PRESS, PUBLISHING, BROADCASTING, FILMS AND TOURISM 251
prepared in the Publicity Section to amplify and explain the text of various stories, are also distributed as required.
The department's system of distribution of material to the press is made available to the Public Relations Officers of the Armed Forces stationed in the Colony and to the British Council Representative, with all of whom the department works in close liaison.
Publicity Section. The development of this Section during the year has enabled some interesting and effective work to be under- taken, resulting generally in a greatly increased photographic output and considerable improvement in the standards of printed publicity. Assistance has been given to a number of other Govern- ment departments including the Commerce and Industry Depart- ment (particularly in the preparation of the monthly Trade Bulletin and the annual Commerce, Industry and Finance Directory), and the Urban Council and the Medical Department in their hygiene campaigns (e.g. the 'Miss Ping On' poster series mentioned and illustrated elsewhere in this Report). The Section designed and originated the material (mainly photographic) for a Hong Kong display at two exhibitions held in Tokyo, one in connexion with the United Nations Regional Planning Seminar held in August and the other at the International Conference of Social Work in November, the Hong Kong booth at the latter being particularly successful.
The small Photographic Unit has done much useful groundwork, producing a wide variety of photographs for use both in local publications and overseas. (The majority of photographs and all graphs in this Report are the work of the Publicity Section).
On the distribution side, the Section handles both its own production and United Kingdom publicity material (posters, book- lets, films, etc.) supplied by the Central Office of Information. The advent of television to the Colony has added another valuable outlet for British official films, and the department supplies the Rediffusion Television network with an average of two pro- grammes a week, one being the British Television News initiated by the Central Office of Information at the beginning of 1958 and the other a straight documentary programme dealing with various aspects of British life. The departmental film library recorded more than 3,000 borrowings of films for non-commercial