THE CHINA MAIL, SEPTEMBER 2, 1988.
Page
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Beauty and You
by PATRICIA LINDSAY
Beauty Kit Is Older Woman's Passport
The woman who belongs to that wildered spirit. A lipstick has be- era when it was sufficient to be just come a spiritual accessory and a a woman, finds this one baffling. tweezer definitely is a psychologi- She spent her youth dutifully car- cal aid. ing for her home, husband and children. There was no need for her to be a citizen of America or to
Be Progressive
Back in the days of James there embrace a career. She didn't have were two schools of thought wide- to be a thinker or a craftsman. She ly discussed. One school said that had no challenge and very little if you acted a thing you felt it; competition. The fact that she was while the other claimed that if you a woman, and in due course a wife felt it, you acted it and looked it. and mother, was all society de- The teaching of this latter, manded. She might, and frequently progressive school is what women did, look like the worn out lino- of the vanished, epoch must leum on the kitchen floor but she brace.
was
cherished and because she was WOMAN.
more
em-
Feel modern, act modern, protected look modern! Find yourself belong- ing to this exciting age, happy living in it, and understanding it. Now all that has changed. She Cherished, not because you are finds herself in a frightening world just a woman, but because you are where women do things, must do an active person, living up to what things to earn their place in 80- society expects of you! ciety, and against strong competi- tion at that. She is face to face. with the fact that nothing is stable -her fortune, her home, her hus- band's business, her children's wel- fare. Her spouse is discouraged, and her children, thoughtless their eagerness to try their wings in these challenging days, find Mother too timid, too bewildered, She is left behind, out of step, and unless she is able to bridge the old life with the new somehow, she is defeated.
in
What recourse is hers? It stands to reason she cannot start a career over night or take a college course for her fingers and mind are nei- She must ther nimble or trained;
have time to catch up with this spinning world. But in the mean- time? In the meantime-beginning|| with to-day, she must learn to look the part of a modern woman while. she is learning to act the part. She should buy herself a beauty kit, and all it signifies, for that is her passport into a richer, fuller life! Restoring self assurance and feeling she belongs, is the initial link between what she was and what she must be.
She must not fear cosmetics or brag about not using them. Good cosmetics are medicine for her be
Witty Kitty
Hollywood mothers keep young looking through meticulous groom- ing and active interest in their daughters careers. Ida Lupino is shown teaching her mother to slightly darken her eyebrows to enhance the beauty of her eyes.'
"Treat Yourself
to
Beauty
AND
HERE'S A GOLDEN
A GOLDEN OPPORTUNITY!
Commencing 1st July, Individual Demonstrations of Colonial Dames New Pro- cess Third--Dimension Make-up will be available FREE under the personal super- vision of Miss Edna Ahana (Graduate of the California school of beauty culture) at the Ahana Beauty Parlor, 2nd floor, Alexandra. Building.
NO" OBLIGATION MAKE YOUR APPOINTMENT NOW!
PHONE 26824
AN OFFER WHICH WILL APPEAL TO ALL
Try Colonial Dames All-purpose Cream at our expense. Call-in at the Hong- In 3 sizes kong Dispensary and take advantage of our money back guarantee. $1.75, $3.50 & $7.00,
All-Purpose Cream Toning Lotion
Colonial Dames
AMEO BEAUTY. PARLOR
COMMONSENSE-ROAL TO-
Beauty Wash
Lipsticks & Lip Paste
CAUTY COSMETICS
Salon Cream
Lash Cosmetics...
As Used and Sold at dina
Moist Rouge... Powders,
AHANA BEAUTY PARLOR; MRS, BETEN'S BEAUTY SALON AND ALL LEADING BEAUTY SHOPPES ....
Obtainable xlso at
THE HONGKONG DISPENSARY
Sale Distributors.
WHOLESALE DELTA
AND FROM
THE GRAND, DISPENSARY
AS WATSON & CO LTD