SECTION A - EXECUTIVE SUMMARY

1.

2.

3.

4.

Our vision for the future:

"The British Chamber should:

(a)

(b)

be an effective and authoritative representative of British business in Hong Kong to ensure that the - momentum of 150 years of British presence is maintained past 1997 into the twenty first century, and

promote the development of British business interests in China."

In order to reach this goal we must fulfill the following objectives

i.

ii.

iii.

iv.

Be a solidly established and soundly funded organization supported by an active membership consisting of all British companies of significance with business interests relating to Hong Kong and/ or China.

Clearly be seen to provide business services and networking opportunities that add value and are - relevant to its members' interests.

Be a definitive authority on British business in Hong Kong and China and the key issues relating to its success.

Be accepted as the authoritative and effective voice representing and reflecting the views of British business interests in Hong Kong and China.

Our vision and the thrust of our objectives were confirmed by the results of a membership survey. This highlighted the need to focus on becoming a more effective and authoritative lobbyist, on improving market intelligence services, on promoting members' interests in China and on facilitating "networking opportunities".

The following table sets out the main elements of the plan we recommend for reaching the objectives defined above.

Major action recommendations

OBJECTIVE 1: BE SOLIDLY EASTABLISHED, SOUNDLY FUNDED, ACTIVELY

SUPPORTED

increase income from additional membership, functions, services, publications etc.

stimulate much higher participation from members' employees

fix rental costs in existing premises up to 1995/96

arrange to occupy part of new British Consulate General, but keeping a separate identity

Approx. timing

continuous

starting 1992

now

now & 1995/96

reallocate roles with British Trade Commission to eliminate overlap get leaders of major businesses to accept Chairmanship and join General Committee

arrange merger or cooperative relationship with Association for British Commerce in China

restructure committee system aligning with strategy obtain $4 million of one-off subventions from membership to fund anticipated cash needs

i

now 1993

1992

now

1993 - 1996

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