-6
'end
before they
could
find
the alternative:
have
directly-elected members".
In
fact
Panel
h ad
with
A GB
accepted
that
during one of the two meetings the Omelco
McNair's representatives,
the
latter
in framing questions for survey purposes, every
adopt the following
survey company should, among other things,
basic principles:-
(1)
The
question
must
be
easily understood by the sort
of people that are going to be asked to answer
it.
(2)
in the mind
It must be simple enough to be retained of the person asked while reflecting upon the answer
to be given.
(3)
If the question
contains
of a number
alternatives
answers,
then all the
should be clear answers
and
(4)
should cover all reasonable possibilities.
The style of the question
must not be
such as
to
lead
or
the influence
respondent
towards
one
possible answer rather than another.
(5)
The question
must
deal
with
the
underlying
idea
adequately.