Country & date of
survey
Contractor
Coverage of
sample
% of sample listening regularly & projected audience
Sample composition
MALAYSIA
Frank Small & Associates
Adults 15+
0.2%
SEX
&
Men
50
January- March 1987
Peninsular Malaysia
20,000 (of Malay
speakers)
Women
50
AGE
2,024 interviewed
15-29
45
30-44
32
45+
23
EDUCATION
No formal
13
Primary
35
Secondary
48
4
Higher
LANGUAGE SPOKEN
MOST
Malay
56
Chinese
32
Tamil
8
Other
4