1NFORMATION SECTION CONT
Short cm Objectives
8. Enourage visiting British exporters to use the COI's New Product Service
9. Improve take-up of FCO Sponsored visit programmes
༔ ;
BRITISH TRADE COMMISSION
852 845 2870
P.34
Priority
Means
B
B
Draw attention to service correspondence with individual missions
Identify suitable candidates in the private and public sectors
Output Measurement
Increase of 10% !⠀ New Product articles published in the technical press.
Arrange at least 4 Cat I/II visits.
Performance Assessment