THE CHINA MAIL
SPECIAL KING'S THEATRE SUPPLEMENT
TUESDAY, MARCH 31, 1931.
"MONTE CARLO"
A PARAMOUNT PICTURE
has been chosen as the opening attraction
LAT
The King's Theatre
Paramount
Paramount
Pictures
Pictures
IN deciding the basic programme policy of a cinema theatre, it is customary to have as a foundation, a motion picture company whose reputation is not only well known, but whose brand of consistently good film entertainment would be of the utmost importance in attracting patronage—and in HOLDING that patronage.
With this in mind, the KING'S THEATRE made a complete and comprehensive survey of motion picture companies specializing in foreign distribution.. PARAMOUNT led all the rest. Who does not remember, "The Covered Wagon", "Wings", "Love Parade,” and scores of other noteworthy successes? Stars like Harold Lloyd, Maurice Chevalier, Ruth Chatterton, Charles ́“ Buddy” Rogers, William Powell, Jeanette MacDonald, Jackie Coogan, Nancy Carroll, Mary Brian and others too numerous to mention, are under the PARAMOUNT banner. We pledge the amusement-loving public the very best in film fare through the medium of the PARAMOUNT Corporation.
"ANIMAL CRACKERS”
“FOLLOW THRU”:
"TOM SAWYER"
"LAUGHTER'
39
COMING
"FEET FIRST"
"PLAYBOY OF PARIS"
“ROYAL FAMILY"
"THE SPOILERS"
PARAMOUNT FILMS OF CHINA, INC.
Paramount
Pictures
HONG KONG-SHANGHAI-TIENTSIN
CHINA
Paramount
Pictures