10
THE CHINA MAIL,
THURSDAY, MAY 31, 1928.
Of INTEREST OFF TO MOTORISOS:
B.S.A.
POWER with SILENCE
SPEED with SAFETY
In the Stock Machine Trial for standard machines selected from stock by A.C.U. officials B.S.A's won
4 GOLD MEDALS and ⠀
TEAM PRIZE
DUNLOP
Premier Award
TROPHY
in the M.C. and A.C. Dunlop Trophy Trial won on E.S.A. 4.93 h.p. O.H.V. (W. Johnson)
Also won on B.S.A. in 1926,
B.S.A's won the
COLMORE CUP
2 years out of 3-in 1926 and 1928
:
In the Victory Cup Trial B.S.A' won
Frank Hallam Cup
Watsonian Team Prize For 2nd year in sticcession
WOMEN.
ARE MOTORWISE
.NOW.
NEW FEMININE KNOWLEDGE
MODEST INCOMES.
NOW MOTORIALLY CATERED. FOR.
MODERN LIGHT CAR.
"Reports from dealers have The motorist whose income wit ¡been indicating for some time not permit indulgence in high-pric that a noticeably large proportioned cars is leaning forward eagerly of all new Chryslers sold are go- and displaying a pleased expres- ing to feminine drivers," said sion these days, as he watches new J. W. Frazer, Chrysler Sales cars appearing on the market offer- Manager, in a recent statement, a ing fine car features in light cars," copy of which has been received at prices within his reach. Those by Messrs. A. Lung & Co. who could not previously afford a
"They are bought either direct-fine car and who would not bother ly by women for their own use with the type of car offered at a or as presents from male mem- very low price, are now eagerly in bers of the family, in line with the market for one of the light the growing custom of having a cars of Ane quality now for the second car in the garage for the first time offered at a low price. women folks. This second car In fact, people who never before habit, I believe, accounts to a very thought of buying a motor car at large extent for the popularity all are this year thronging the our '62' and '62' models are en-show rooms and considering the joying, the roadsters, coupes and purchase of their first motor cars. coaches in these models being The manufacturers of the Over- especially popular with bmentand Whippet have tapped a great drivers.
new reservoir of public interest "Automobile dealers used to with their "quality ear at lowest say that women were moved by prices."
6- GOLD MEDALS interior fittings.
In the Paris-Nice Trial B.S.A.'s won
TEAM PRIZE
for 5th year in succession and
3 GOLD MEDALS.
In the recent A.A. Silence Test, every one of the 15 models in the BS.A. range (including 2 O.H.V. specially tuned models) was tested by A.A, engineers and awarded the A.A. Silencing Efficiency Certificate.
Write for Catalogue.
THE SINCERE CO., LTD.
Sole Agents.
BUYERS GUIDE
MOTOR CARS.
where
style in their preference for cars. Immediately following the clash- This is still true. The bright co-ing price reductions in the Whip- lours of this year's Chryslers pet Motor cars, placing them have undoubtedly played a large directly in price competition with part in feminine selection, as have the lowest priced cars ever manu- also their dashing. lines, high factured in the USA approxim- grade upholstery and attractive ately two million persons visited
the various showrooms, "But it is becoming more and these perfected Whippets were on more evident that women
are display.
This outpouring equals awayed nowadays by the same the interest displayed when the influences that decide men's whippet was Arst presented to the choice of cars. They are getting public about 18 months ago, which to be more motorwise all the time. set a record at that time for public They still want snap and style,
Reports are probably just as much as ever be interest in a new product.
pouring into fore. but they are more apt to lift executive officers of the Willys- the hood now before they buy-Overland, Inc. that indicate the in- and they quite frequently know just what they ought to find under terest of the public is centred in the perfected Whippet. this fact it, too. They are as well posted as being borne out by the sales many men on mechanical details, volume that has resulted, being we find. They insist on power, far in excess of the expectations speed and handling ease as motor
of company sales executives. car requirements.
the
before the
It is said that never before in "Most women used to hesitate before braving the risks of driy the history of the automobile in ing in congested streets but they dustry has a price reduction on a are finding that the infrequent car that had been necessity for shifting gears and public for more than a year, the speedy pick-up available in brought about such a notable re- Chrysler cars remove much of the ception in every section of the na- danger of traffic driving.
tion
Reports also indicate that in the "Ease of parking also enables them to drive right down town on higher ranges of cars, there is a de- shopping tours, while comfortably eided trend toward Willys-Knight postured seating arrangements in models, which have been present- the '52' and '62' cars make these ed for 1928 with numerous refine- Unusual interest, it is models ideal for longer trips by ments. eliminating the fatigue formerly said, is being exhibited in the new resulting from prolonged drives. Willys-Knight Standard Six, the "The combination of power, first car powered by a Willys- speed and handling ease with Knight six cylinder aleeve valve! Garage, Queen's style and luxury of appointments engine to sell in the low priced six
offered in Chrysler cars is un-class. questionably a leading factor in the increased feminine 'demand evident in our heavy sales reports this season."
ARMSTRONG SIDDELEY.-Hongkong Hotel
Road. C.4759, BUICK The Dragon Motor, Car Co., Ltd, 33 Wong Nel Chung
Road, Happy Valley, C.1247.
CADILLAC.-Hongkong Hotel Garage, Queen's Road. C.4759. CHEVROLET.-Hongkong Hotel Garage, Queen's Road. C.4759. CHRYSLER-A. Lung & Co., 19, Queen's Road, C. Ter, C. 1219. MORRIS.-Hongkong Hotel Garage, Queen's Road, C:4759, OAKLAND.-A. Lung & Co., 19,. Queen's Rd., C. Tel. C.1219. OLDSMOBILE-The Dragon Motor Car Co., Ltd., 89 Wong Nei
Chung Road, Happy Valley. C.1247.
PACKARD. The Dragon Motor Car Co., Ltd., 33 Wong Nei Chung
Road, Happy Valley. C.1247. PONTIAC-A. Lung & Co., 19, Queen's Road, C. Tel. C. 1219. ROLLS-ROYCE.-Hongkong Hotel Garage, Queen's Road. C.4759. SINGER. Gilman & Co., 4à, Des Voeux Road Central. STUDEBAKER-Hongkong Hotel Garage, Queen's Road. C.4759. WHIPPET. Gilman & Co., 48, Des Voeux Rd., C. WILLYS-KNIGHT.-Gilman & Co., 4a, Des Voeux Road Central.
MOTOR TRUCKS AND TRACTORS. CHEVROLET.-Hongkong Hotel Garage, Queen's Road. C.4759. G.M.C.-The Dragon Motor Car Co., Ltd., 83 Wang Nel Chung Road,
Happy Valley C.1247..
GUY,--A. Lung & Co., 19, Queen's Rd., C. Tel. C. 1219, MORRIS-Hongkong Hotel Garage, Queen's Road, C4759. STUDEBAKER.-Hongkong Hotel Garage, Queen's Road. C.4759.
MOTOR CYCLES.
B. 8. A.--The Sincere Co., Ltd., Des Voeux Road. C.1067, ROYAL ENFIELD. The Dragon Motor Car Co., Ltd., 88, Wong Nei
Chung Road, Happy Valley. C.1247.
TYRES AND ACCESSORIES. ACCESSORIES.-Hong Kong Hotel Garage, Queen's Road. C.4759, ACCESSORIES. The Duro Motor Co., Nathan Road, Kowloon, K.226 AUTO-TOTAL FIRE EXTINGUISHERS Keller, Kern & Co., Ltd,
16-19, Connaught Road, Central.
COLUMBIA BATTERIES, The Dragon Motor Car Co., Ltd., 88,
Wong. Nel-Chung Road. Happy Valley. G.1247. FIRESTONE TYRES. The Dragon Motor Car Co., Ltd., 38, Wong
Nel Chung Hoad, Happy Valley. 0.1247.
"MILLER ACCESSORIES A Lung & Cox 10, Queen's Rd., C.
CESTėl: C:1219% 43
MILLER TYRESA, Lung & Co., 19, Queen's Rd., C. Tel. 0.1219. PRESTOLITE BATTERIES Hong Download AC47599
tel: Garago,✨, Queen's
WITH WIRELESS. CHEVROLETS RUNNING FROM CAIRO TO CAPETOWN.
More than 200,000 visited the main New York sales rooms."
Atlanta, Ga., U.S.A., reported an attendance of more than 500 a day with a complete seel-out of cars in
GENERAL}}
MOTORS
CONSTANT PROGRESS
BETTER AUTOMOBILES
To-day you may
see
a fine car of low price
The new car has a four bearing crank- shaft, with a new successful principle for eliminating crankshaft vibration in six cylinder cars; four wheel positive mechanical brakes. The engine is rubber mounted to isolate all vibration from the
chassis and body.vibration
THE DRAGON MOTOR CAR CO., LTD.
Telephone Central 1246 ... Telephone Central 3500
33. Wong Nei Chung Road. 33 Des Voeux Rond Central.
IT IS A GENERAL MOTORS CAR.
£50 MOTOR-CAR.
AMERICAN'S HUNT FOR NEW INVENTIONS.
stock, while dealera in the adja- Mr. W. B. Khan, a prominent cent territory placed orders for the New York patent agent, who is immediate delivery of 350 Whippets making his 45th visit to Europe to fill the order of buyers. ... in search of new inventions,, sald Despite the heavy snowstorms that his firm is offered 5,000 in- Fifty years ago when Henry M. In St. Paul, Minn., U.S.A., thou ventions every year from all parts see the perfected of the world-but it is still neces Stanley was sent into the wilds of sands came to Africa by the "New York Herald", Whippete following the price cut sary to search for others. to search for the long missing with any orders resulting. This aided: Livingstone, messages were receivsame interest held true through- ed from him at long intervals out other snowbound regions.
A total of 30,000 visited the things on which great fortunes until the final one when he stood
Не
+
New inventions in silk, in radio,
in motor-cars, and the like are the
on the jungle's edge. Then he and dealer showrooms in San Fran-are founded. I have found that in the last two or three years Bri- his expedition were plunged into cisco in three days.
In Detroit, Michigan, U.S.A., tish manufacturers are showing the silent sea of tropical vegeta-15,000 came to see the Whippets themselves far more ready to tion and were swallowed up as with the dealers booking scores adopt new inventions and develop completely as if it. had been the
them than they were fifteen years and acores of orders. ocean at its deepest spot. Months passed, weary months of specula-From every point throughout the ago..
One of the latest inventions of U.S.A. the dealers report that the tion and worry before Stanley emerged from the jungle with this same enthusiasm is being shown which I have personal knowledge in the Whippet as has been shown is a two-seater motor-car which is i thrilling story, tak
At the present moment an ex- here since the price cut. This has to sell at £50. It is to be market, pedition is making it way from resulted in a sales volume never ed by a new company. Another Capetown to Cairo, traversing before attained at this season of new Invention in which the much of the territory in which the year with every indication United States Government is dis- Stanley was cut off from the world that capacity production will be playing great interest is an aero- for so many months. This present necessary at the Willys-Overland plane engine far lighter than any day expedition, instead of the traplants for months to come to keep previously known. Plans are ditional African safari of native pace with the demand of the motor completed, for making a popular price aeroplane to sell at less than £200.0 portera, depends for its transpor-ear buyers of the nation.
vool at tran sedan. On the truck is a portable wireless set with the call letters ASM and from the jungle trails
BRITISH CARS ABSENT.
we
Geneva, March 16.
MOTOR SHOW.
Geneva. The Geneva Inter
of Africa messages of the progress An international motor car and of the party are dally sent to the cycle exhibition was opened to-
CARS offices of the General Motors: Ex-day in the Palais des Expositions SWISS MARKET FOR BRITISH port Company, One of the latest in this city. Whilst the United. messages from the Jungle States is showing 88 different chronicles the fact that the expedly makes of cars, France 80, Ger tion lorossing the Limpopo many 10, Italy 7,and Switzer national Motor Show, which is River. Heavy raina making land Britain le represented by now the second in importance on roads almost impassable." The only three makes out of a total the Continent, was opened on Chevrolet adventurers are com- of 100. The lack of British in March 16. It is larger than last pelled to float their cars serpes terest in Switzerland as a market year, as it includes the exhibits the great unbridged African for cars is much commented on of 87 motor-car, 22 motor lorry,
mount to-day of 86 motor cycle, seven coachwor streams on portable raft
ed on native canoes. There is still In the motor-cycle section Bri and 97 appliance and equip plenty of adventure in this Cape to tain is better represented, show factories. Those in the Calro trip, but thanks to modern ing 22 out of a total of 48 makes (car section include displays by Invention, the argonauts are never exhibited by the various coun American, 28 French-nine out of touch with civilisation,tries. France is second with 10, man,
AUTO SUPPLIES
REPLACEMENT PARTS
TOOLS AND SHOP SUPPLIES
Articles sold are superior quality-backed by our guarantee of satisfaction and smiling service and our prices are lower through our large volume, right buying and economical operation.
Sole Agents for:
Chrysler cars
Guy Trucks and Passenger Buses Stewart Trucks
Miller Rubber Tyres
Miller Rubber Accessories Raleigh Motor Cycles Royal Enfield Motor Cycles Matchless Motor Cycles New Hudson Motor Cycles
Wholesale and Dealers for i
Motor Car Spare Parts Motor Cycle Spare Parts
Our Motto:~
Good Service. Small Profit big sale. Cheap price & Good Quality.
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SHOW ROOM
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Queen's Road Central