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COME, SEE
LAST HOUR
ORIGINALS
AT
MODE ELITE
FASHION FIRST
IN
MAGNIFICENT NEW GOWNS FOR BRIDAL, DINNER, DANCING, DATING, COCKTAR, CASUAL WEAR some fran turing the exciting new "LITTLE WOMAN SILHOUETTE"
GLAMOROUS
EX- TWO-PIECE SUITS AND TOPPERS, FROCKS. CLUSIVE LINEN AND COTTON
COCKTAIL AND HANDBAGS TAILORED BLOUSES, LOVELY SUMMER
AND
JEWELLERY. LASTWORD BRAS AND GIRDLES, LASTWORD BWIMFASHIONS WORN BY M.GM, STAR ESTHER WILLIAMS,
PLAYSUITS. LASTWORD
SUNDRESSES
אן
AND
GAY
PLAY-
SHOES
LUSH ALLIGATORS, SUEDES, COLOURFUL CASUALS, RESORT SHOES, LASTWORD SPRING PUMPS BY 1. MILLER. MADAMOISELLE, BRITISH WALKERS, RHYTHM STEP, PENALJO, ETC,
ATTENTION!
All above exciting new fashion Items were selected and shipped on March 4th in New
and NOW York
they're all You're ready for your discriminating choler at no extra cost. GETTING from Mode Elite Modern correct fashions as FRESHY as those maidens in New York. IT'S NOT A FICTION - IT'S NOTHING BUT TRUTH, Why wear "OBSOLETE" styles?
22.
MODE ELITE
Direct Importers of Lastword Originals
Queen's Road, C.
Hongkang.
Tel. 24052.
Baby Shop
MRS. H. MOALEM
HIGH CHAIR PADS SWIMMING TRUNKS
TOYS
ROOM 218-2nd FLOOR
PRINCE'S BUILDING-6 Ice House Street
LIKE
THERE IS NO PRESENT,
China Agents
10
A
THE CHINA MAIL, WEDNESDAY, MARCH 16, 1940.
Woman Today
nor.
Fashions At A Paris Restaurant
By Winefride Jackson
accessory.
In Paris women are once again dressing smartly for din-
The evening hat, for instance, is an important This dinner scene was sketched by Hartland the other evening at the Tour d'Argent, smartest restaurant in Paris, Princess Elizabeth during her stay in the capital.
three
visited by
montas
Necklace fashions have change during the last sir The multiple choker is replaced by long. knoted Atrings of colours, or the pearls, long bead necklaces in two or loosely-tied pearl tie shown on right Brilliants in several coloura collars. nie fashioned into necklace: resembling Vanduke lace One of the most charming ideas--and simple for the English. woman to coppia sketched on left Satin ribbon entwines the neck, finishing in a bow at the ribbun ends sewn with a fringe of pearls.
The side-tilted beret, in centre, and bow of the handbag are in matching material embroidered pearls und patilettes. The new erening fashion for plainest of wrist-length ploves is particularly had hers abone useful and dainty. The young lady sketched
ribbon-bow made in satin to match the material of beret and handbag. Julle! caps are back in fashion, We chose the one abore because it was different, with its cut-out crescents through which the hair was brushed into a flat curl,
SUMMER FURS
The vogue for summer furs is developing rapidly in Britain. The introduction of stoles prob- ably accentuated it, but furriers now are also using light-weight soft furs like ermine and squir- rel for loose capes and caped coals which can be worn over the most frugile dress without
any danger of crushing it.
We may in fact look back on 1949 as the year when the re- vival of the stole-mere acees- sory though it is was an out- standing influence on the fashion of the moment. For not only can 11 be made to look important in itself, but it leads importance, as well as dignity, to a dress, and it inevitable that furriers
WAS
should interpret it in fine furs.
Fox furs in different shades-
blue-wers white, platinum,
frst used and with success, but these were found by many young women to be a rifle difficult to weir.
On the other hand, a wide soft .... scart of mink or crmine fr quirrel beautifully
enwraps the
Nivada
Elegance &
Distinction-
Always a precious
gift that time
recalls
Nivada
PRECISION WATCHES
Cheong Leon & Co., Wang Hing Bldg.,
H.K. Tel. 28332
1
to this Ritver blue mink shole by Caiman Links of London, the shading of the pelte, their auppleness and lightness, show to best ad. vantage against 1 Down,
summer
SLENDER STYLE TRENDS
By Barbara E. Scott Fisher After the revolution—the colm. Spring fashions, thinking botter of last year's extravagances, will move in with such slight changes you'll | hardly be aware of their entrance. Collections appear to vie with each other in a lack of drastic changes. The most noticeable fea- ture is the slimming of the silhouette, from the trim "little" look of heads to delicately slim shell slippers.
This does not mean that Jane Derby features The exil skirts will be skimpy in yard-for the "ittle black dreas" in her wwwentas-from it Bus though vere ladylike collection ") feel.” ample fabric is used, the effect SyE THE THR it becorde is definitely on the straight-an unattractive uniform with
and that women today
mitch side.
fer being individual In
their Skirts for daytime hover any- tholce of clothes and colours." where between 12 to 14 inches from the floor, growing longer as Straight, slim lines, without ex- Anggeration, are featured through- the hour grows Inter. Shoulders
Un jour.
out this collection. continue rounded, generally, with Fabric in the core of every col- handled though nimost telection. Adele Simpson goes au
ECIL Roig far as
an to predict that the success Announcer unequivocally that story of the year will be written
shoulders are positively about fabric.
deptible padding.
"Round
In for 1043,"
Feminine Look Continues
an
Because of the many beautiful fabrics available she feels the new fashions will express great freshness, though variety and Coat lines with the newent there will be no drastic change, aro straight and narrow, with
She agrees with Jane Derby that inclination to echo the slim, the "basic black dress" is doomed, ther short-waisted fashions worn
and indicates that it is the won- between 1921 And 1825. The
derful variety of attractive fab- mood is gesteel and entirely feries which hava finished it off. minine. Throughout the entire fa-
Allions picture the delicacy of the
Directoire period leaves its light. rather frivolous, imprint.
Suitings Are Exceptions
ap-
Brooke Cadwallatler, whose in- terestingly designed fabrics
In many
top collections, You see it in higher waistlines, pear
general tendency to la large sleeves which minimise predicts a
and often wards the feminine in both colou the burt and waist,
start from an off-shoulder line. ring and pattern, with, of course.
It s
ot
marked by the continued use stolen which began this fall in furs and carry on into spring
with fubt
fobrien.
the exception of suitings.
Those prints which lend them-
elves to the sweep of soft dra. pery will prove highly successful,
Directoire in feeling, too, is the Wesley Simpson predicts fashions attractive short jacket which ap- and fabrics of gossamer light- pears h many versions, from the, ness, Polka dots will be particu
bolero that fits snugly to larly good."
Skirts will be draped at unpre- the short Emplre jacket with fly
Evening Gowns
and accessories
Paquerette
Gloucester Bldg., Des
EVENING GOWNS
OF GRACE & DISTINCTION IN CUT & MATERIALS
SPRING FROCKS & SUITS
IN PRINTED & PLAIN LINENS
BRASSIERES
MADE TO ORDER BY EXPERTS
Josephine:
ROOM 308
Tina Leser
brief away buck. Chiffons and sheer,dictable points, the crisp fabrics appear in frequent collection strongly hints, Drapery silhouette at the hemline will be used as favour, and the
effectively an it is to soften an
keeps the mood light
and
airy. lack off-shoulder neckline. Yet, with the noticeable
Claire Me.Cardell gives us two. of daring extremes in the new fashion, you can still
count on outlines for next season's silhouet change. Each collection in fash-is. One is soft, the other stiff.
There's an
"up-in-front" loned from an individual view-
Loft ment in the point, Stil each separate piece of while the stiff one leans to a full the jigsaw puzzle finds its perfect
tight waist. Both niche in a fashion season of much skirt and a
have bustline interest, both defi distinction..
move- Nilhouette.
faite mover
movement. Lively Variety
Slippers and shoes will follow Freedom of expression in the the trend toward the light and field of American fashion brings alry, Mabel and Charles Jullanelli into focus a mosaic of lively and footwear near the vanishing variety. With characteristic inde-
point with "hardly any shoe at pendence Valentina declares, "1940 | all." will bring the kind of clothes freedom that menna you
Ратря and sandals will be can dainty, many of them mere shells wear anything you want, just held by a single string. Toes will 10 everything you need for three be closed. Squared toes and low month, can be packed into two heels will continue the Emplre The pump will hold its Nettie Rosenstein forecasts "lead as the most popular type of variety for 1949. The silhouette Fahoo. but even this will emerge won't confine itself to anyone with a new lightness. shape. Every woman can be her-
|sultenses."
self. Shoulders will not be exag-
I've always stressed the ll-looking waistline, and shall continue to do so, the idea being to make the
лч woman appear 23
thin as possible."
Following somewhat the same
1rand.
RECIPE Apple Flour
line of reasoning, Clare Potter 6 oz. shorterast pastry, 4 apples, believes that clothes for all pur-strip of thinly peeled lemon rind, розев will bo alimmer in 10410.2 oz. shortening, judce 1 lemon, 15
all water, whipped cream 07
shoulders and not only sets off of the essential part of a costume mock cream, carmilne. delicate dress-but accents a well-with the movement in accessories, seven-inch sandwich tin. Trim the will be form-fitting, she believes,
Roll out the pastry and line a coiffured shining head.
But the stale is not every wo. 1 for women have discovered how edges, pinch o frill around, priek
man's
to
is
oven.
wear stoles gracefully, along well and choice, and the cape
bake in a hot with hats, handbags, and gloves. temp. 425 deg. F. gas, 475 deg. F. growing In popularity. Неге
Designers are making it easy to electric, until golden brown, 15 to again, strandled skins CAN be
put On a dress and forget all 20 minutes. Turn out and allow used to perfection with bands of about it, a fashion featuro women to cool. Wash the apples. Cut skin forming a border and cam--
and remove the ing to a point in the centre of the are coming vastly to appreciate. into quarters back.
Entirely Practical core. Place into a saucepan with the lemon rind and juice. water Women who prefer it will Chie year alides into another and sufficient sugar to taste. Sim- choose the short full jacket de- without appreciable break in the mer gently until
solt. Rub signed, perhaps with a three-Pauline Trigero collections, and through a sieve. Add the shorten- fold back and made of carefully because she is entirely practical, ing and beat well. Pile Into the shaded and this designer purposefully avoids centre of the cooked pastry case. chosen beautifully shed by Cal decided changes in ellhouette, Her Culour half the breastry
man Link in wild mink has at 1949 collecton is done in a light, cream pale pink and decorate the Icast three fashion features soft, mood and costumes present top of the fleur with pink and
white roses. which are worthy of note.
an easy, all-in-one look,
Sigh
no more!
sa Helena Rubinstein Renommée
says
'A sallow răin need not be
the cause of regretful sigh if you follow Helens Rubinstein's formular loveliness.
At Night the Fore Packing GreenTÈG free your face and neck from every trace of duti andstale make-up. Follow with Perfection Cream, a rich blend of herbal menos to banish fine lines and dryness.
In the Morning wiku up your complexion with Shie Clearing Crom. Is choses away diabesces, daliness and qurface flawn. Follow with Shốt Tuning Locion to give your skin s mnooth, méity Enish.
Solo Agents
Watson & Co., Ltd.
Alexandra Bidg.,
.Rd.
¿Tai 31281
dresses
limported & locally made dresses, suits, coats, “Dexize" hats, "Hislar gloves.
NEW SHIPMENT OF GABARDINE DRESSES
503, VICTORY HOUSE 5, WYNDHAM STREET.
MS.
(Registered.)
How to wean baby Happily
HONG KONG HOTEL
The first weaning food you give are carefully blended with other to Baby is of special importance, vital elements which include for on it depends the progress iron, calcium and phosphorus to be made in the months to build blood and boat, and ahead. The food must be very measured vitamin D to make nourishing, easily digested and bones strong and help teeth to smooth and palatable so that come through. Baby readily accepts it. Farez, beyond question, fulfils these requirements.
Farex is made from the three invaluable cereals-wheat, oats
With the help of Farex, weaning
is a happy time for both mother and baby. Farex needs only the addition of milk and sugar. No cooking is required. Start with
and rye-cach contributing to tastes on a spoon... quietly, balanced nourishment. These easily, weaning has begun.
Farex
-cereal food... needs no cooking
3:
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GLAXO LABORATORIES LTD., GREENFORD, MIDDLESIK, 'ENGLAND
THE LARGEST THREAD FACTORY IN CHINA.
China Fee Lung Thread Factory
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