(d)
20
Hong Kong's Image in the World
36.
For many years, Hong Kong's international image
was that of a producer of cheap, low quality goods. We
fought very hard to overcome that image, with considerable
success. People began to see Hong Kong for what it is -
bustling, modern city of successful entrepreneurs.
37.
But images are often created by events beyond our
control. When the name of Hong Kong is mentioned nowadays,
far too many people probably think either of 1997 or of
Vietnamese boat people. We must do what we can to project a
more balanced and ΠΟΙΕ positive image of this exciting
city. We must emphasise the progress we have made, in avery
field from the economy to housing. We must draw attention
to the attractions of Hong Kong today, for its own people
and for those from overseas. And we must, above all, tell
the world what we are doing ourselves to build for our
future. At the end of this week, I shall myself be leaving
for Washington, Los Angeles and San Francisco as part of
the Government's effort to spread these messages to the
widest possible audience.
12'd £2
/38.
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