PUBLICATIONS, BROADCASTING AND FILMS
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through the production of a 15 minutes' film on anti-TB measures for the Medical and Health Department, and had also produced a number of successful newsreel sequences for overseas distribution in either commercial cinema or television reels. Since there is no doubt that the short film is both an invaluable medium for reaching large sections of Hong Kong's population and an excellent vehicle for 'projecting' Hong Kong overseas, the unit has a full programme for 1961.
While the Department's own film unit was being organized, a local documentary production company, Cathay Film Services (Hong Kong) Ltd, had been invited to make a half-hour East- mancolor documentary on the Colony, essentially for overseas distribution. A check print of this film, entitled 'This is Hong Kong', with a commentary spoken by Bernard Braden (well-known to British television viewers), was delivered to Information Services towards the end of November and was approved, subject to certain minor modifications. These were being arranged and the possi- bilities of widest distribution overseas were being examined at the year's end.
Quite apart from Government's official film programme there were films of one kind and another being produced by units from other countries. These ranged from Paramount's expensive, spec- tacular, and certainly controversial, feature film, 'The World of Suzie Wong' to 'run-of-the-mill' television ‘shorts'. All possible help was given to such production units-from loan of equipment to advice.
On the publications side, although leaflets stressing the evils of narcotics addiction or pointing up the Urban Council's Miss Ping On (Healthy Home) theme were produced in their tens of thou- sands, and others, devoted to explaining the mysteries of census- taking, in hundreds of thousands, the most solidly satisfying job undertaken by the Publicity Division during the year was probably the production of a completely new edition of the Hong Kong booklet, originally produced in 1954 by the Department (then known as the Public Relations Office). Largely re-written and re- illustrated (about one-third of the photographs being in colour), the production of this booklet, which has a print-order of a quarter of a million copies, represents a distinct achievement for the Hong Kong printing industry. Six years ago such a publication could