• Page-U-
"THE CHINA"MAIL, SATURDAY, AUGUST 21,. 1918,
THE SMITHS ARE ENJOYING HOME LEAVE
IN THEIR OWN CAR!
AND SO CAN YOU
FOR HOME DELIVERY OF HUMBER HILLMAN SUNBEAM TALBOT
CARS
Consult
GILMAN & COMPANY
LIMITED
MOTOR DEPARTMENT
132 Nathan Rd.
Telephone 56789-58800
THE WORLD'S FIRST-CHOICE TIRE
Every single year since 1915, this statement has been true:
More people, the world over, ride on Goodyear tires than on any other make!
When people all over the world show such overwhelm- ing and continued preferenca far á tire, such things no ex- "tra mileage," supremò riding comfort, and unexcelled ccon- omy can be assumed.
GOOD YEAR TIRES
Two varalons of the world's finest tires
De Lure Rib Tread De Luxe All-Weather Tread
UNIVERSAL SALES (China) INC.
Sole Distributors for Hong Kong and China. Hong Kong 43, French Bank Bldg., Tel. 28377. Cattoni 1-3 Fung Ning Nom
AUTHORISED HUDSON SERVICE
STATION
(DE LUXE MOTORS)
117 JAFFE ROAD, WANGHAI,
HONGKONG
MOTORING NEWS AND VIEWS
What Britain's Car Export
Figures Betray
own | meeting it?
were before the war?
motor parts, both of them sub- Few Innovations
stantial exports, log. The mo
thing
Morn
seven
the
currency-earners,
18.129 care and
and imported considerable numbers of
[Helty expert, Mr Edward R. Grace, who organised interviews with 1,000 American motorists last De- cember on the question "Du
thom
Л
Day;
majority
between
SMART
DEPENDABLE
ECONOMICAL
THE BEDFORDĒJC VAN
IDEAL FOR QUICK
DELIVERIES FOR RESTAURANTS, LAUNDRIES; DEPARTMENT STORES,
etc.
DELIVERY FROM STOCK
Service Station: 350, Hennessy Road, Telephone 28489.
The British malor-car indus- try has had a 'good deal of suc- cess in the past twelve months in selling its curs abroad. It ex- ported 143,000 curs in 1047-- 87,000 more than In 1940, and
Are the cors, per- [Hongkong (1,517), and closely Americans Want a small, light 75,000 more than in 1938. This haps, bigger and better than they rivalled by Trinidad and Tobago car?", told the Society of Automo- excluded commercial vehicles and
(1,018) x Nigeria (1072). The tive Engineers in Detroit a few Beltish Commonwealth, in fact, weeks ago that co
per cent of monthly
There is nothing to suggest that
Look
67,000
of the 143,000 British the persons interviewed answer- rate of export (11,000 on an aver-they are. In design, it is general- (only 1,058) and South Africa. cars.exported in 1947. Canada nge ever 1947) rose through the ly agreed that, with a few excep- (522) can
mads ed ""Yes." Their answers to the trica detalled question make it per year, and in January, 1958, it was tons, British cars produced since
be subtracted as be fectly clear, however, that the 10,120-early
in the war do not show any im- hard-currency countries, but/Arst, consideration which caused | times number, ant
Bill more than half the exports times in stealing value, the aver- and finish, motor manufacturers of British cars carn, not dollars,
portant
to answer "Yes" was that Innovations. In material
wurited a car which was In 1938. hat monthly export In Some ebeerful assessments of the as all industrial producers in this the two biggest customers in the oven les; and the technical but sterling. Australia (19,171) chimp to buy. The great majority have to meet the same mculties and New Zealand (14,327) are
per ccnf) wanted to Inntur Industry's prosperin and of country. As to size, Engineering
750 and 1,000 dollars, its contribution to the country's pointed out recently that 77 pe effort 10 balane
What of its payments cent of British ents produced in tions? Belgum (12,215) comes British car to sell overseas at have been based on such figures,
the foreign destina-developments which would enable 1935. But among the motor manufac-cars of 12 hp or below. British next; they
80 per cent in 1947, weert, with Switzerland
thon 1,000 dollars have (6,009)
yet to tures themselves, few would read carn (or, at any rate, their en-
are both two useful be resented. But what did these into last year's trade any assur-gines) have thin
CHINA INTERNATIONAL MOTORS LTD. American motorists want for their been getting
Then come ance that the industry is establi- smaller, not bigger. This general tunes, Argentina (3,510), Norway wanted a six-cylinder, five-senter
Sweden, Portugal. the Nether 1,000 dollars? The short beyond questions as a large-feet is even more marked in
Sole Agents for South China: arude exporum,
and Denmark. Some export figures for January, which
wheelbase of the cut with n If the
The trade figures ате
ex-show that, of the amned cinsel, her main points car chasals exported, no less than British
countries, It should be mentions), 100ranti 120 inches,
Sales: Indubitable Lessons 703, Bank of East Asia Bldg., emerge
The 16,129 British card 13,561 (or 84 per cent) were cars addition to private cars.
commercial vehicles in exported in diary (assembled of less than 1,600 cc-that is, by all products of the motor industry dubitable lessons for the British Mr Grace's Investigation has in- A list of
Telephone 31440. Cars, unasserablest
Cure chassis? Drought is £4,282,000, an 12
and the old taxation rating
rating, cars of would 1ess, 12 hp or
It is
somewhat different motor industry-and, inded, for average prive per salt of £255 that in production for the home how
worth noting would show
Order, It would
the American Industry too, for 10. feb. Ten years
true. remain ngo 5,884 murkot
me however, that the preponderance The there
American producers them- ears (the average monthly export light ears, through still consider sterling anit soft-currency count-
Preponderance of ur
of sales (about 75 per cent) is to
selves are heavily committed to in 1938) brought in £405,091, or able, is
is iras
their particular types of (5,641 out of 8,397;
car, and 100 12s. each fo.b.
British cars sell, but they might be outflanked by a
coni- export prices lock modest, but id orle they have still to be augmentest by ly
this is unlike- brid or16 hp).
DON PANA
{material and technical resources. bly to be due to tenderness for the freight charges, duties, and discomfort
The lesson is not that people can of till ufor's margins. What matters it is
the British
Reverse Order motorist, it is presumably caused by
be persuaded to say dollars for in that today's
forelan fub prier IN A
Indeed, the motor-cur industry bijou ears; in general, they can unwillingness to pay the high is dependent on the shortage of not. They can, however, be per- general
two astel a half higher than in 1948, and has not For the British motor industry ries to maintain its sales.
imes priers for the large British cars. dollars in many overseas countsuaded to pay
dolins for a car thuished sing: That yes
Nem it was
The lighter and more was lus yet to build a car with a large Society of Mat Manufactures than the present 12 per cent higher than the year engine at a moderate price, or a
manoeuvrabic Cadillacs and before.
Ceriamly.world pricus car
and Traders made the point in its Chevrolets and Buicks,
if it in --with n เกษ
mudlum-sized materials the river of at a low price: the horse-Minister of Supply also cheaper and it it has nde
anal Zabrnie at home tax was effective in stilling any
Septeinber:
quate power, comfort, durability, have gone up too. But the com- ambitions of that sort. The new not be ubla
Many countries will presumably and space. There is an plaint that British cars are too Standard two-litre "Vanguard" is American cars as previously. In tages which the British industry
to buy at many tunity here. The
leeting advan dear for what they are is an old probably the first British car of contrast sterling should be freely derives from the sellers' market, and serious cumpinin. Has any medium power to be designed for avail progress bew made towards large-scale production. It should the recent suspension of frise cop-natio
Invailable, particularly following
the
maladjustment of
inter further cost advantage vertibility of
national currency
relations current from the linking of its engine Such conditions should conifer on (which limits American sterling and the American steel design with that of the Ferguson arivantage next year on British tion to no more than ten times
produc MOTOR SHOW tractor.
over USA car
car exporters and per- the present British IN OCTOBER
production) haps in some eases neutralise
British Industry price differential
give the
the weapons which it could use to the industry could not be con- markets if it had the strength The report went on to say that force its way into the world
נן
Average nest of the on the 4,761 were set mest easily where dibilars are,Petitor with quick wits and great
gain a
Where?
To assess the importance of the motor industry's part in redress
scarce,
the
destinations include the Chin
The
advantage." Not only is
Insecure; it has the
Bus Cornering Stabiliser
The pre-war series of Motoring the British payment deficit, Industry exhibitions organised the next step is to consider whrent with such an artificial and to handle them. by the Society of Motor Manu-British carn, are sold. Do they facturers, and Tenders will be cat dollars? Analysis of British further drawback of being useles revived at u gian: international ear exports by destinations re- show to be held in anden from veals some curious facts. October 1 to 9 next.
Recent expert successes in two antis, which tobic 2,411 British oranches of the industry deserve cars in 1947-more than twice as mention. In the first
four many as the 1127 cars sold in the months of this year over 18,000 United States. gricultural tractors were ship- the United States were outnum
But exports to For abroad, 5,000 of them to the bored also by Malta (1,140) mad United States,
In motor cycles the export se- tivity is even more spectacular.
Nu
So popular have Brilish
chines become
mo-
in the United
States since the wer that Ameri-
Car For A Paratrooper
דוני !
the markets which Britalo most urgently needs to capture the dollar markets. If British cars are
dollars, thes must be bought for choice, not from necessity, by people who are free to buy American cars instead if they wish. Is there any sign of British eis achieving that kind of success?
A.
which restricts the roll
new torsion-tube stabiliser. of # double-deck bus when comering and improves riding generally, hins been tested with buccess by Ley- fand Motors, Limited, and js 10 be fitted as, standard
Limited Demand
absor- instead of rear axle sequipment There is, unfortunately, only beri
bern on Leyland double-deck bus one answer to this question at the chassis for home and export. In moment. No doubt there is n the designs of this stabilizer, a big to introduce
demand for the light ein even
torque.tube. When a mine explosion in Halaltar countries. It is a limited connextion between the rear axle forms a longitudinal weight model to meet the British facest 20-year-old Birmingham domand, but it ex challenge. Of the 14,881
exists. But the and the tubular frame
Cross- paratrooper Thomas Importent
Churles light cur is expected to be great momber
can manufactures
wore
over Europe.
arc
new light-
endeavour- |
.
motor Valled
in
Unlled KingTM | showed, howevects. He
soon
New Nuffield
Record
the
by the States last year no fewer the Charlton, Scoutmaster and former deal cheaper than the British ent the axle. Each end of the tute of 11.200
manufactured Birchfield Harriers' athlete, both at present, and unless it is very secured by a a torque arm,.' Britain.
bis Irgs, life seemed to hold peet-cheap indeed, a great deal is ex-arms being of unequal length. It may be added that
Gutty the reputation of
Grim
pectual of it. An American pub- Both ends of each torque arm are dom motor cycles is being en-
the grit and
carried in hanced
in easily replacable pre- almost daily
determination by their scouters and quickly learned to common to British
loaded rubber bushes which are successes in sportbig events not
located in brackets that pro strap- only in the United States but all set about, Finally, he was able to
Iped in an underslung manner. resume
to his duties of Assistant
The axle and the crossmember. Scoutmaster
and Rover Scout
Resilience in the design with hi
is obtain- his Troop in Erdington, Birmingham
ed from the tube stressed in tor- A new export was created alon and, from He has gone with them in thnke by Numeld Exports,
the deflection of Ltd., re-the'rubber bushes in each mount- camp at Lichfield. Whilst there ho, cently when 1,553 cars and ing bracket. These two contri-
arned that he is to receive the trucks,
valued at of
£300,000 butory factors are so arranged as a brand-new Austin were shipped in 5 days.
Lo'give the most desirable amount contributions towards which have Among the shipments to hard of resistance to sideways roll and copic from the Austin Company, urrency countries were 100 sway,:. the Birmingham Services Victory M.G's which Fund in
left
Manchester conjunction with the Docka, on
"bont оле Airborne Forces Benevolent As Angeles and a similar quantity The Red Cross. sociation, the British Legion, and of cars and trucks despatched on another Vessel to Canada
AUTOMOBILE SEAT COVERS
Smart!
Cool!
Sturdy! Sleek! Inexpensive! ..
APES
We take pleasure in announcing the official opening of our New Service Station,
17 Joffe Road, Wanchai.
All repairs and servicing under expert technical supervision.
PACIFIC UNION TRADING CO., LTD.
MARINA HOUSE. BOY-506 CANON TEG, 277011
Sole Agents
Tom
and
for Lori
was informed of the award from the London Docks, by leter from Councillor Ivor Other Interesting cargoes, dur Thomas, who wrote: "I am huppying the week were 150 cars and to tell you that very shortly the trucks to Australia
sent from Lord Mayor will be presenting Hull on a grain bont which you with a brand-now. Austin car would, otherwise, have returned specially manufactured for you empty, n consignment of 75
unid for. Promise me you vehicles from won't
Birkenhead for too excited and don't the new market which is being wart record-breaking, stunts.
Ксер
In established
Java, and 30 for the left and you will be all Morris 10-cut. ns from the right." The car is of special design Land
London Docks to Finland-the legless drivers and is first Bus WAL
consignment 10 with the latest driving aids that country, Cheriton joined the Parachute Other boats in the same weelt Just name the Car-We have He. volunteered for duties in Weymouth. Bristol, and, London
Regiment when
He was eighteen left Liverpoçi, Southampton, popular American make, Crawford Covers to fit evory Palestine, and had been there loaded with vehicles for South about two years when the ex- Africa, India, Egypt, Sweden, plosion, occurred, resulting in the Belgium, Eire, and the Channel losy of his legs below the knees." Islands,
EASY TO INSTALL! 2-door and 4-door Sedans.
Beautify your cart
-with
WHITE WHEEL WALLS
Even the finest Car looks Finer with these Lyon White Whool Walls A
You'll be amazed at difference!
Solo Importer,
HUDSON MOTOR CARS UPALINGER & CO., LTD.
York Building, Chater Road? Tels: 20774 & 31288
RAPID REPAIR SERVICE FOR
HUMBER HILLMAN SUNBEAM - TALBOT KARRIER
GILMANS
132 Nathen #
Kowloon
THE
1948 CHEVROLET
Newer! Smarter Finer Here's the one to see Come and see it!
The new Chevrolet for 1948 brings you new smartness of design, new color harmonies, new interior luxury-an even greater measure of BIG-CAR QUALITY AT LOWEST COST. And with all its greater volue, Chevrolet's the -lowest-price line in its field ... the only car in its price class combining such Big-Car features
Body by Fisher, Valve-in-Head Engine, Unitized Knee-Action Ride and Positive-Action Hydraulic Brakes. No wonder more people drive Chevrolets and more people want Chevrolets than any other make, according to official nation-wide registrations and seven Independent nation-wide surveys.
FAR EAST MOTORS LIMITED.
28 Nathan Road
- Tel. Nos: 5584D'ASTZEN
New designing has made them... BETTER
BETTER THAN EVER!
NEW 1948
DODGE
TRUCKS
Once you're the new 1943 Dodge Trucks you will agree they are better than ever,
b
Kusier to handle. Wider front axlo trend, sharter wheelbase, with full-size bodies and new Cross-sivering make sharper turas possible. Balter to servite. Side-opening hand and more room between engine and body help, te spood up servicing,
Hasier to ride. Wider cab sèni! Adjustable-seats of spring and als cushion comfraction
Come in today! Choose, the model, best suited to your hauling moods. Remember, new. 1964 Dodge Trucks are better than ever!
MORE REASONSDA WHY 1948 GODOR TRUCKS, ARZ BETTER YYAH SYER" -
< More conveniently ---Iscated soştrols
*Langer clutch and
„brake pedal jade-
BE SKIKE OIT A
DODGE!
DODWELL MOTORS LTD.
RVICE STATIONDOS
KQW#sha? Building, Tel: 22802.32392)
SHOWROOM