buyer of a firm with shops all over the country.
The cream people are mak-
on the market. ing a pounce
way but they splashed about the
over the country.
The battle will centre' round the enemies' weaknesses,
"The Say the glove people: barrier creams will have their
Their products have been work cut out to dislodge us. They about for some ume in a small Gloves are less trouble.
and quick off. FOOD will be are quick on
stores all Most women (here it comes, cream-makers) are too busy when they start work to find B tube und
sticky rub With gloves on, creams. woman can use hotter water, the doesn't use a towel to dry her dirty hands afterwards she doesn't catch her fingers on sharp edges. I'd put my money on gloves every time."
tubes A million extra
-of cream will land on the market one-half the number of gloves sold in a whole year.
☆
#
Displays will be on show in
Say the cream people: "There the stores. Films are being won't be any need for gloves, shown to women's clubs. Parties The creams will give the house- of housewives will be indoctri- wife's hands all the protection nated with the cream-wearing they need. They keep her idea In the manufacturer's hands soft. free, and flexible London factory. We believe (here it comes, glove-makers), in dramatising the truth," said and she
won't let the glasses the man very suitably in charge slip through slippery rubbered of the sales campaign. They hands into the sink." intend to dramatise it for Alve
years until buying a cream and Who will catch the house- not a pair of gloves becomes wife's eye-and grasp her hul one of the nation's habits. Com-_for_keeps?_
WHAT THEY SAY WON'T SELL, BUT-
Give Glassware Good Care New Fashion
By ELEANOR ROSS
Quality in glassware depends bottom of basin or sink.
Don't
on shape, clarity and decoration. plunge classes that have can- It's a good idea when chopping tained ice or very cold drinks to use a dark background, such into hot water, but let them as a black purse or sleeve, to warm up a bit before their judge the clarity of the glass- cleansing bath. ware. And it's a good idea, too, when you have sifted down to one or two designs, to move the ones in which you are in terested away from the dis- play, so that you can visualise how they will look on a table.
Footprints
By GRACE THORNCLIFFE
SHOES this season are better than ever with many models
This
If only armonia or a deter-ready to do duty either with gent is used in the wash water, suits or dressier clothes. then you can air-dry glasses, versatile strap pump is of black rims down. But glasses washed suede with the two straps and back trim of dark” beige bo towel-dried the in soap must
keidsein. The Spanish influence with a lintless cloth.
is discernible in a tango slipper lukewarm water for of red calf with heel and lacings that bove
black patent leather. For contained of Softened
town, soda, roughing it with
and for more durable
a well- be, But, of course, reasonable lukewarm water removes stub-general country-wear,
handled oxford is always right. handling and care is necessary born stains.
New processes have succeed-
Upc
ed
in making glassware far glasses
than it used to milk.
TIMS is the dress that mashed an illusion.. Ninety percent of the big dress manufacturers in this country would not prus duce it for the mass market. "No!
for our class of trade, dear," they will tell you.
decree that the mass trade pre- fer straight button-throughs.
The dress costa 098, in London shops-ten shillings more than the manufacturer's usual, ine of trade;
And if the miles rules mean anything at all, it is that the big trade won't pay extra for eleanor.
This is the frock that was put on the rails of a London stare at 4.30 one afternoon recently. In one hour 70 had been sold.
Teen-Agers
Dating Problems
By GARRY CLEVELAND
1 MYERS, Ph.D.
M
The rest of the quota-3,000 MATOST "mothers have models-was sold in A week, the last dresses were bought
yesterday".
Children of the
THE
lean lands
some concern about protecting their daughters, especially in the early teens, against the dangers of un- due liberties which boys might attempt to take.
few. that Bo
HE overseas visitors that no Why is it
one made a fug about left parenta bother about en- Britain the other day.
They arrived skinny, scared, Rendering wholesome atti- and shivering. They left, round, tudes in their song toward chirpy, and
and dressed in solid girls?
British jerseys and tartans and
good school shoes,
Many mother of daughters,
They are the children of the 15 to 10, are thinking of ways to for keep their daughters from being lean landa sent, over
10%
taste of milk and honey. They alone with boys for long periods. slayed as the guests of British They should also try to help their Lamilies for six months. The daughters forge a moral amour average cost per head was £4 for themselves. I don't mean these youths should not have Rather, most often couldn't recognize social protection.
daughters, especially as they the children when they left this country, they looked so well," enter adolescence, are not pro- tected as much as they should said the man whose job it is to be. Not having been controlled bring the children to Britain. in cariler years as to their hours He is Mr John Barclay, head out, they naturally are less of the International Help for amenable to any control at: 14 Whildren.
or 15.
in a
"It never seemed to matter that the Greek children could Wholesome Conditions. not speak, a word the British ones. They seemed to get along boys. Instead of trying to keep Normally, girls swant to be with mutual tongue.
them from boys, their parents "Nearly all our
offers of help
should encourage. reasonably, from working-class people found on the whole prefer such association under wholesome conditions. Having welccred it. Our children nood affection,
boys and mumerous children. food, warm clothes, and other girls, to come to their homes children to play with, and in informally during the years when middle-class homes they have a the children were younger, wise more rigid pattern of life that parents try to make it easy for the children flnd harder to at the teen-age daughter and her Into, Into
boy friend to come into the houre "Of course, when they get rather than to sit in a car by the back to Greece the children will house or roadside. It's normal want to grow thin and shabby again for young people to
parental but the great thing is that they escape
supervision. got a boost in Britain just when Even in the smallest home, this, can be managed to everyone's they needed it."
satisfaction. Wise parents don't need to sit right in the presence of these couples. They should, of course, be home-but not neces- sarily in the same room with the theeyoung folks.
The sights of the town TONICS ON THE TOWN;
to anyone who was in London In the right place last week.
Parents' Manners
It breaks all the sacred sales rules. The dress has aloping shoulders. The rules say that for the big trade shoulders must be BO ULTRA
It is made from a new material for winter wear, a jersey tweed, family stretching out in the sun
I'm always puzzled to know shown in Paris last year. The beside a bright blue swimming
how to answer the mother who Sales Rules say that no new pool, and one of them strolling writes about a teen-age daughter the off to take a dip-part of a movie who is getting out of hand, She's fashion is acceptable to British until it is two years old. to boost summer holidays in staying out all hours of the night, has elim, three-quarter Britain, on show to the passing contriving in all sorts of ways to
Oxford Street. length sleeves. The rules say that
go out with some boy, often The sight of the taxlinan clandestinely, sleeves must be short or long.
outwitting hailed in a one-way street by a parents repeatedly. woman who wanted to go in the cier direction the taxi-spec right round the block to meet her without flicking his mieler up.
The sight of a Pleadilly shop Then, there is a great art in window full of winter white making the youth feel comfort- roses, with tissue thin pelais able as he comes into the house call for daughter. Parents and pale green leaves, growing in small pots.....
should exhibit good manners, The sight of a bronzed English should make him feel welcome.
It has a flat line in the front of the skirt and fulness over the hips. The rules decree that lines suited for flat tummies do not
her
Usually,-this-mother-has- resorted solely to commanding and rebuking and punishing her daughter in some way. Often- The sight of a chic American there are word-battles between the the mother or both parents and over here to see woman
the daughter, and long-continued
As strained relations. London dresa collections, wear-
ปี rule, ing the kind of mink you never
the daughter wins Ала the we now on the English. It was parents spend sleepless nights of
It has a petersham band inside to pull the wearer's the skirt waistline in. The rules decree that money spent on nipped-in middles is money wasted.
a new idea about the It has buttoning, the buttons placed magnificent and NEW..,, in a triangular line. The rules
-(London Express Service)
Acorn
may learn to be
a very special mink
WOTTY
Understanding Attitudo
Once the daughter begins to deceive and outwit her parents. they can have relatively little hope of winning her over to their wishes through forceful, mea- sures Their biggest advantage would be in putting a stop to arguments, scolding and angry. attitudes.
nume of a sleeve, and pulls at his pull-aude
mink on
Oven, a
{
CORN is the young female farm at Crawley Ridge, Cor- The rest of the 80.mink on berley. Her owner, Mr Peter the farm would tear his hands Shepherd, believes she may to ploces, kt
Instead, they'd be wise to cul- tivate a friendly, understanding attitude. Once this is accom- plished, the stage is set. They'll then be able to sit down and talk matters.over with the daughter. to keep that nice set of stem- To remove me deposits, use This one is of soft brown with
soon be a rarity among mink- Mr Shepherd, formerly
There's more hope of winning a built-in wedge heel. Tan
trainer and rider, her over to their alde when the rucehorse ware. tumblers от appetizer tea leaves soaked in vinegar.
a completely tomed creature. calt is used for the lacing and These cups intact.
1lme deposits have
started ink-farming in 1951. talk is a friendly discussion pesky way of settling on the piping.
Twenty Ave year-old Mr His wife helps. The idea rather than a heated battle, Glasses should be carefully boitam of water bottles and
Shepherd has been very patient keeping mink came to him If parents would just try to washed in hot, not bolling pitchers. Just place tea leaves
with Acorn, only 14in. from when he was in hospital. He remember their own youthful water, and a rubber mat or on the bottom and cover with
bead to tall-tip. She now wanted, tie says, an outdoor days, they'd be better equipped towel should be placed in the vinegar,
gently tugs at his coat, play life, where he could "be his to understand the tempestuous fully buries, her head up his own bosa,”
teen-agu years of their children.
The Dairy Farm
of
SIXTY CHOCOLATE DELIGHTS
HERE
420
some more By ALICE DENHOFF.
warmer-uppers for the once-a-
year bakers, recipes that should
For
salt and cinnamon and 1⁄2 tsp. nutmeg or mace. Add c. shortening, 2/3 c. molasses, and
kit well, too, with good cooks unsweetened chocolate and tbsp. 2 eggs, mixing until all four is who like essy-to-do recipes. water in top of double boller. dampened. Beat one minute by the first, here's how to Cook over rapidly boiling water, hand or mixer. Add 4 c. make about 60 Chocolato alirring constantly until mixture milk, then beat 2 minutes more. Delights.
no longer runs, from spoon-Pour batter into. - Iwo well-. about 5 to. 8. minutes. Remove" greased, and lightly floured Melt one c. (6 oz.) semi-sweet from heat. Stir in tsp. vaullin 8-inch equare pans, or into smail chocolate pieces in double boiler extract, and blend. In 1% e. cup cake pans, Bake at 375°F. top over hot water. Remove quick-cooking
and 1⁄2 c. for 25 minutes. Turn; cakes on from beat. Sür in. 1-1/3 c. ralains. Let stand 15 minuter. wire rack ta' cool.. (15-oz: tin) sweetened condens- Drop by teaspoonfuls bnto
with confectioners' sugar
ed milk, thay, orange find and greased baking sheet. Bake in Ico dash of salt. Blend in 144 e moderately hot even (350°F) Icing or seven-minuto frosting. roarsely crushed", com... fakes. until firm and bottorns are Cut each square coke inte g Drop by. teaspoonfuls, about-ong. lightly browned about 10-squares (To cut the cake into inch apart, on well-greased minutes. Remove quickly from clean squares, use a very sharp kulfo, and dip in hot water much time you havo eut through, tho cake.)Decorate cakos or with of citron
cookie sheet, and shapo into baking sheet.net mounds with back of spoon. Belo at 850*2*, until fem
[about. 12-16' minutes. Remove
from pan at once, and cool.
for some delicious spiced enke To make vANING, NON
Guest Specials is our name and candled cherries,
or,
Fudge : Oatmeal Cookies, the squares, BLOCKINGH Indeed any simple cookie, tasto recipe for about 30 (14-inch). To make about 37 goodles," oven better, reift a generous coolfes, como next.
sift together 2% . sifted cake shaking of poppy seed Place 11/8 c. zweetened con- flour, sugar, føy, baking caraway seed over each cookie. "densed milk," 1-(1-02,) squares powder, 1 isp. zoda, isp, each before it goes into the oven.
For
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