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THE CHINA MAIL,
£100,000 FILM DEAL. MEZIERES THANKS. OUR FUNNY WAYS.
U.S. BUYS 12 MORE PICTURES,
ADOPTED TOWN IS AGAIN RETUILT.
BRITISH REVIVAL.
A big deal for the distribution throughout the United States of the whole 1927 output of films produced at the Elstree, Hert- fordshire, studios by, British In- ternational Pictures, Ltd, was completed recently.
QUARTIER DESCRIBED.
The party of French visitors to
-
YVETTE GUILBERT AND HER PASSPORT.
THE RESTRICTIONS.
"You are funny, you English Manchester, headed by the Mayor propi anid Madame Yvette Guß- Manchester's adopted town, bert, with a twinkle in her eye.
"in the middle of the war," ahe Mezieres, and the Prefect of the Ardennes, who have since been see-explained to the "Evening Stan ing something not only of its town 'dard," "you naked me over hore, The films-twelve concerned and industrial sights but also of the with every sort, of welcoming en- include "The Ring," "Poppies of surrounding country, had their thualasm, to help your recruiting Flanders," "The Farmer's Wife," formal welcome from the Lord! meetings. I sang in Trafalgar "Tommy Atkins," "Moulin Mayor: It took place at the Town Square; oh, la-la, want a business!
"And last night, when I land at Ronico." "Champagne," and all after a luncheon at the Mid- "Teshu," and, have been acquired and Hotel, organized by the Anglo- Dover for a little visit, they write for the United States by Mr. French Society, at which eloquent on my passport, Must not stay more for what than a fortnight. If I do I shall J. D. Williams's concern. United thanks were expressed Motor Picture. Producers, for Manchester had done in her role of get slapped, and packed out of Eng- £100,000 cash on account of per- gndmather to the Ardennes town. | land.
"Do we do that when your great centage on bookings.
Before that the visitors had been shown over the Port of Manchester musician-what is his name?- and taken down the Ship Canal. Beccham?--comes to Farls? Not at Later, they were entertained by Mr. all. We cry "Welcome!'"
the discuse, Henry Bronnert, who has from the first played a leading part in the relations between the English city and the French town, relates the "Manchester Guardian."
As British International's film "A Little Bit of Fluff" has al- ready brought in $50,000 on ac- count of American bookings, from Metro-Goldwyn Mayer, this one firm receives £150,000 for the American market on 13 films alone.
The first and most significant result of the Films Act was the influx of fresh capital to the Bri- tish film-producing industry. During the past six months or so 12 producing companies floating public companies have attracted the investment of £4,251,962 public money.
'This ideal is but one of many
The Lord Mayor presided at the far-reaching events which have, since the introduction of the luncheon at the Midland Hotel Cinematograph Films Act last at which the visitors were enter year entirely changed the whole tained by the Anglo-French So- ciety. The toast of the guests British film industry.
was proposed by Mr. P. M. Oliver, who recalled the crusade on which M. Draibant had engaged in this country some eight years ago, as the result of which many towns in Great Britain had made them selves responsible for the adoption af towns in the devastated areas of France. Manchester had been one of the earliest to take such action, ant Its enterprise had Leen one of the most intimate and one of the happiest. He thought they had been right at that time in deciding against giving Meziers merely temporary relief. That would have been welcome enough to Mezieres then, but in the course of years it would have been forgotten both by Manchester and by the French town.
Radical Change.
At the same time the attitude of the City to the film business has undergone a radical change, both film-producing and cinema-owning stock now being fully recognised, while men prominent in financial or other walks of life have gone into the business. These include Mr. F. A. Szarvasy, Mr. R. H. Gillespie, of Moss Empires, Mr. James Todd, of S.T.D. Motors, Sir Clement Kinloch-Cooke, M.P. Mr. John Buchan, M.P., Mr. I, W. Schlesinger, the South African film magnate, Mr. Edgar Wallace, and Professor A. M. Low..
QUARTIER DE MANCHESTER.
They had decided. rather to re- erect one of the quarters of It is obviously far more econo- Mezieres that had been destroyed. mical for producers and renters By, not only building homes for the to puol their interests, and people who were rendered homeless £7,400,000 of public money has but providing also for the endow recently been invested in three bigment of a hospital they had estab- cinema circuits alone. Many more lished a permanent memorial of the amalgamations and combines will friendship between the two people, come about.
Soon after the adoption took place Already Gaumont British. like Manchester people had found them. British International have secur-selves in the midst of the industrial ed valuable and extensive markets depression. They found that they. abroad, while, in conjunction with too, had their devastated areas-de- two other firms-new Era and vastated by the war and perhaps British Instructional-the Gau- also by their own mistakes. Had mont Corporation has effected a releasing arrangement through times been more prosperous they out Australia. Singly, no one of might have been able to give more the old firms could have brought adequate aid to Mezieres, but the about such deals: united, they spirit could not have been more succeed.
New Blood,
Existing film studios have been enlarged, new studios are being created, new equipment, better lighting apparatus, bigger labora- tories are being installed every where, and staffs of carpenters, masons, and electricians have been incrcased.
sincere.
Mme. Gullbert, "divine Yvette" of the ninetics, was to appear for a week at the Arta Theatre.
The Cultured.
"I am going to sing your old English song, 'Oh no, John, which Mr. Bernard Shaw gave me," she guid.
"I don't know whether Eng fish audiences have changed as they have in France. In my young days the stalls were filled with cultured people, who understood jests at the expense of the society of the time,
"But to-day the stalls in France are filled with the people who once upon a time were relegated to the gallery. The cultured audience has almost disappeared. That is why I like an intimate little theatre. Only people with brains and wit go to it, and one does not have to talk down to one' audience.
There is no culture in America.
Everywhere I want my shows were boosted as 'naughty, in order to It was dreadful. attract crowds. The innd of jazz that sings with its feet was interested in a song only if it thought it was naughty. But as the greater part of them did not understand my French they were not disillusioned.
"Saying" Her Songs. "I have really made a science of the art of the disense, I discard the music and just say my songs, creating my own expression as I go.
"As long as I have my voice I shall be happy. I may be old, ugly, unable to sing-but. God still lets me speak, and speak I shall until I
die."
Mmo. Gullbert, who began life as a shop-girl at the Printemps in Paris, "got the bird" at her first ap- perances in provincial muste halls. Later she achieved fame.
from
the
tal if they wanted to enjoy to- gether the blessings of the dearly bought peace. The Ardennes had The Mayor of Mezieres (Dr.suffered repeatedly Hechemann), who responded to the horrors of foreign invasion, but al toasts in French, spoke with ele ways their people had begun to quent pride of the vicissitudes of work again when it was all over. the history of his town and of howThis last time that they had suffer- it had repeatedly suffered in wared their English friends had been time in the cause of France. He moved by pity to keep up the recalled its destruction in the sieges brotherhood of the battlefield. They of 1521 and 1815 and the terrible had brought quick relief and new New men are making films bombardment of 1870, and describ-life to the stricken fields of the Mr. Anthony, Asquith, Mr.
ed how after each successive'catas- Ardennes, and to towns like Man- Norman Walker, Mr. Victor Saville, Mr. Basil Dean, Mr. Miles trophe Mezieres bad risen again. chester their people felt the deepest Braibant, Mauder, and many others. New The vestiges of the destruction of gratitude. M. Marcel
1870. had scarcely disappeared, he Conseiller General for the actors and actresses are emerg- ing over-night, and men of proven said, before the toesin of 1914 had Ardennes, added' a further word of ability in many departments of thrown upon them the horrors of response, after which the health of come. After the Lord Mayor was proposed by the craft of picture making have the slaughter to been brought to England from describing the devastation wrought Mr. Henry Bronnert. abroad.
by the last war, he spoke with gra- titude of what Mezieres owed to Manchester-a fairy godmother
A RETURN VISIT POSSIBLE. At the reception at the Town
RAPHAEL MADONNA. whom he compared to the "mar-Hall the visitors were formally wel-
LOAN TO NATIONAL GALLERY
rning" of the poilu. Under her in-comed by the Lord Mayor (Coun spiration the people of his town had cillor W. Davy), who spoke of their had the boldnces to set out to build visit as evidence of the friendship new and modern town. With a between the two towns and a fur-
realized.
Great
thing.
The Raphael "Madonna and brief description of the new Quar-ther sign of the alliance of good re- Child," recently purchased from tier de Manchester, with its princi-lations between their two countries. the adoption of Lady Desborough by Sir Joseph pal boulevard hamed after M. He thought Duveen for what has been stated Henry Bronnert, who had done so Mezieres by Manchester had been to be a "record price," is now being mach in connection with Manches- both a wine and a statesmanlike exhibited for six weeks at the Na- ter's adoption, Dr. Hechemann
Also tional Gallery,^'
showed how the hospital had bene- M. Paul Bourt replied, as No art purchase of modern times fited by the full amount of the in- did M. Brabant, describing how has created such a sensation among come, from the Manchester-bullt Manchester had been recommended members of the general public, houses, so that this part of to him on all bands as the city The picture is known as the large Manchester's plan had been which would be generous enough "Cowper Madonna" to distinguish fully
efforts to adopt the capital of their de- it. from the small "Cowper. Ma- had been made on both sides partment. As the result of his re- danna." both pictures having been at the results of which they could ception here this new city at the in the collection of the Earls Cow- both refolce. The existence of the side of Mezieres had risen from the per. at Penshanger. The small new quarter of the town would be a ground, with the name of Manches- version was purchased in 1913 by lasting. assurance that an indeter, and, experiencing once again Sir Joseph Duveen, and is now instructible memorint site would link joys of a home, its people had not the Widener collection.
Manchester with Mezieres through forgotten Manchester's kindacäs. As has already been announced, out the centuries.
There was still a great deal to be Sir Joseph has generously con- M. Paul Bouet, Préfect of the done there, and he would ask them sented to lend the picture to the Department of the Ardennes, who still to take an interest in Mezieres's great exhibition of works of art, also responded to the toast, spoke institutions, ao that nothing that to be organised by "The Dally of his pleasure in returning to Man was fine and noble should be under- Telegraph" at Olympia from Jaly chester, as the representative of taken there without the knowledge 19 to Aug. 1. There is little doubt the Ardennes, after an interval of and assistance of Manchester. that the painting will go to an 20 years. He was glad, tob, to
Alderman West, chairman of the American collection shortly after be able in this way to redeem the Manchester branch of the "Anglo-
*
?
ita final appearance at Olympia many promigas made to English-French Society, who proposed a vote men with whom he had served in of "thanks to the Lord Mayor, rẻ” France and nt. Salonia that he ferred to the possibility of a return Enjoyment of country conditions would some day pay a visit to their visit, at which the Lord Mayor bad throughout the year necessitates a country. All the statesmen of both himself hinted, and suggested that special upbringing which is given countries had told them how necesit would be as well to fix a definite penly to a Tow-Sir Ceorge sury It was that their friendship 'date—and make It Whit Week next
Duckworth.
of war-time-should-never be weak-} year,
MONDAY, JULY 9, 1928.
For 10 days commencing Monday, 9th July
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