THE CHINA „MAIL, WEDNESDAY, OCTOBER 26, 1949.
Woman Today
Paris Unwraps More Secrets
Notes by IRIS ASHLEY *. Sketche
by FRANCIS MARSHALL
For "LAST HOUR” women's wear masterpieces,
pays to visit MODE ELITE
22. Queen's Road, C., Hong Kong.
Telephone: 24052
Hats by
Aage Thaarup
Gloves
by
in all shades and styles Fownes of England
Evening bags - hand made
Mme Crystal of London
by
PAQUERETTE LTD.
Gloucester. Building...
TARTAN SASHES
for
St. ANDREWS BALL
SASHES OF THESE CLANS
WILL BE HERE IN TIME
ANDERSON
BUCHANAN
CAMERON
FRASER
GORDON
MACDONALD
MCGREGOR
ROBERTSON
STEWART
RESERVATIONS ARE
NOW BEING MADE AT.
MACKINTOSH'S
ALEXANDRA BUILDING,
DES VOEUX ROAD.
Reelon
puts
the
new
look into
its new
UP FASHION
Sole Agents:
CHINESE AMERICAN TRADING SERVICE
90 Jervois St.
After viewing the autumn col- lections in Paris we came away saying "Well, now we've seen wverything.” and meant it: ex-
ecially in reference fresses, where it seems that any- hing goes. For example, the three styles on the left of the above sketches.
ما
evening
Gathered Panels, Flares, Bunched Drapery Seen In New Skirts
Most women will breathe a sigh) regular, nothing balancet.
and launches
off-white 2 grayish, The two day dresses, though, of relief when they read that the hardly a line of bodice or skirt which she terms winter-white.
One of the most popular mate recent showing of autumn and goes unbroker.. are typically new season, with winter fashions in Paris has re-
rials for informal sportscoats and what is called "kite-shaped" vealed no drastic changes of sil-
ง
Fold-over bodices jut.out in short wraps is a black and white outline, achieved by clever drap-houette, but if they take this to points over one shoulder, coat-diamond-check blanket-cloth, used cut in winged by Robert Piguet, Balenciaga and ng on slender skirt The models mean that Parisian designers have collars are often
most of the leading houses. introduced no lesser changes they sketched are, from left to right: will be wrong.
•
*
་
AGAIN AIR-DELIVERED BY PAA AND CHĄC.....
A marvelous new collection of magnificent for armerits, wollen broadcloth topperi, coats .convertible or trimmed with luxurious fur collar, elaborately designed bridal gowns and ensembles, last hour originals for formals, afterhoon frocks, distinctive suit-dremes, sheer suede toppers, and coats, rich dressy, shoes and handbags of ultra-distinction. It's 100% truth that Mode Elite “ACTUALLY features a most diversified new collection of finer women wear -from millinery to footwCRE all better clothes, better shoes, and
etter purses are guaranteed “AIR-DELIVERED 43 hours direct from. op New York City houses discriminately selected by Mode- Elite's for tyle experts so that Mode Elite may serve your requirements -wearing the same up-to-date clothes as those modern Newyorkers at the same time. You need no longer wear something "thất b "TWO -MONTHS" behind the season, nbr it be necessary for you to take much trouble as to copy a dress or a coat or a sult from a picture which could never."TELL” the correct lines By a well-conceivad plan, Mode Elite sells all AIR-DELIVERED LINES OF THIS SEASON'S MAUTE COUTURE as if they were delivered by or dinary ocean way ・・・ quick turnover enables Mode Elite walikny -zir-delivered lines as cheaply as the ocaan-delivered lines. To prove
Mode: Elite's efficiency, firtt visit all other good stores in town, and. then drop in at Mode Elite with a few copies of air-delivered. latest fashion journals, you'll find "ONLY" at Mode Elite the "VERY IDEAL HAT, SUIT, COAT, TOPPER, DRESS, FOOTWEAR and PURSE you're dreaming to "GET" for glorifying yourself being featured in such wide brilliant variety that really makes your shop- ping at More Elite WORTH" your time. If you get whole autumn wardrobe from Mode Elite, kindly contact our Amy or Cella for "WHOLESALE" prices.
A DAZZLING WORLD OF FINER FOUNDATIONS.... Theusands of short-sighted stout women have tried "CHEAP- PRICE-TAG" foundations the result is as sadly disap- pointing as in wearing cheap nylons. Years of profound study in womenwear, Mode Elite finds that it is "ECONOMICAL" for a stout figure to waar auch expensive foundations “BERRY- GO-ROUND, "TRU
BALANCE", "DIEN JOLIE "DIANA”. "FLEXEE", ETC which for years have been exclusively featured by Mode Elite. Ask your friend who is a "MERRY-GO-ROUND" upliting bra, "BIEN JOLIE" or "FLEXEE" girdie the answer is 99% PERFECT SATISFACTION.
with "MERRY GO ROUND" bra it stays on you perfectly at all Umes--you need not face such an embarrassing moment as your bra suddenly pses out of place. A "BIEN JOLIE” girdle can slenderize a stout figure for months and months, while a so-called popular priced Girdle
loses
after a few washings—that is why lastex power Mode Elite finds the better foundations though expensive at first rest wear longer and give "MORE SATISFACTORY REDUCING SERVICE" which precisely serves a stout figure and is what a good foundation should be. Mode Elite boldly tells the truth, carefully senceafed by merchant sharica
you dance
By JANE BARRY son, but as a trimming rather than A DAZZLING WORLD OF BARGAIN LINÉS..........
the other be
JEAN DESSES: A taffeta You can continue to wear, last slaid bodice with Bouffant net | season's frock without appearing kirt, Desses calls it "Ecossais." | dated, which is a relief, but if you (The French think "anything plaid are out to buy anything new, there
are points you must watch for. movements-one side short the is a tartan!)
Expect tighter and shorter other long. One side of a collar skirts, usally anywhere. from
may stand up, 14% to 15 inches from the smoothed down upon the shoul-
round, sloping shoulders again der and natural waistlines, marked by a slight drop at the back.
Bloused bodices, blousing over rhinestone necklace. (The side portant. Soft feminity-expresses
the belt at the bark are all the drapery turns 1920 into 1949). itset here, and in the gathered panels, flares, "and bunched green drapery which lends interest to the
CHRISTIAN DIOR: A shor. drees in pink velvet, with silver lame inserted at the front of the bodice.
with Word
heavy #
Furs are used freely this sea-
for warmth. This season's wool
SUPERB MANFIELD, SHOES—İdeal for rough wear at $35 up.. materials are thick enough and
Over 500 patr divers feather footwear American designed and made warm enough to take care of that. { v
—all “WARRANTED" wearable are reduced at $25 and $30 'one patr All-fur linings are often put
-some even
at $15 and $20-all sizes and colours. A good number inside velvet afternoon coats, they of gay cotton and linen frocks and suits-ideal for tropical wear appear again in some of the short are obtainable at 30 to 50% discounts some slightly shopsoiled a boxy jackets which match Moly- $15 each one wash will remove all dirty marks- A good number of fine lasixx swimming suits only at $25 and $30 each all superb. neux's simple street frocks.
products by “COLE, CATALINA „CALTEX, ROSE MARIE” des Skirts are dimly moulded down
Fur trimmings, in this order of obtainable at 30% discount. Blouses, skirts, playsuits are at record Lone side and draped upon the
reductions: Some English and American woollen overcoats and leather handbagɛ are other Jeanne Lefaurie and Jean popularity, are: Mink (for the and
PRICED LOWER than the samething "made Scarf collars, also
mink bunches of Desses both show gaping funnel talls worn for tassel-trimming), domestically. All the goods offered are the well-kept summer and
only, while
for thrifty pockets on one hip Christian Dior put bunched
black astrakan, beaver, civet eat, spring lines of 149 they're "GENUINE BARGAINS"
JACQUES FATH:
by no means least badger, the autumn-lines-the traditional policy of Mode Eure never mixES A
drapery to the back of the left panther be leopard, and last but women and misses. They look slightly DIFFERENT than our new hip and to the front of the right. satin sheath
novelty fur which has captured off-season lines with. last hour new lines no matter how fresh the with red at the sides of so many skirts.
ers former looks-Mode Elite NEVER deceives the consumers by Where colours are concerned the imagination of all designers. I refting copies etc. for last hour Imported originals-that is why neckline. This skirt is draped so
Your new winter coat simply black is a winer again for all This is used by Jean Fatou in a tightly that the mannequin had must be loose and full, say Paris formal occasions; next in popular collar, like that of a French bull-Made Elite is well patronized everyday. YOUR EYES ARE YOUR
designers. The classic length is lty come all
of gray, not dog. shades that of your dresses, with a few ably the darker steel and iron
A word on evening dresses is exceptional three-quarter models grays, mole gray and elephant JEAN DESSES: Black dayThe height of elegance is a vo-gray used for informal dresses and mast important at the moment, because the number of calf-length dress in pure silk marocain with uninous crat worn over a slimly coats, while pearly grays, smoke, s
moulded dress.
almost greater than that of ground-length models. They may be slim and straight, accom- them into afternoon, and dinner panied by little jackets turning
to flip along like a mermaid on the end of her tail
a little velvet collar at the back of the neck only. The long tight
ere
oyster, and platinum grays Still on the subject of coals, right for evening dresses, sleeves reach to the writ. Not the make sure that you choose a 16- Raspberry And Geranium versible cloth. Linings are all but| [Torgotten this season and all the in reversible smartest coats are
tricorne hat.
MOLYNEUX: A' cocktail dress
"A
(in blue and black brocade win: } velour-cloths, blanket-cloths and ringing warmth to the winter less bodices and trimly marked
the soft high collar, cat low:in front to reveal a shot-silk “vest” of primrose and pink.
•
FOOTNOTE: "Several of the fashion houses carried a tebing little remark on the hand-outs flittle pieces of paper on the programme principle which, while purporting to tell you ALL, in fact tell you very little).
Pile-cloths
Economical Reversibles
Bruyere strike the economy note
dresses, or full ballet-skirted Red puts up a brave showing types of tuile und lace with strap-
colour chart. Most popular are the waistlines-The Christian Science bluer raspberry reds and certain) Monitor. -geranium-reds.
Pine-needle greens, ivy-greens, inach and laurel greens are
by making her coats reversible. A seen. as well as bronze-green, dark gray blanket-cloth model, olive, and a few brighter greens waisted for once, turns inside out for sportswear. More unusual are and can be worn as a bright he will duck and dark peacock ezmary-yellow formal black swagger coat backed
wrap, while
greens, the latter veering towards a petrol tone: with deep red reverses itself to make an informal red coat which is perfect over a black frock or a gray sports dress. ›
e
Among neutral shades which appeal to most women is a wide light browns running range of from down through tobacco to the Collars are fashion news. Never argeolours mazink, besvor, nutrie have they been more varied or and sable brown, with some chest- larger. Scarts and shawl collars, ant shades and richer chocolate cape collars and cowl-collars, topes. which can be pulled forward over t
They noted the recurring, and hailed with delight the return of puze - Gaiška. They added that while cuing very heavy and em- bossed pollen's for topcoats, very Cup cellars often lined with far.
the head as hoods, are plentiful Dark Blue Now Favoured Hittle wool was used for day it closely round the neck, funnel "dresses: "We “pan now dress colors are taller still. Highfly, again indoors," they said, “because of that retorn of the
LARGE SELECTION
OF DRESSES SKIRTS
LINGERIE
Asymmetry is the
mos!
designs.
There
keynote at is nothing
Excella
LADIES READY-TO-WEAR
SUITS BLOUSES BOBES
TAN 24251
OPEN TILE & P⤠SCHUNGKING ARCADE,KOWLOON-
INCLUDING-BATURDAYS
The most amustal colour inale trappearance 'in a winter season is dark blue, Inky-blues dominate, some dar purple-ink shades others the real blue-black of-fountain-pen inks.
- Look Mor-white as a winter colour, In millinery, there are many white hats and Legroux}
Renommée
dresses
503, VICTORY HOUSE
5; WYNDHAM STREET.
TAI HANG JEWELLERY Wholesalers of CUT-DIAMONDS
Bole Agents For
Liberty Diamond Cutting Works (Pty) Ltd
Johannesburg, South Africe
Telephone 27236..
BEST GUIDANCE.
MODE ELITE
Direct Importers of Exclusive Ane Fashion
Elizabeth Arden's
BLUE GRASS
PERFUME
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Other BLUE GRASS Fragrances:
BLUE GRASS FLOWER IST'
to main mate. "kariskiy," after the bulb
'BLUE "GRASS BRILLIANTINE
• ́to touch the hale' with g cd my suppleen and-fragranOU
BLUEGRASS BAJN KALTS Tady to champa "thm til. La kea pertamed; pool
ta
BLUE CRABS DUSTING POWDER
light' as a `diend and
curewingår soft.
Yours exclusively at
Lane Crawford's
TOILETRIES DEPARTMENT