-3-
or banned, its importance nevertheless warrants priority
treatment.
As a rule, the Consumer Council does not allow or
endorse advertising of any product, that is except our
own success story. I am of course referring to our
educational publication Choice, which, with two face
two
past
lifts in the last
years, is now enjoying a circulation
iw
of over 65,000 copies which ranks it, the top five best
monthly list
selling magazine, in Hong Kong.
selling magazine
from
Apart fulfilling our ongoing responsibilities in
л
product testing, research and survey, school and public
education, information and complaints monitoring,
5
districtiged service and legislation studies, the
Consumer Council's work has evolved over the years with S
the changes that characterige Hong Kong. Perhaps we
have done our job too well. Morc expectation has been
generated, and we have had to move into new, areas of
activities. For instance, in the tourist boom, we have
experienced growing demand on our services by transient
visitors. With improvement of standard of living came
local enquiries and complaints into new areas of
activities and services for which we would have to
adopt new approaches and acquire outside expertise.
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