THE CHINA MAIL.

THURSDAY, MAY 29, 1930.

MOTORISTS THIS IS YOUR PAGES

Greater Strength-Greater Safety- Greater Comfort-Greater Value

RIDE ON A BACKBONE OF FORGED STEEL

WHICH CHARACTERISES

1930

B. S. A.

1930 B.S.A.s with inclined engine now have a frame with a backbone of Forged Steel, giving super frame strength and rigidity. That is just one of the features which help to make 1930 B.S.As bigger value than ever. Others include: finger adjustment to both brakes, clutch, and fork shock absorbers; hinged rear mudguard * and low-lift, spring-up stand; new wide-flare front mudguard, etc.

Come and Inspect the New Models in Stock,

THE SINCERE CO., LTD.

SOLE AGENTS.

BUYERS

GUIDE

MOTOR CARS.

ARMSTRONG SIDDELEY-Hongkong Hotel Garage, Queen's.

Road. Tel. 24769. BUICK.-The Dragon Mater Car Co., Ltd., 33 Wong Nei Chung,

Road, Happy Valley. Tel. 30228. CADILLAC.—Hongkong Hotel Garage, Queen's Road. Tel. 24759, CHEVROLET.-Hongkong Hotel Garage, Queen's Road. Tel.

24759.

MORRIS.-Hongkong Hotel Garage, Queen's Road, Tel. 24769, OAKLAND.-Lane, Crawford, Ltd.

OLDSMORILE.-The Dragon Motor Car Co., Ltd, 39 Wong Nel

Chung Road, Happy Valley Tel. 30228. PONTIAC Lane, Crawford, Ltd.

ROLLS-ROYCE.-Hongkong Hotel Garage, Queen's Road.

24759.

STUDEBAKER-Hongkong Hotel Garage, Queen's Road.

24759.

Tel.

Tel.

VAUXHALL-Lane, Crawford. Ltd. WILLYS-KNIGHT & WHIPPET MOTOR CARS-Gilman & Co.,

Ltd., 4n, Des Voeux Rd. C. Tel. 28011,

OUTBOARD MOTORS. Rudolf Wolff & Kew, 54 Queen's Road.

C. Tel, 22173.

MOTOR TRUCKS AND TRACTORS.

CHEVROLET.-Hongkong Hotel Garage, Queen's Road Tel.

24759,

G.M.C. The Dragon Motor Car Co., Ltd., 38 Wong Nei Chung Road,

Happy Valley. Tel. 80228... DODGE South China Motor Car Co., 33, Des Voeux Road. C

Tel. 25644.

Tel.

MORRIS Hongkong Hotel Garage, Queen's Road. Tel. 24769. STUDEBAKER.-Hongkong Hotel Gerage, Queen's Road."

24759, WILLYS-KNIGHT & WHIPPET TRUCKS. Gilman & Co., Ltd,

da, Des Voeux Road C. Tel, (28011.

MOTOR CYCLES.

B.S.A The Sincere Co., Ldt, Des Voeux Road. Tel. 27767

TYRES AND ACCESSORIES.

"ACCESSORIES. Hongkong Hotel, Garage, Eueen's Road.

24739 ACCESSORIES The Duro Motor Co., Nathan Road, Kowloon.

Tel. 56226

Teli

FISK TYRES-Gilman & Co. Ltd. da, Des Voeux Rd. C. Tol

ROMAN ROADS.

A Lesson for the Present.

OLD CARS.

Ride in Them “For Interest.”

The changes which have come over The man who can afford to buy the planning and construction of himself a new motor car at every great highways, prove that the Arst show is fortunate. He la

never builders of roads were the best. The more than a year behind the fashion, main highways across Europe, many or the designer of the make he of them at in use to-day, after favours, whichever la the

more 2,000 years, remain his monuments advanced. Unless he covers a year- to the supreme mechanical genius ly mileage wall above the average he of the Americans of their day, the need know nothing of the symptoms

old Romana. Not only did they plan of wear and prolonged service. He their roads on the principle that the need only observe the usual precau-, straight line is the shortest betweentions for running-in his new cars, two points, but they bullt them so and he need only adapt himself to well that with minor changes, the the whims of cars which will gener- modern cities of Europe still depend ally be in good adjustment and upon them for their communication condition. by automobile.

It is otherwise with those who The English word "read" probably buy new cars to keep, or who do all comes from the Old English rad, their motoring on cars of which compounded from a verb meaning to someone else has had the best. They ride a horse, while our word "street" will be made aware of the gradual comes from the Latin strata. decadence of their ears as the miles t paved way, one of those and the revs take toll of their el- streets of beautifully matched į ciency. But, by way of compensa- stones which the modern travel-tion, they find their machines full ler may still see, with the ruts of special interest.. That knock, made by the chariot wheels of rattle or hum must be located, its the vanished citizens, in Pompeil cause diagnosed and remedied as and Herculaneum.

speedily as may be, and as econo- When the Romans set out tomically as possible. A broken conquer the whole known world of spring here, a leak there, or a their day, their practical mind came component which has worked loose to their assistance, and they built, will all manifest themselves in ways as the long arm of their conquests more or less unmistakable. spread around the shores of the Some troubles, not too, funda- Mediterranean, permanent high-mental, may elude one for months, ways throughout the empire, pri-and when at last found make one marily for the swift and safe move-kick ose's self mentally for obtuse- ment of their troops throughout allness in not running them to earth the countries they conquered. Their sooner. Other troubles are reason- first principle was to draw a straighted out swiftly, surely and success- line between their most important fully; the owner goes straight to camps, a line as straight as the the cause and rectifies it.

flight of the proverbial crow. The As the years go by fresh units of Appian Way, which was begun in the car challenge the owner-given 312 B.C., one of their greatest sufficient time, no doubt, they all achievements, extended throughout would. Each type of trouble mat the length of the Italian peninsula and surmounted arms one against | from the Forum in the Eternal City | Its recurrence. Obviously, some

itself to Brindisi,, from which the parts are more susceptible to wear legions embarked on their journeys and maladjustment than others, but to the East. The pillar set up by not ali troubles come with the miles. Pompey to mark the southern ex Exposure, habit and chance all have tremity of the great road may still their bearing on the matter, and for be seen in the modern city.

that resaon a road test of 100,000 The Romans built their roada by miles on a new chassis might fail first cutting paralle! trenches to induce some latent trouble. through the soil to indicate the

A feature of older cars which width of the roadway, removing might repel some users provides an loose earth until a solid foundation attraction to others. Depending was reached. Upon this four layers variously upon' the class of car, con- of materials were beaten down, the venience and case of operation have lowest ugually of flat stone some-not always been what they are to- times laid in motor above which a day, with the result that dignified; layer of coarse concrete of smashed progress on old cars makes a bigger stones was superposed. Above this demand or driving skill.

was a layer of finer alones or con- With these facta in mind, should a i creto, on which was laid a surface prospective motorist be advised to of fine stones carefully matched. start his career on a new car or on The width of some of their roads an old one? If he starts on a used was 14 feet, on each side of which car which is put into his hands in were unpaved roadways half as wide good adjustment he will sooner be again.

brought up against those effects of

Those great roads, which spread wear and use of which he should be out fan wise from the great city aware. In from three to five years which gave the empire its name, most parts of a car will become due were kept in repair long after the for attention of some sort. He will legions had passed into dust, and also be better able to judge - from Influenced to an important degree, his own experience what he really the rise and growth of trade routes wans from a car; and his subsequent and the cities which supplanted the purchases may be considerably more "castra" of the Roman soldiers. discriminating than his first. ~~

Where Romans Marched, It is good for the industry that| Any one who has motored in most of us should ride in new cars; France wille grateful to the genius but old cars for interest.-J. M. In of those old Romans in planning The Autocar. their military roads-later to be re

paired analined with trees by Boulevard Sebastopol, its continua- Napoleonor his legions remem- tion to the Roman cities of the bering the tortuous and winding North. And the motorist leaving roads of this country which have London on the Great North Road perpetuated in concrete the wander-passes over a highway laid out by ings of pre-historie cows of the early the legions who pushed their con- American colonists. Wherever the quests as far as the Great Wall, road in Europe straightens out and Every road map of England shows alms for a distant star, the motorist tiny dotted lines where, in the may be sure that hfa car is following course of centuries, in spite of the the path of that great empire of growth of the villages and the fluc Rome R tuation in importance of the market If a stream Interposed, the towns, the old Roman road still Romans built a bridge; if a range exists, sometimes as a mere cart of mountains intervened, the road track, and at others merely a line followed the line of least resistance of hedger, still standing as a monu- In a grade and took up the straight ment of the busy life which passed (and broad) path once more away before even William the Later, building and the growth Conqueror gathered his armies of cities which clustered as close as across the Channel. possible into tight groupa enclosed The excavations for the huge by a wall obliterated the lines of buildings which London le nOW the Roman roads as they passed substituting for the older ones of through the camp, leaving only a London of rumbling waggons and winding streets and allaya which hansom cabs still turn up remains. followed vaguely. the lides of the of the Roman city. A milestone of Roman roads within the camp limits the Roman road still exists and has Invariably laid out at tight angles been preserved as a venerable like the streets of a modern city, memorial of the town which grew With the arrival of motor cars, some along the Thames, centre of long, of these old lanes proved certain straight roads leading over moor death traps many of the cities of and heath to the limits of the Islands

traveller may

of the fair-haired Angili faced against One of these roads, long after is show, the Brst pagan travellers had passed lock of Into dusk of imperf Romer new life as the highway Twent

28011

PRESTOLITE BATTERIES-Hongkong Hotel Garage, Queen's

Road, Tel. 24769.

the mirror

the

WILLARD BATTERIES Gliman & Co., Ltd., da, Des Voeur, Rd

Tel. 28011

chee

7s Through Paris

came

London over which

that the long, straight line of the

Boulevard St. Michel, Is Roman road to the Bonth, fand

"the most

Heval England, treat church fri

you

oral argument, we always oppose and condemn the use The world is always telling

Pottering generallies,

its orators, slangily, to "get down to cases," or to "brass- tacks," which is simply one way of demanding specific facts and.information.

In its attitude toward the advertiser, it is demanding the same thing, but it has a different way of doing it. In oral intercourse, the auditor simply says "get down to brass tacks, give me something concrete." On the platform the mouther of generalities, the "hot air artist,” is, according to the nature of the audience, listened to in bored silence, Inter- rupled by cat-calls, heckled or hissed.

Addressed in writing, the public can not do this. But it does it equally effectively by not reading the advertising,

by not responding to and acting on it.

or

In our carly efforts to write resultful advertisements it often seemed to us that there was nothing. In Gargoyle' Mobiloil to distinguish it from cheap, competitive motor- car engine lubricating oil Lubricating oll is most commen, place; an ordinary product with nothing to make it stand Right out from a dozen or a hundred similar products, there the refiner of ordinary lubricants gets stuck. We find him resorting to more and more extravagant claims, to greater heights of claim, brag and boast, to unrestricted use of superlatives, all expressing nothing but weak generalities.

We prove that the correct grade of Gargoyle Mobiloil is by far the most economical and efficient motorcar engine lubricant. We do not claim we prove. We do not use "glittering generalities." We do not resort to extravagant claims, brag and boast, but we PROVE by actual test that Gargoyle Mobiloil is by far the most economical and efficient motorcar engine lubricant.

Vacuum Oil Company

A PRIDE

OF POSSESSION

"70

77

that grows and grows!

Your pride in owning a new Chrysler begins in the knowledge that you are driving a car that is matchless in every phase of performance.

Every drive reminds you how much Chrysler has done to make your motor- ing more enjoyable--your car more beautiful and more luxurious-more comfortable and more enduria ←more. convenient in operation and safer.

MULTI-RANGE

You find that the new Chrysler Multi- Range four-speed transmission and gear shift introduce an ease of car control never before thought possible,

When you step into a new Multi-Range Chrysler from any other motor car, you will never want to go back. For these latest Chryslera inspire a PRIDE ALL, THEIR OWN, a pride of possession that GROWS AND GROWS,

CHRYSLER

CHRYSLER

MOTOR S

PRODUCT

THE NATIONAL MOTOR CAR CO.

484 - 486, QUEEN'S ROAD, WEST,

TEL. 25674

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